Long beloved for its bold flavor and focus on cultural traditions, heritage brand Café Bustelo® is evolving to keep pace with changing consumer tastes, debuting ready-to-drink, espresso-style iced coffees that are perfect for summer sipping. “In recent years, we've started to see many of our coffee customers, both young and old, reach more and more for iced coffee—but they still want that iconic flavor of Café Bustelo's espresso-style roasts that they love," says Eduardo S. Merino, MBA, Senior Brand Manager of Café Bustelo. "This new product intentionally combines our nearly century-long mastery of coffee with a cold and refreshing taste for an iced coffee that is brand-new, but somehow feels completely familiar to our Café Bustelo family. ¡Salud!" To learn more about LPK’s collaboration with The J.M. Smucker Co. on the design work, head here: https://okt.to/esDxf7
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Is Blank Street Coffee turning into Blank Street Matcha? After facing consumer complaints about bad coffee, Blank Street Coffee has recently pivoted to focusing more on building matcha as a core product of their brand. Here’s how Blank Street Coffee is encouraging non-matcha drinkers to give the beverage a try and make Blank Street Coffee their new go-to spot: 🍵 Matcha isn’t everyone’s favorite because of its “grassy” taste — which is why Blank Street Coffee infused it with flavors like blueberry and white chocolate to appeal to a western palette. 🍵 Coincidentally or not, Blank Street Coffee’s signature brand color almost perfectly matches the color of matcha, further driving home to customers that they are the “headquarters” of all things matcha. 🍵 Blank Street Coffee just debuted their “Green Room” in New York City, a curated, experiential specialty store featuring limited edition green-themed products and premade “matcha meeting” invitations. Do you think a new matcha-focused product strategy can revitalize Blank Street Coffee from their reputation as a mediocre coffee chain? Let us know your thoughts in the comments below. #BlankStreetCoffee #matcha #brandstrategy
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Let's address the interesting wording in the post regarding the collaboration between Nespresso and Blue Bottle.The post seems to treat this collaboration as something strange, which I find curious. In reality, this collaboration is not unlikely at all, considering that Nestlé owns 68% of Blue Bottle and is the majority stakeholder. While the taste of the coffee remains to be seen (and tasted), it is important to note that the collaboration itself is not surprising given the ownership structure. However, it is worth considering the implications of such a collaboration, especially in light of the environmental concerns associated with Nespresso's coffee capsule business. Nespresso's environmental impact, with 95% of their non-recyclable capsules ending up in landfills, raises questions about their commitment to sustainability. It is crucial for Nespresso to address this waste problem and take meaningful steps towards a more environmentally friendly business model. So, while the collaboration between Nespresso and Blue Bottle may not be unexpected, it is essential to critically examine the environmental implications and hold Nespresso accountable for their waste management practices. #askthinkactshare #nespresso #bluebottle #nestle
"We questioned whether we could achieve the same quality result Blue Bottle is known for with this brewing method. The answer is yes, and it has reminded us that exploring curiosity should always be pursued." After years of hard work, dedication, and a whole lot of love, I am thrilled to share a remarkable collaboration that has been brewing behind the scenes. Blend No. 1 by Nespresso and Blue Bottle Coffee. This collaboration was truly born out of curiosity. Despite our different approaches to brewing, we share a focus on flavor, purity, and quality. This shared philosophy was the guiding principle that led to an unparalleled new taste in coffee. Mark your calendars because Blend No. 1 will be available for purchase on Nespresso.com and at Nespresso boutiques starting October 18, 2023. And for those eager to get a sneak peek, exclusive tastings will be offered at Nespresso boutiques from October 6, 2023, while supplies last. Thanks to all who've contributed to this passion project. Here's to more exciting blends ahead! #NespressoBlueBottle #BlendNo1 #CoffeeLovers #Collaboration #SpecialtyCoffee https://lnkd.in/ggZ8EwHD
