RSNs have traditionally owned the rights to broadcast local National Basketball Association (NBA), National Hockey League (NHL), and Major League Baseball (MLB) games, but their business model has been under pressure due to cord-cutting. The bankruptcy of Diamond Sports is a sign that the RSN business model is unsustainable. Broadcasters and sports leagues are seeking new ways to distribute local sports content. One possibility is to partner with broadcast stations to carry local sports games. This would allow broadcasters to boost the fees they receive from pay TV operators for the right to carry their stations. It would also give them more leverage in carriage negotiations, potentially accelerating cord-cutting. Another possibility is for sports leagues to launch direct-to-consumer (D2C) streaming services. This would allow them more optionality and flexibility to grow revenue from subscriptions. However, it also requires a significant investment in infrastructure and marketing. It is still too early to say the long-term impact of RSN bankruptcies on the sports/media business. However, the traditional model of distributing local sports content is no longer sustainable. Broadcasters and sports leagues are looking for new ways to reach fans, creating new revenue opportunities. Here are a few examples of new revenue opportunities that are being created: 1. Broadcast stations can charge more for the right to carry local sports games. This is because local sports content is immediately valuable to viewers at the time of the event, even if they are cord-cutters. e.g. a game's value after being played is largely zero, but the event's 2-3 hour window is maximally monetizable. 2. Broadcasters can partner with streaming services to distribute local sports content. This would allow them to reach a wider audience and generate more revenue. 3. Sports leagues can launch direct-to-consumer streaming services, allowing them to cut out the middleman and keep more revenue from subscriptions while building a direct relationship with their fans. It will be interesting to see how these new revenue opportunities develop in the coming years. It is possible that they will lead to a more fragmented media landscape, with multiple players competing for the rights to broadcast local sports content. However, it is also possible that they will lead to a more consolidated market, with a few major players dominating the industry. Erik Ramberg, Jim Clements, Troy Miller what are you guys seeing? #sportsmedia #streamingmedia #sportsbusiness #sportsmarketing #streamingservices #livevideostreaming #liveevents https://lnkd.in/gsD3JeF4
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Producing more content doesn’t guarantee better outcomes. Here’s why ⬇️ I’ve seen countless startups overwhelm their audiences, thinking “more” is better. But without a clear strategy, efforts fall flat. What truly works? Focused, intentional content that drives real engagement and sustainable growth. That’s exactly what the Lean Content Engine Formula delivers. The minibook provides clear, actionable steps to help you get there. Take a look and let me know your thoughts in the comments! #ContentMarketing #StartupSuccess #GrowthStrategy Visit the link below to download the mini-book ⬇️ https://bit.ly/4euosU4
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🚀 Startup Founders: Are You Building a Company or a Category Killer? If 90% of startups fail, what separates the unicorns from the rest? It's more than having a great product or a solid business plan. The true game-changers have something more: 𝐀 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐒𝐮𝐩𝐞𝐫𝐩𝐨𝐰𝐞𝐫. Think about it: • Spotify's personalized music recommendations • Amazon's logistics network • Airbnb's trust-building platform These aren't just features. They're integrated capabilities that transform industries. So, the million-dollar question is: What's YOUR startup's superpower? If you're drawing a blank, don't worry. Building a superpower isn't about luck—it's about strategy. It starts with the SUMMIT approach: S - Strengths U - Unification M - Mindset M - Mechanics I - Innovation T - Transformation Ready to turn your startup into a category-defining powerhouse? It's time to climb your SUMMIT. Drop a 💪 in the comments if you're ready to unleash your startup's true potential! #StartupStrategy #InnovationMindset #BusinessGrowth #EntrepreneurialSuccess
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This conversation with Mark Fisher at Qwilt on the future of live streaming is very timely given the focus on live video delivery from Netflix, Peacock, Paramount, The Walt Disney Company, WarnerMedia, Prime Video & Amazon MGM Studios, Fubo, Venu Sports, and, well, everyone else with a video platform... Register below.
In the upcoming episode of Voices of Video (09/26), Mark Fisher from Qwilt and Mark Donnigan from NETINT Technologies Inc. will discuss why #CDN performance and capacity are primary concerns for live video delivery and how Open Caching with its deep industry collaboration partners is enabling superior quality of experience for service providers.
