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You know you need to keep an eye on your competition. But do you know how to do a truly valuable B2B competitive analysis? Read our article to learn what to look at—and what to do with the insights you gain. #B2Bmarketing #B2Bbranding #B2Bstrategy #CompetitiveAnalysis #Messaging

4 creative and strategic ways to approach B2B competitive analysis.

4 creative and strategic ways to approach B2B competitive analysis.

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Alexander Veksland

Creative Director | Art Director | UX/UI Creative

1mo

Care must be taken not to create knee-jerk or follower strategies post-analysis. It's too easy to fall into the mentality of reactionary thinking and lose sight of the main client strategy.

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