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Nescafe has redefined the coffee world with its rich history and innovative products. From freeze-drying to Nespresso, Nescafe has been a pioneer in coffee tech. Learn more about their incredible journey by watching the latest episode of our Brand Chronicles Series. ☕ #Nescafe #BrandChronicles From 1938 to now, Nescafe has redefined the coffee world. The everyone's favorite Nescafe holds a very intriguing space among the people. It's a coffee for everyone and the most important thing is how successfully the brand has evolved over time with their new innovation. It is a pioneer in coffee tech, from freeze-drying to Nespresso. Nescafe is building connections it is more than just a coffee, it's a community of people. A Coffee for Everyone: Nescafe's diverse product range ensures that there's a Nescafe coffee for every palate. Whether you prefer a classic brew, a latte, or a specialty blend, they've got you covered. Nescafe's journey is a testament to the power of innovation, sustainability, and a commitment to creating meaningful connections. It's more than just coffee; it's a legacy of excellence and a taste of the future. Join me in exploring Nescafe's incredible journey by watching the latest episode of the Brand Chronicles Series. Let's celebrate this iconic brand and the impact it has had on our coffee culture. ☕🌍 @nestle #NescafeChronicles #CoffeeEvolution #BrandInnovation #Branding #BrandManagement
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𝐃𝐨 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝐚 𝐩𝐚𝐬𝐬𝐢𝐨𝐧 𝐟𝐨𝐫 𝐜𝐨𝐟𝐟𝐞𝐞 𝐚𝐧𝐝 𝐜𝐚𝐟𝐞 𝐜𝐮𝐥𝐭𝐮𝐫𝐞? ☕ 𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐖𝐢𝐭𝐡 𝐌𝐞 ---- > https://bit.ly/466v3je Delve into the #Global_Coffee_Shop_Market, where market analysis, growth, key takeaways, and global flavors come together: 📊 Market Analysis: The Global Coffee Shop Market has been meticulously analyzed, highlighting the #enduring love for coffee and the cafe experience. It's a market steeped in tradition and innovation. 📈 Market Growth: Witness the market's continuous growth, driven by the global obsession with coffee and the #emergence of specialty coffee shops. It's a market that fuels creativity and community. 🧐 Key Takeaways: Key takeaways include the importance of quality coffee beans, the evolution of coffee shop design, and the cultural significance of coffee consumption #worldwide. 🌏 Scope: The scope of this market #encompasses a rich tapestry of coffee shop concepts, each offering a unique taste of coffee culture from around the globe. #CoffeeShop #CafeCulture #CoffeeLovers #CoffeeTime #BaristaLife #CoffeeShopVibes #Cappuccino #EspressoShot #CoffeeArt #CoffeeAddiction
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☕️ Did you know that the modern espresso machine has a fascinating history? Let's dive into an intriguing story behind one of the most beloved beverages in the world. In 1901, Luigi Bezzera, an inventive engineer from Italy, was frustrated with the slow pace of coffee brewing. He wanted a quicker way to make his favorite beverage. With a passion for innovation, Bezzera created the first espresso machine that used steam pressure to force hot water through coffee grounds. This invention drastically cut down brewing time and produced a richer, more robust coffee flavor. Bezzera's machine caught the attention of Desiderio Pavoni, a Milanese entrepreneur, who saw its potential. Pavoni purchased Bezzera's patents in 1903 and began manufacturing the machines under the brand name "La Pavoni." By 1906, the first commercial espresso machine, the "Ideale," was introduced at the Milan Fair, and the world of coffee was forever changed. From the humble beginnings of Bezzera's workshop to the bustling cafes of today, the espresso machine has become an essential part of coffee culture. It's a testament to how a simple idea, driven by passion and innovation, can transform an entire industry. Join us in celebrating the rich history of espresso and the ingenious minds behind it. Stay tuned for more interesting coffee tales! #CoffeeHistory #Espresso #Innovation #CoffeeCulture #ForyalCompany
