As a partner of this year's Stagwell Sport Beach in Cannes, LoopMe CRO Lisa Coffey had the opportunity to interview industry leaders. Watch the first video, featuring Quad's President of Media Joshua Lowcock, as we explore the fragmentation of media, brand spend in the mobile ecosystem, and the intersection of brand and performance advertising: https://hubs.ly/Q02FByLh0 #brandadvertising #mobileadvertising #mediafragmentation
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⏱️ 2024 Summer Olympics ad inventory is selling FAST! Start planning now to secure your spot in the world's most competitive advertising arena. From budgeting to creative assets, partner vetting, & media planning, dive into our detailed guide on positioning your brand for gold! 🥇https://buff.ly/48Ejktr #summerolympics2024 #summerolympicsadvertising #summerolympicsads
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After the success with Skincare & Beauty during Super Bowl 🏈, I'm PUMPED for this webinar with VDX.tv and ESPN! LMK if you're interested to attend. 🙌🏼 #webinar #espn #sportsmarketing #sportsadvertising #livesports #videomarketing #omnichannelmarketing #digitalamarketing #digitaladvertising
Join Isabella Berlinsky and me as we chat all-things-sports for brand advertisers on March 14th! We know the impact that live sports advertising has on brand building and purchase consideration among consumers. So how do you do it best? We'll talk to the leading expert in the space and share insights on how VDX.tv leverages premium partnerships like ESPN, so make sure to tune in! Register here: https://lnkd.in/eyZsUQUE
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Matthew Van Houten and fellow industry experts are set to settle the score with sports advertising this week at RTL Beach in #Cannes2024. They'll explore what sets sports advertising apart from other content and how to determine the success or ROI of sports partnerships. Learn more: https://lnkd.in/eGyP3ARi #Sportsadvertising #RTL Group #Advertising
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Sometimes the simple things drive results! In the past weeks it has been fun working with some great agency and sports publisher partners. Some great synergies between sports and technology. Here I am just showing off some Verizon work. As we start getting deeper into the Holiday season... if you need to get a product / service in front of a million's of eyeballs. Keep me in mind as my sports publishing partners can help. #DigitalAdvertising #DigitalMarketing
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🎙️ Look, Episode 20 of Sports Betting Conversations is out. This time, we delve into the dynamic world of sports marketing and communications with Ryan Bailey, Senior Account Manager at Red Knot. Join us in unraveling the winning marketing strategies powering Red Knot's remarkable projects, the transformative impact of emerging technologies like AI on sports betting marketing, and upcoming enhancements in sportsbook app functionality. #SportsBettingConversations #DataArt #DataArtMedia #sportsbetting #sporttech #sportsmarketing #RedKnotCommunications
Red Knot Communications: Implementing PR Strategies at the Convergence of Sports
https://www.youtube.com/
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Director of Business Development of the Southwest Region for Bennett Thrasher: Creating connections for CEO's, CFO's, and Business Professionals for their immediate needs.
Hey #DFW! As #BusinessDevelopment folk and marketers, we know that the best brands go beyond just products or services; they create an emotional connection with their audience. One of my all-time favorite examples of this is the iconic Derek Jeter Gatorade commercial from his last season. 📺⚾️ As a die-hard Red Sox fan, you might think it's surprising that this commercial resonates so deeply with me. But that's the power of emotion! Watching Jeter retire and hearing the nostalgic strains of Frank Sinatra's 'My Way' tugs at heartstrings and evokes memories of moments that defined an era. #Baseball's rich history and deep-rooted traditions have forged an emotional connection with fans that spans generations. The sport's iconic moments, legendary players, and timeless stadiums evoke nostalgia and passion, making it much more than just a game—it's an enduring symbol of American culture and unity. 🎶❤️ This commercial serves as a reminder that any brand, not just Gatorade, can leave a lasting impression through the magic of emotion in their branding and marketing. By tapping into shared experiences and universal emotions, brands can create an authentic bond with their audience that goes beyond loyalty—it becomes a cherished connection. 🤝💫 Share your favorite commercial or emotional brand experiences below—I'd love to hear your stories too! 🗨️💭
Derek Jeter Gatorade ad
https://www.youtube.com/
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We've created our very own media dream team inspired by the upcoming Euros! ⚽ Introducing our marketing dream team, ready to take on your biggest challenges and score major wins for your brand! With a diverse range of skills and expertise, this squad is built for success. What media would you pick as your star players? #TankTopMedia #MediaPlanningandBuying #UEFAEURO2024
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🏀 Get in the game with top-tier ad strategies that score! March Madness is here, and it`s time to showcase your brand in the big leagues. Let`s huddle and turn the excitement into results. #MarchMadness #AdStrategy #Utahbusiness 🏆
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Confidence is high heading into the Emmy Awards tonight!💡 Here's a bit more about the project itself and what made it so special. Tune in at 7 PM CST on NBC Sports Chicago. #website #videoproduction #emmys #chicago #newwebsite #create #marketing #innovate #business #insight #digitalmarketing #webdesign #webstagram #newlook #webdevelopment #agencymarketing
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B2B Media Entrepreneur (Payload, Ignition)
2wA legend in the media world. 🙏