Funding for U.S. creator economy startups is continuing to rebound. In fact, in the first half of this year, U.S. creator economy startups raised roughly as much money as in **all of last year***, according to new data from The Information's Creator Economy Database. In the second quarter alone, U.S. creator startups raised $692.7 million, up 68% from a year earlier and more than double the amount raised in the first quarter. Globally, creator startups raised about $767.9 million during the period, an increase of roughly 49% year over year. “New creator platforms have the added advantage of being able to leverage AI to make what they do bigger and better,” said Lightspeed Venture Partners partner Michael Mignano, who has backed companies including Pika Labs, which generates video from text descriptions. “We still believe there’s going to be more opportunity there,” he said. But VC appetite for the sector still has a long way to go from its heyday. Read our full story here w/ Akash Pasricha: https://lnkd.in/ehCvaRz9
This is fantastic news for the creator economy and some great stats! Leveraging AI will only accelerate this upward trend. 🔥 Any tip on how startups like us can best position ourselves to attract this kind of investment?
Amazing summary here!
Great post Kaya Yurieff. The future of commerce is creator! 🚀
No AI and fully bootstrapped @ Reach Social . We are going to prove why we have the best solution the creator economy has ever seen.