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The espresso machine is a remarkable invention that seems to encapsulate so many different eras all at once. At the 1906 Milan World Fair, visitors were stunned by the great chrome pillars which boasted steam power like never seen before. Perhaps even more incredible than the invention of espresso is that machines have continued to evolve decade after decade. During the 1960s, the launch of models like the Faema E61 became almost instantaneously iconic and helped to define a true product of its time. Today, the espresso machine is the heart of any café, and has most definitely asserted its significance in the global coffee industry. Now more than ever, espresso machines are some of the most incredibly technologically advanced pieces of equipment in coffee shops – so how did we get to this point? In today’s article, Matt Haw speaks to Kent Bakke, founder of the Bakke Coffee Museum, and Scott Guglielmino, Global Product Manager at La Marzocco, to find out more. #PerfectDailyGrind #Espresso #EspressoMachine 👉 https://lnkd.in/d8qJ9mT2
A history of the espresso machine
https://perfectdailygrind.com
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Marketing Enthusiast | MBA Student at Atlas Skill-tech University with a focus on Marketing | Intrigued in Digital Marketing, SEO, and Google Analytics Certification
🍵 Join the new-style tea revolution with HEYTEA! Here's why we're pioneering a fresh era of beverage experiences: 🎯 Mission: HEYTEA is more than just brewing tea; we're redefining tea drinking with innovative flavors and a joyful brand experience. 🔝 Strengths: - We're not just pouring hot water on leaves; we're crafting masterpieces. - Known for our signature cheese tea beverages, we offer a unique blend of real tea, milk, cheese, and cream that's taken the Asian beverage market by storm. - Our wide variety of tea and fruit drink options, all made with high-quality ingredients and creative flavor profiles, have made us synonymous with trendy cafes and photogenic drinks. 🚀 Challenges: - The beverage market is competitive, but we thrive on innovation. - From staying ahead of flavor trends to maintaining consistency across our growing number of locations, we tackle challenges head-on. - Navigating ingredient sourcing and maintaining a premium image while remaining accessible to all customers is key. 💡 Strategic Approach: - We're constantly creating new and exciting beverage creations informed by social media trends and customer feedback. - Our cafes prioritize a high-quality and visually appealing brand experience, from interior design to packaging. - Implementing a franchise model allows us to expand globally while maintaining quality control. 🏆 Competitive Advantage: - HEYTEA's innovative flavors, premium ingredients, and focus on brand experience set us apart in the tea and beverage market. - Our dedication to quality and trendsetting approach make us leaders in the "New-Style Tea" movement, attracting a loyal customer base and influencing the industry. 🌟 🍹 #HEYTEA #NewStyleTea #BeverageRevolution 🚀 Team Members: Yash Balgam Niraj Sale Parimal Sagar Jayant Yadav Vibha Dubey HEYTEA 喜茶 ATLAS SkillTech University
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The Third Wave Coffee Culture: A Movement of Craftsmanship and Quality The third wave of coffee isn't just a trend; it's a sophisticated coffee culture that champions craftsmanship, quality, and sustainability. Here's what makes it a special brew in the coffee world: √ Craftsmanship and Experience: Every cup reflects deep craftsmanship for an exceptional coffee experience. √ Born from Passion: The births of Specialty Coffee Association in1982 is the catalyst for a global coffee revolution. √ Quality and Sustainability: This movement marries specialty coffee with sustainability, from bean to cup. √A Conscious Reaction: "The third wave is, in many ways, a reaction. It is just as much a reply to bad coffee as it is a movement toward good coffee.” – Trish Rothgeb √The Rise of Coffee Artisans: the celebration of baristas and roasters as dedicated artisans and experts. √Artisanal Methods Triumph: Reviving traditional brewing for purer taste over automated methods. √Transparency and Quality: Each package shares its origin and roast date. Freshly roasted, single-origin beans. In essence, third wave coffee offers an exceptional taste while honoring the journey from bean to brew. It's a global homage to quality that's reshaping the industry, one cup at a time. Because life's too short for anything but exceptional coffee.
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