London Borough of Redbridge’s Post

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It’s Deaf Awareness Week, and we’re delighted to announce our new Redbridge on Demand British Sign Language (BSL) service has launched today! The service supports Deaf people in contacting the council more easily, without needing to rely on friends and family to make phone calls on their behalf. People now have the option to speak to council staff using a video BSL service, where an interpreter will translate the conversation between council call centre staff, and the caller. Local people are welcome to use this service if they need to speak about any of Redbridge Council’s services, from housing, to bin collections, to council tax. A local resident who helped test the new BSL service said, “I don’t want to rely on my husband to communicate and make phone calls for me. I find it really stressful. The new system is perfect because if I want to phone or come in and speak to someone on reception. I can go into a room and get the interpreter on a video call. I want to thank the council, it’s really useful.” Our brilliant Customer Services and Public Health colleagues worked in partnership with Sign Solutions and The Language Shop Ltd to set up this new way of working. Jeet Ramoutar, our Acting Operations Manager for Customer Services said, “We know it’s important for everyone to be able to contact the council in the way that works for them. We have brought in the BSL service to give our Deaf residents a strong customer experience, and one they can use themselves, rather than relying on other people to phone on their behalf. This is part of us striving to provide a seamless customer experience for all local people.” Gladys Xavier, our Director of Public Health and Commissioning said, “It’s important that all residents can access the support they need when they contact the council. I’m proud of our teams and external organisations for collaborating on such an important project which will make communication easier for our Deaf residents.” Sign Solutions said “We have enjoyed working with the council and the Deaf community to implement the Video Relay Service solution. We are so pleased to be providing this access through InterpretersLive!” Marlene Daniels from Sensory Specialists Ltd, the council's provider for sensory support in Redbridge, advocates for improving access within organisations. Marlene said, “Contacting public services and local and national companies is difficult for people who are deaf, and everyone has different communication needs. It all comes down to making it possible to access comprehensible information, in accordance with Accessible Information Standards. The introduction of the BSL On Demand service in Redbridge is truly exciting. It signifies significant progress and addresses a long-standing need.” Customers can access the BSL service by visiting the Contact Us page on the Redbridge website and selecting the button to ‘Contact us using a BSL interpreter’. Check it out: https://lnkd.in/eP6vztpJ

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Chris Sousa

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