"As academics, we don't like questions" - it was a brilliant insight coming out of Friday's workshop. PhDs strive to do everything they can to provide all of the necessary information required on a given subject matter. As a result, we end up with presentations that are more text book than pitch. And this ultimately scares off investors and audiences, vs. enticing them to learn more. A great presentation should support your efforts and help bring your ideas to life in a clear and engaging way. Your deck should be designed to start a conversation, persuade, and add credibility. Whether it's a sale, fundraiser, or partnership, you will be the one who ends up closing the deal at the end of the day - not your materials. Don’t be afraid to start a conversation. https://lnkd.in/effmqY3C #Scaleup #Startup #Biotech #Lifescience #HealthTech #UK
Last week we were thrilled to host Alex Gould of Long Story Short for a bespoke 'Life's a Pitch' workshop. Entrepreneurs, founders, academics and early career researchers from accelerators, incubators, and company builders around Cambridge including the Sanger Start-Up School, and beyond Cambridge - including as far as Newcastle - came along to hear what Alex had to say. He related pitching to speed-dating with the focus on getting to the second date and emphasised the importance of story telling because "the right story can help impact" and “emotion is part of every great story”. Alex's experience of working in the UK and US means he understands how to pitch for the different audiences and he said that the key to pitching is the "need to understand your audience". Huge thanks for their help in coordinating this event must go to Jennie R., Emily Boyce, Natalie Duggett, Francois Meullenet, Marco Delise, PhD, Alexandra Huener, Emma Fox, Jo Mills and Sam Dods. Stevenage Bioscience Catalyst Wellcome Sanger Institute National Centre for the Replacement, Refinement and Reduction of Animals in Research (NC3Rs) The Babraham Institute KQ Labs Start Codon Milner Therapeutics Institute o2h Ventures European Bioinformatics Institute | EMBL-EBI
