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For the 2nd year in a row, Paramount jumps in to sponsor and Italian team for an upcoming European Final. 🏆 Atalanta B.C. announced earlier this week that they have agreed for Paramount to come on board as their front-of-shirt sponsor for the Coppa Italia final (played on Wednesday) and the 2024 UEFA Europa League final. 🏟 Looks like Paramount is following the playbook they used with FC Internazionale Milano for the UEFA Champions League last year by taking advantage of the front-of-shirt availability to get brand exposure. 👀 Paramount will be hoping that it will be 3rd time lucky and that they'll see Atalanta lift the Europa League against Bayer 04 Leverkusen, who are looking to make history by becoming Treble winning Invincibles. 🥇🥇🥇 The partnership in the short term seems like a win-win. 🤝 🎯 Extra exposure for Paramount during 🎯 Atalanta gets a financial boost for their final push. It will be interesting to see if Paramount looks to extend the partnership and be the front of shirt for the 2024/25 season. #sportquake #sportsponsorship #Atalanta #ParamountPlus #CoppaItalia #EuropaLeague #Sponsorship

Analysis Of Alineaciones de Associazione Sportiva Roma Contra AC Milan Italian football has always been an exciting spectacle, and one of the most anticipated clashes in Serie A is the matchup between Associazione Sportiva Roma and AC Milan. This article will provide a detailed analysis of the alineaciones de Associazione Sportiva Roma contra AC Milan, exploring the strategies and key players that could influence the outcome of the match. https://lnkd.in/egMF_9fy #alineaciones_de_associazione_sportiva_roma_contra_ac_milan #football #sports

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The Italian Serie A is becoming a hub for young soccer talents. Partly born out of necessity for Italian soccer to remain competitive, nevertheless a great development. Youth is the future. As a life long fan of Italian soccer, I love to see this positive tendency! #SerieA #calcio #Italianfootball #Italiansoccer #sportsbiz #sportsbusiness Lega Serie A

Two dream XIs from the hotly anticipated CONMEBOL Copa America 2024 semi-finals 🔝 We have compiled the best combined teams from Argentina v Canada and Uruguay v Colombia by Expected Transfer Value (xTV). 🍁 Two Canada players make the XI as they aim to upset the odds against Argentina. 🥇 Uruguay’s Federico Valverde ($125M) the most-valuable player still in the tournament. Luis Díaz ($71.6M) is Colombia’s star. xTV is our real-time measure of a player’s market worth, taking into account ability, contract, age, market conditions, transfer history AND deals for similar players. 📊 Which of these star players will make the difference in the final four? #CopaAmerica #CopaAmerica2024 #Football #FootballData #Transfers Canada Soccer, Asociación del Fútbol Argentino, AUF - Asociación Uruguaya de Fútbol, FCF - Federación Colombiana de Fútbol

Giancarlo modarelli pensa che l'Italia contro la Spagna deve far vedere più interesse verso un'Europa anche perché lui è euroscettico e pensa che la Germania sia. La squadra da battere è vero, tutto ciò che l'Italia lascia desiderare, questo europeo di calcio 2024. Giancarlo Modarelli, a well-known figure in Italian football, has indeed expressed his views on the importance of Italy showing more interest in the European Championship. He is known for his critical stance on certain aspects of Italian football and has been vocal about his concerns regarding the direction of the sport in Italy1. As for the match between Italy and Spain in Euro 2024, it’s shaping up to be a highly anticipated encounter. Both teams have had strong starts to the tournament, with Spain defeating Croatia 3-0 and Italy coming from behind to beat Albania 2-12. The match is expected to be a test of tactics and skill, with Spain likely to dominate possession while Italy may adopt a more compact defensive system3. It’s important to note that while Modarelli may have his opinions, the outcome of the match will ultimately be determined on the pitch by the players’ performances. The Euro 2024 is a competition where every team aims to showcase their best football and compete for the title.

🚨 x y CONMEBOL Copa America 2024 Pre-Final Update. No player is bigger than their country, or are they? Will an Asociación del Fútbol Argentino win tomorrow night send Messi to the top of our leaderboard? How many of our top 24 highest-performing channels in the #CopaAmerica will be players? Were FCF - Federación Colombiana de Fútbol undervalued from a sponsorship perspective pre-tournament? This x y UEFA #CopaAmerica2024 Engagement Leaderboard is brought to you in partnership with Sports Pundit and Peak 72. By and For Sport Management

The FIFA Women's World Cup Australia & New Zealand 2023™ final was a brilliant game to watch, settled by this fantastic goal from Spain. Bronze (2) does really well to progress up the pitch, but has her passing options gradually shut off, particularly by Bonmati (6) who has Toone (10) in her cover shadow. The quick recognition of the vacant space left by Bronze (2) and Paralluelo (18) tieing the central defenders centrally, isolates a 1v1 in the wide area. Carmona's (19) overlap creates the shooting opportunity, all within that vacant right back space. These small details can decide the biggest of games. A detailed cover shadow (Bonmati), quick spacial recognition (Abelleira), holding a narrow line (Paralluelo) and a determined overlap (Carmona) are simply the difference between winning and losing. #TacticFootball #Analysis

"Diving into the Complexities of Brazilian Soccer: This captivating article explores the intense rivalries, the culture of organized fan groups, and the commercial challenges of soccer in Brazil. An engaging reflection on the unique intersection of sport, culture, and society. 🇧🇷⚽ #BrazilianSoccer #SportsCulture #Reflection" https://lnkd.in/dNrEcES8