Monique Benoit’s Post

🎙[PODCAST] Do you need a RELATIONSHIP RENAISSANCE? In this fascinating episode of the MLC pod, I spoke with Dana Macke and Jenny Zegler to explore how consumers are seeking new forms of intimacy for the sake of their physical and mental health and what this means for brands. Listen to a great Mintel LITTLE CONVERSATION on Apple, Spotify or wherever you listen to podcasts .👇 📈Each year Mintel publishes its Global Consumer Trends. These are the big global shifts not just in consumer attitudes and behaviors but in culture and innovation that brands need to pay attention to now and in the year ahead. 💡 Our 2024 trends are now LIVE. Use the trends to IDEATE, INNOVATE AND CREATE better products and marketing campaigns based on changing consumer needs. 👉 https://lnkd.in/eQadbwEQ #bold #podcast #marketing #advertising #innovation #trends https://lnkd.in/eQKwsa7k

Dive into the latest episode of "The Elusive Consumer" podcast with our Americas CEO, Ellie Tehrani! This week, Ellie sits down with Danielle Blugrind, former Senior Consumer Insights Manager at Roku, to delve into the dynamic world of qualitative research and data-driven innovation. Discover how Roku leverages consumer insights to stay ahead in the tech industry. Learn how a profound understanding of consumer behavior can revolutionize business strategies and propel brands like Roku to the forefront of technological advancement. If you're passionate about market insights and the future of consumer engagement, this episode is a must-listen! Tune in to uncover the secrets behind today's elusive consumers and the innovative strategies shaping the market. Listen to the full podcast here: https://lnkd.in/gfhRKN7T #Podcast #ConsumerInsights #MarketResearch

Here’s a juicy clip of our podcast episode with Sara Schor, principal of Schor Insights & Strategy, a specialized boutique agency focused on consumer insights and brand strategy. Listen in to discover how understanding consumer behavior drives strategic brand development. Learn from Sara’s flexible collaboration approach, tailored to diverse budget constraints, and her unwavering focus on meaningful outcomes over rigid structures. 🎧 Listen to the full episode here: https://lnkd.in/esDV8B_z .⁠ .⁠ .⁠ #newpodcast #brandstrategy #podcastshow #businesspodcasts⁠

An episode filled with helpful tips and insights into affiliate marketing and how brands can prepare to pivot during Black Friday, Cyber Monday and the rest of the Q4 season 💡 #afilliatemarketing #q4success

🌟 I'm thrilled to share with you our recent project! We've just launched the "Loyalty Stories" video podcast which is a new content type in #Antavo's life. It's a weekly series where we're bringing 50 episodes straight to you, featuring loyalty industry experts, we’ve worked with on our highly anticipated Global Customer Loyalty Report 2024. Throughout the first season, we explore key market insights, upcoming trends, and personal experiences in the world of loyalty programs. 🎙️ In our first episode, our Partner Manager, Charlie Hawker interviewed Dean Lanzman, a real expert in Loyalty, CRM, and Data Strategy. They're diving into what makes loyalty programs tick, tackling current industry challenges, and peeking into what the future holds. 🎧 You can catch the full episode here: Spotify: https://lnkd.in/dgQ9VBV8 Apple: https://lnkd.in/dkkjSAKR YouTube: https://lnkd.in/dACRwPwX 📅 New episodes drop every Tuesday. Don't miss them out! And for more in-depth insights, grab your copy of the Global Customer Loyalty Report 2024 – the link is in the first comment. 📥 #LoyaltyStories #CustomerLoyalty #LoyaltyInsights #PodcastSeries

The holiday '23 forecast is that there is no forecast. The only way to be proactive is to be prepared to pivot in response to unpredictable consumer behavior. This is an important listen for all brands looking to maximize Q4 sales. Rakuten Advertising industry experts Cary Pierce and David Gill share actionable tips on preparing to pivot and respond to quick changes in consumer behavior. #holiday23 #q4sales #cmoinsights #cmos #retailcmo #dtc #dtcmarketing #d2c #d2cmarketing #ecommercemarketing #ecommercetips #rmn #cybermonday #blackfriday #chiefmarketingofficer #cmoinsights

ICYMI: Avery Akkineni sat down on the 'The Unmtchd. Podcast.' with Oana Leonte earlier this month to talk about using organic social media as a driver of sales and relevance. Ever since Avery stepped into the role of CMO at VaynerX she has been focused on creating innovative brand strategies and staying ahead of consumer behavior. Find out the #podcast link in the comments ⬇️ #brandstrategy #marketingtips

Making their customers feel appreciated. Why does this matter? According to a 2022 Consumer Outreach survey, half of consumers claim they would spend more per purchase with brands that make them feel appreciated and 60% say they would buy more often from these brands. And more than half say they would share their positive experience with friends and family and write an online review. When asked what makes them feel appreciated, handwritten notes won out. In fact, 45% of consumers prefer it over traditional communication channels such as email, text message or a phone call. #brandloyalty #businessinnovation #b2cmarketing Learn more about how to connect with your customers, this week with guest David Wachs on the How to Sell More Podcast. https://lnkd.in/gHPGiE8g

Put these pro tips to work and watch your network grow! 🌟💼 These key takeaways from our recent podcast episode with Brent Stevens, MAS of Global Citizen Apparel & Promotional Accessories are sure to help you take your networking game to the next level 🤝 ⁠ 1. Answer questions that you are asked, then reciprocate the question. Make sure it’s a conversation and not one-sided. 2. Be a good listener - take note of how people respond when you tell them what you do. 3. Make people feel like you want to be there - look approachable. 4. Bring business cards, but only offer them when appropriate. 5. Bring a friend to feel more comfortable! 🎧 Listen to the full episode here: https://lnkd.in/e5WHvRsy ⁠ 🎙️ Subscribe to Members of the Chamber anywhere you get your podcasts for more insightful episodes like this one! _ #networkingtips #businessconnections #professionalgrowth

Fresh | Relevant | Useful I think is better that you listen to this big guys talking about the “Now” topics you need to implement in your business. Diageo The NOW Gen Podcast