LGH USA’s Post

We all need to lower the bar on customer content. And make it easier to get. It’s increasingly valuable currency in a competitive market. But too often we spend time trying to craft the perfect case study when we could be sharing relateable examples. A few weeks ago, I sent a single email. And had 24 customers respond with examples of work they had created with Appcues. I expected maybe 10. ❌ We didn’t offer a gift card. ❌ We didn’t give discounts. ❌ We didn’t raffle swag. We just asked for a favor. (Literally that was the subject line.) And got a ton of awesome examples (with screenshots) of cool things our customers are doing with Appcues. 👀 Watch out for posts sharing these stories over the next few weeks.

"💧🔧 Refer a Friend and Get Rewarded! 💧🔧 Spread the word about Flow Right Plumbing and earn a $25 Visa gift card! Just refer a friend to our top-notch plumbing services, and when they complete their first service, you'll receive your gift card as a thank you. It's that simple! Start referring today and enjoy the rewards. 🚰🎁 #FlowRightPlumbing #ReferAFriend #RewardProgram"

#UncertaintyTax #InfluenceAtWork - How much would you pay for $50 gift card at a local retailer that must used in two weeks. On average people were willing to pay $45. Now offer a lottery ticket with 50% chance of winning a $50 and 50% chance of winning $100 Gift card. We would expect the perceived value to go up or stay the same. In fact it dropped to $16. To reduce the #UncertaintyTax at work, offer experiments and make bigger decisions reversible. The Catalyst - Jonah Berger

🎁🌟 Gift cards: the perfect solution for retail and restaurant businesses! 💼✨ Implementing a gift card program can bring numerous benefits to your bottom line. Firstly, gift cards increase revenue by encouraging customers to spend more than the card value, resulting in additional sales. They also attract new customers, who may become loyal patrons and spread the word about your business, leading to increased brand exposure and awareness. Secondly, gift cards provide flexibility for recipients to choose their preferred items or experiences, enhancing customer satisfaction and building loyalty. Additionally, selling gift cards in advance helps manage cash flow effectively, providing a steady income stream and reducing inventory overstocking risks. Moreover, gift card programs allow you to collect valuable customer data and insights, enabling personalized marketing efforts and enhanced customer experiences. Ready to unleash the power of gift cards? Implement a program today and reap the benefits! #GiftCardProgram #Retail #Restaurants #BoostSales #CustomerRetention

Make sure you are creating a memorable customer experience for those choosing to purchase a gift card from your business this holiday season. Customers have a choice of where to spend their hard-earned dollars. Make sure you make them feel valued and appreciated for choosing your brand. It's as simple as introducing yourself. Speaking to them in an upbeat tone. Asking and using their name to make an emotional connection. Asking for the recipients name so you can personalize the card (if applicable). Thanking them for choosing your business and wishing them the best of the holiday season! This may seem like common sense, however it's uncommon in daily execution. I've stopped the purchase of a gift card in the middle of the transaction. I felt I was simply being processed through the transaction and the employee didn't care about my purchase. Remember it's always about; how you make your customers feel! Make them feel valued and appreciated and they'll remember the experience! #customerexperience #howyoumadethemfeel #keynotespeaker #ordinarytoextraordinary

Are you a “Fred”? Like you, I had several customer service interactions last week. There’s the grocery store counter clerk who blew me off while trying to order Chinese takeout. There’s my eye doctor whom I’ve seen for years – and is my age – sharing the welcome news that I don’t need readers . . . yet. There’s the barista cheerfully asking “Are you sure you don’t want a drink? It’s BOGO, you know!” – while getting a gift card. You experience – and deliver –these types of interactions every week. Even if you don’t have a typical customer who buys something, you still serve people. Your team. A donor. A student. A boss. In every interaction, you have a choice: go through the motions or exceed expectations. To be like Fred. Fred is the true character from Mark Sanborn’s book The Fred Factor, a United States Postal Worker, who impacted hundreds of lives by how he delivered the mail. It’s a great, quick book and if you’re interested in my top takeaways, send me a message. You can allow your job to change you. You can let the customer negatively impact you. You can take on your team’s sideways energy. Or you can raise it. Change it. Be like Fred and go above and beyond whether you’re delivering mail, leading a meeting, or serving a customer. The choice is yours. For you, Brian

It’s time for Senior Deal Days! Thursday, September 21, 2023 through Wednesday, September 27, 2023 !!! Customers ages 62 years and older are eligible to receive a Crazy Deal Gift Card equal to 40% of their purchase when they spend $20 or more at Ocean State Job Lot. Any senior who would like to take advantage of this promotion can simply sign up to be a Job Lot Insider, present a valid photo ID with proof of age to the cashier, and ask the cashier to apply the promotion. Let all the seniors in your life know about this special promotion! #GivingBack 💕 #SeniorDealDays #OSJLproud 👍

Maximize your company's potential: Have you ever wondered why some reward programs just don't get the traction they deserve? The secret might lie in how you leverage gift cards to incentivize employees and customers. When tailored effectively, gift card programs can skyrocket motivation and engagement, leading to substantial productivity gains and customer loyalty. Creating a successful program isn't just about handing out rewards; it's about understanding what drives your team and audience. Personalized choices, timely recognition, and clear communication are key strategies. When done right, the impact is tangible—boosted morale, enhanced performance metrics, and a unified culture of achievement. Are you ready to transform your incentive strategy with powerful gift card programs? Share your thoughts or questions below! Let's elevate our approach together!

Exploring the possibility of tipping using a #gift_card? Discover efficient ways and proper practices for tipping with a gift card. Dive into the world of #swipeonidea for ingenious insights. #TippingWithGiftCard #SmartGratuity