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Andrew Chen dissected what he calls "Bureaucrat Mode" in his recent essay, and it resonated with me. If you are a builder, you will celebrate this. If you are a maintainer, it may be jarring. Either way, read on. While "Founder Mode" and "Wartime CEO" strategies are widely celebrated, this piece shows the creeping bureaucracy that can strangle innovation and agility in once-nimble organizations. To illustrate the point, look at this page from the CIA manual on disrupting activist groups. If your company or teams operate this way, they disrupt innovation and growth. The essay paints a vivid picture of Bureaucrat Mode with a list that will resonate with many professionals: https://lnkd.in/gDPmwisX For example: "Create committees for every decision... end every meeting by expanding the scope of the project... punish anyone showing initiative... create complex approval workflows for trivial tasks..." But it's not just a critique. Andrew explores how well-intentioned values like collaboration, consensus, and inclusiveness can mutate into bureaucratic quagmires. He introduces the concept of "self-replicating bureaucrats" - a powerful explanation for why this mode persists and spreads. Perhaps most intriguingly, Andrew frames this struggle between agility and bureaucracy as a "cycle of life" in tech: "A new, nimble startup with an aggressive new founder emerges... Later, bureaucrats attracted to peacetime (and brand, and stability) sneak into the company... The entrepreneurial people quit, or leave, and can't deal with the new processes. The bureaucrats take over... A new, nimble startup then emerges…" This insightful analysis offers a fresh perspective on organizational dynamics. It challenges leaders to reflect on their practices and the delicate balance between process and innovation. It's a must-read for anyone navigating the complex waters of scaling a business or working within a large organization. But what will really bring the axes out is Andrew's subtitle to the essay: "The road to hell is paved via collaboration, consensus, inclusiveness, stability" The road to hell may be going a bit too far. Still, I believe that too many opt for comfort while expecting outcomes that can only come from massive disruption, often buttressed by chaos, messiness, disorganization, and a whole lot of toil — on the way to building something new, transformational, and beautiful.
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Your content isn't converting clients. Here's why. You're cranking out blogs, filling social feeds, and sending newsletters. But new clients? MIA. Trust me, I've walked in those shoes. You need to: ❌ Stop creating more. ✔️ Start creating smarter. Focus on: Right content, right moment, right people. I've distilled years of experience into a no-fluff guide on turning your content into a client magnet. It's packed with practical strategies that have worked for startups I've advised. Read the full article below. ⬇️ I'm curious. What's one assumption about content marketing you've had to unlearn? Your experience could spark an "aha" moment for fellow founders. #StartupFounders #ContentStrategy #B2BGrowth #ContentEngine
Insider Tips for Converting Content into Customers
Mark Donnigan on LinkedIn
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"Our content's great! So... where are all the clients?" Let’s fix that. Have you stared at your 'impressive' content calendar, wondering why it wasn't translating into tangible results? Here's the hard truth I learned: Great content alone doesn't attract clients. You need strategic execution. I've condensed my hard-won insights into 12 steps. Check out the infographic below. As you review it, ask yourself: Which steps are you already nailing? Where are the biggest gaps in your strategy? What's one thing you could start now? Small improvements add up. Let's make your content work harder for your startup. #ContentStrategy #StartupGrowth #B2BMarketing #SaaSTips #ClientAcquisition
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Most of us are doing it wrong. We're creating content we think our clients want instead of what they actually need. So I've developed a 12-step process that transformed my content strategy. It's about understanding silent struggles and crafting solutions that speak directly to them. Swipe through and learn how to: ✔️ Uncover hidden customer needs ✔️ Showcase expertise that resonates ✔️ Create conversation-starting content ✔️ Turn feedback into growth What's your biggest content challenge so far? Share below. Let's solve it together. #B2BContentStrategy #StartupGrowth #SaaSMarketing
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Events are more than just handshakes and business cards. They're golden opportunities to build lasting trust. Discover how to craft experiences that not only get you noticed but also grow your pipeline and lead gen. Listen in for insights on creating connections that count. Catch the entire interview here https://hubs.la/Q02BHm0V0 #FractionalCMO #MarketingStrategies #B2Bsales #BuyersJourney #Startups
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Huge news dropped today: NETINT Technologies Inc. and Akamai Technologies have teamed up to revolutionize video streaming! By leveraging NETINT’s U.2-based ASIC encoding VPUs and Akamai’s cloud infrastructure, game-changing performance for high-density video encoding is available to all at a fraction of the cost and energy usage. This partnership is a significant leap forward in sustainable, scalable video delivery, ensuring a seamless viewing experience for audiences at any scale. Exciting times for the future of video! Read the release news for more details on the Akamai Connected Cloud and NETINT’s VPU’s details: https://lnkd.in/gv8_eHRf #streamingmedia #innovation #sustainability #techcollaboration #av1 with Shawn Michels, Rishi Varma, Alex Liu, Randal Horne
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