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Dotdash Meredith partners with OpenAI to improve ad targeting. #AI 🤝 Download 1 Million Logo Prompt Generator 🔜 https://wapia.in/1mlogo 🤝 Follow us on Whatsapp 🔜 https://wapia.in/wabeta _ ❇️ Summary: Dotdash Meredith partners with OpenAI to enhance ad-targeting capabilities and content on ChatGPT. The collaboration will upgrade D/Cipher with AI technology, allowing for more detailed ad targeting without cookies. Dotdash Meredith will license articles to ChatGPT and co-develop new AI features for personalized content experiences. Other publishers, like The Financial Times, are also leaning towards AI partnerships. However, some industry players have raised concerns about copyright infringement. The goal is to deliver targeted and engaging content while adapting to the shift away from cookie-based analytics. Hashtags: #chatGPT 1. #DotdashMeredith 2. #OpenAIAdTargeting

Influencer deepfakes: Is the future of content creators all AI?: Chinese influencers are using deepfakes, AI-generated fake videos, to extend their livestreaming time and generate more content. Creating a deepfake clone of oneself costs around $1,100. Advanced deepfakes can interact with live comments and answer questions. While AI streamers are becoming popular, there is resistance from audiences due to discomfort with humanlike digital avatars. Creators have mixed feelings about AI competition, with some seeing potential advantages but also recognizing the need for moderation. - Artificial Intelligence topics! #ai #artificialintelligence #intelligenzaartificiale

AI influencers are quickly gaining taction. Meta is the first platform to react! Or is it? According to their latest press release, the social media giant will start auto-tagging AI generated content. Looking at photorealistic AI images from Midjourney v6.0 this begs the question: How is it even technically possible to auto-tag AI generated content? Meta‘s hope is that GenAI companies will adhere to watermarking industry standards. Here are my thoughts: While AI is a godsend for creators, consumers are still critical. But turns out, AI-generated content can be better than human-generated. In the end, it is in the social media companies interest to keep consumers staying on their platforms for longer periods of time. And AI can definitely achieve this. I don’t think Meta will necessarily punish AI creators. So, auto-tagging might just be a move to adhere to upcoming regulations. What do you think about AI-generated content?

If you're building a product that is only aimed at one biological sex, it makes sense to target just that audience right? Last year when ASC launched, the lack of audience targeting upset a lot of people. (Now the upset seems to be that it targets just one segment too well 😀). But what this has actually done is reminded us that your creative does all of the heavy lifting with targeting. Creative allows us to do the job of marketing, and the platforms do the job of targeting. https://lnkd.in/ecK7hMwi

Take your visual content to the next level with Meta AI's cutting-edge image generation capabilities. Seamlessly integrated into Instagram, Facebook, and WhatsApp, this innovative tool enables users to create stunning, professional-grade images in just a few clicks. Whether you're a marketing professional, influencer, or individual looking to elevate your online presence, Meta AI's image creation tool offers unparalleled creative control and flexibility. For example, want to create a birthday greeting with a personalized touch? Simply type "Happy Birthday [name] with a balloon background" and Meta AI will generate a custom image for you! Say goodbye to tedious design processes and hello to visually striking content that resonates with your audience. #AmperorTech #METAAI #insta #WhatsApp #facebook #AIimages

In the ever-evolving landscape of digital advertising, enhanced privacy policies have presented us with a fresh set of challenges. Identifying and effectively targeting audiences at scale has always been a tall order, and now, with crucial data off the table, the task has become more complex. In this article, Max Cammarota Director of Paid Social and Performance Media at Beeby Clark Meyler, shares how AI is reshaping ad strategies, and creating personalized experiences without compromising data privacy. Read the full article below. #rrda #marketingagency #AI #digitalmarketing

It’s no surprise that many companies and consumers are concerned about social media users being able to determine what is real versus fake in light of artificial intelligence.   TikTok will now require content creators to tag AI-generated content which appears to be realistic if it is, in fact, fake—or risk the platform removing it. Instagram also has AI tags but has not yet required their use.   It will be interesting to see how this realistically plays out in the world of beauty influencers: Will there be a great divide between those who are truly transparent and others trying to get away with the Big Fake Out?   #beautymarketing #socialmediamarketing #digitalmarketing #AI #TikTok

What’s on the horizon for influencer marketing and social media in 2024? I shared a few of my predictions with Ad Age — spoiler: lo-fi content and personalized messaging will continue to dominate over heavily produced, scripted campaigns. https://lnkd.in/evfFyKk4 #influencermarketing #influencers #creatoreconomy #creatormarketing #socialmediamarketing #socialmedia