Johanne Stimson’s Post

You want an ROI on your £3,000 investment to work with me for three months I get it, as would I in your shoes. But the ROI isn’t always financial… Imagine how much easier it will be to manage and run your sales team with cutting KPI’s, targets, job roles and responsibilities sorted. Imagine how you’ll feel knowing what your sales team are up to, putting metrics and measures in place to monitor activity vs reward. Imagine how you’ll feel at the end of the month when you know you’ve hit the target not from the finger crossing method but from strategic actions backed by metrics to measure performance of the team and business overall. If Heineken did Sales Strategy…. 😉 What a small price to pay for all of that data. Get in touch if this resonates. #gotojo #smebusiness #salesbusiness

You want an ROI on your £3,000 investment to work with me for three months I get it, as would I in your shoes. But the ROI isn’t always financial… Imagine how much easier it will be to manage and run your sales team with cutting KPI’s, targets, job roles and responsibilities sorted. Imagine how you’ll feel knowing what your sales team are up to, putting metrics and measures in place to monitor activity vs reward. Imagine how you’ll feel at the end of the month when you know you’ve hit the target not from the finger crossing method but from strategic actions backed by metrics to measure performance of the team and business overall. If Heineken did Sales Strategy…. 😉 What a small price to pay for all of that data. Get in touch if this resonates. #gotojo #smebusiness #salesbusiness

🌟 Thrilled to spotlight Achaté B.V. success story with FiveX! 🌟 🚀 Achaté B.V., a leading cleaning product brand, uses FiveX to boost its online profitability. 🚀 🛠️ Before FiveX, they faced challenges with getting a clear overview of sales and profitability across different sales channels. 🛠️ 📈With FiveX, Achaté B.V. has integrated their financial data, now gaining actionable insights at their fingertips. This empowers them to efficiently steer their business towards increased profitability—the key pillar for future growth. 📈 🎉 We are proud to empower brands like Achaté B.V.! They are on track to become the biggest cleaning product brand in Europe by 2028. 🎉 🤓 Learn more about this by clicking on the link in the comments! 🤓

𝗛𝗼𝘄 𝗪𝗲 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗲𝗱 $𝟯𝟵𝟳,𝟵𝟰𝟰 𝗶𝗻 𝗣𝗶𝗽𝗲𝗹𝗶𝗻𝗲 𝗶𝗻 𝗝𝘂𝘀𝘁 𝟭𝟱 𝗗𝗮𝘆𝘀 (𝗔𝗹𝗺𝗼𝘀𝘁 𝗯𝘆 𝗔𝗰𝗰𝗶𝗱𝗲𝗻𝘁!) This story is wild… 🚀 When we kick off with a new partner, we dive deep on a lengthy call to soak in all their institutional knowledge. From there, we usually propose 2-3 killer campaign ideas, get feedback, and start executing. For this project, the client was thrilled with our suggestions. But then… 5 minutes before the call was supposed to end, something unexpected happened. . 🤯 𝗔 𝗙𝗿𝗲𝘂𝗱𝗶𝗮𝗻 𝘀𝗹𝗶𝗽 𝗰𝗵𝗮𝗻𝗴𝗲𝗱 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴. They casually mentioned a new product they were working on. Naturally, I was curious. So I asked a few more questions. And what they described? It blew me away. Right there, I told them 𝘁𝗵𝗲𝘆 𝗻𝗲𝗲𝗱𝗲𝗱 𝗺𝗮𝗿𝗸𝗲𝘁 𝘃𝗮𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻 𝗯𝗲𝗳𝗼𝗿𝗲 𝗹𝗮𝘂𝗻𝗰𝗵—it was too important not to test the waters. We stayed on for 5 more minutes (the quickest exploration call we’ve ever had!) and brainstormed what a campaign for this product would look like. That accidental conversation turned into our most successful campaign to date. 💥 🎯 We landed meetings with major players like: PepsiCo Nestlé British Airways Perfetti Van Melle(they’re behind all your favourite chewing gums and candies) Abbott Heathrow Petrol Group Croatian National Tourist Board And more! While the typical reply rate for this audience hovers around 0.5%... we're achieving 𝟭𝟯𝗫 𝘁𝗵𝗲 𝗮𝘃𝗲𝗿𝗮𝗴𝗲 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁! These aren’t just vanity metrics, these leads were brought on meetings and further in the process 😉 If you want access to the full case study, including the𝗲𝘅𝗮𝗰𝘁 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝘄𝗲 𝘂𝘀𝗲𝗱 𝘁𝗼 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲 𝗻𝗲𝗮𝗿𝗹𝘆 $𝟭 𝗠𝗜𝗟𝗟𝗜𝗢𝗡 in pipeline in less than 30 days with our proven Go-To-Market approach for B2B companies, drop a comment with "𝗩𝗜𝗗𝗘𝗢" or send me a DM 🤝

🌟Transform Your Daily Tasks into a Sales Tool Don’t let your daily management go unnoticed. With Toodu, your brand’s operational data becomes a powerful tool that gets you noticed by retail buyers. Brandfeed™ turns your updates and information into a dynamic sales asset that makes an impact. - Your brand’s daily activities hold immense value. - Toodu’s Brandfeed makes it easy to share that value with buyers. - Turn routine management into a proactive sales strategy. Join Today! https://www.thetoodu.com/ #cpgindustry #streamlineinrealtime #productivity

3 things we are going harder at in 2024 to deliver a better buyer experience: 1. Product tours everywhere - I believe that the best prospects will have already seen a demo of our product before they speak with Sales. Sales can then focus more on building a solid business case. We use Navattic for this btw. It's great 2. Focus on what "In Market" - I believe that the best accounts to go after are the ones showing signals of intent that match your ICP. Some call it ABM. I think it's just really good GTM. We use 6sense to power this. Game changer 3. The best events - if Carlsberg did events... You know how that one goes. I'm not talking about a dinner in a restaurant. We are rethinking this so it's something to remember. Cooking class with Champagne anyone??? What are you thinking about doing different next year to deliver better experiences??? #b2b #marketing #events #customerexperience

Once you're on the shelf, it's time to validate your product - it deserves space there! Join Luke Abbott at the "Velocity Amplified" webinar and gain insights into levers that increase your sales at Natural Retailers. Identify key metrics for tracking your success. Understand the specific needs and opportunities at key natural retailers like Sprouts and Fresh Thyme. Learn effective off-shelf marketing tactics to get discovered Get your questions answered during Q&A This masterclass will empower you with the knowledge to make informed, strategic decisions that optimize trade spend and drive sales while keeping profitability at the forefront. https://lnkd.in/g3-SHCEd

A new report from Acumen! Download now to learn more about the key priorities in revenue growth management 🚀

Building and defining a promotional strategy is something more and more of our clients are asking us to do. Listen in to this interesting case study from our partnership with the FT, or ask me about the process for defining your promotional strategy that we are formulating given how important this RGM lever is becoming. And if "Defining your Promotional Strategy" is new news to you, here's a hint, of the 5 RGM levers that exist, you can no longer really use "Price" as a lever given all that has happened over the last 18 months, so Promotions is the next easiest tool to use!

Why do some brands become household names While others fade to dust? It's all about trust - let’s look at Coca Cola; Instantly recognisable and tastes great Everywhere and all the time Never lets you down. What if you used this idea to supercharge your personal brand? Trust isn’t given, it’s earned in two simple ways: 🤝 “Make a promise, keep a promise, no matter what” ☎️ Are you the easiest call your client can make in their day? Let's get real for a second, there’s work involved, To master your personal brand in B2B sales, you need to nail three things: 1. Knowing the critical numbers; financial, operational and targets  - your company’s, your clients’, your sales numbers, the market numbers 2. Running the sales process; identify where they are and take them on  - You won’t have total control but you can run it (it’s a project) 3. Being a living wiki of your industry; with strong and valuable views  - The key people, groups, events, history and politics Be the trusted expert they can't do without Set one 30 minute daily task from the list above In 3 months you’ll exceed 80% of your competition Enough excuses, start now, open the bottle, use your teeth I’m John The Enterprise Sales WYAD guy I’d like to teach the world to sell, in perfect harmony… ————————————— House of Sales Learn.Sell.Grow. ————————————— PS: Coke, Pepsi or who cares as long as it has a shot of Jack in it? #salescareers #salesadvice #salescoaching #B2Bsales #HouseofSales