iVE.ONE’s Post

It is live!! In response to our panel discussion last week at ReThink HK, which sparked much to converse beyond the session, we've been (not so) secretly drafting a piece of writing to reflect the insights and research that we gathered in the past few weeks. The piece is co-created with the sharing of our 50 respondents, which means, it represents voices beyond just Constant. “How can marketing and communication professionals help to rebuild Hong Kong’s global reputation?” Read on to see how creativity and culture will be our tokens to shape HK's identity from here onwards. And when we shift our own mindsets, things are not at all so grim! https://lnkd.in/gzFm_3kW PS. Jess Tang, finally, here's our long-awaited reply to your love letter to HK! Long version, but easy read I promise. Excerpt: This topic hits home for us, as you too may well be holding your breath after reading it. Somehow, probably because we are all Hong Kongers born to be hypercritical of our situations, our frustrations fluently overtook our initial responses, as if decades of watching the “city decline” had been given permission of voice. Everyone’s instinctive rants were all brutally valid, which goes to show – we all care so deeply. We all acknowledge the areas that need improvement, but as encouraged by the panel, it’s about time to relook at the things that make us special, and constructively pivot to a new narrative that does the city justice from here on. 

HONG KONG |  Yesterday's event on "The State of Hong Kong Creativity" was a significant exploration into our city's creative landscape, highlighting key insights and exemplary work: featuring key highlights that underscore the city's creative potential and challenges. Andreas Krasser provided insightful reflections on the current state of Hong Kong's creativity, addressing both its challenges and opportunities. His perspective set the stage for a deep dive into how we can foster innovation in our creative industries. We had the privilege of reviewing standout campaigns, showcasing exemplary work that resonated with our members and board. These campaigns serve as beacons of creativity and effectiveness in Hong Kong's advertising landscape. Our panel discussion was enriched by diverse perspectives: 🎙 Justin Bonnett 博家田, Regional Head of Marketing for JLL, brought insights on positioning Hong Kong globally. 🎙 Carol Lam, Director - Corporate Brand for Link REIT, shared her vision for putting Hong Kong's creativity on the world stage. 🎙 Chris Kyme, Co-Founder & Creative Director for Kymechow Communications Limited, discussed standout work and its context within the city's creative narrative. Their contributions sparked meaningful conversations on how we can elevate Hong Kong's creative profile and tackle industry challenges with innovation and collaboration. Special thanks to all attendees for their engagement, and to Nellie Chan for graciously hosting and to Google Hong Kong HQ for hosting us. Let's continue to push boundaries and champion creativity in Hong Kong! #TheMarketingSocietyHK #HKCreativity #Advertising #Innovation Andrea de Vincentiis, Andreas Krasser, Geraldine Chew, Nixon Cheung, Nellie Chan, Edward Bell, Hina Wainwright, Kiri Sinclair, Georgina Poon, Brynie B McBurney, Sophie Devonshire⚡️

It was a thoroughly lively discussion at the Marketing Society's event on the state of creativity in Hong Kong. As a panellist, one of the things I pointed out, to this particular audience, was that producing more creative (and effective) work was not the sole responsibility of agencies. Clients must want, must demand, better work. For that to happen there needs to be a push for better awareness of what that means. What do great advertising and online communications campaigns look like? What are the benchmarks and possibilities? Only then can those paying for it, and those producing it, begin to strive to raise the bar and stop accepting, and wasting precious money on, boring, typical, celebrity and happy happy consumer-ridden campaigns. And through that, help to improve the image of the industry so that future generations might actually want to be a part of it,

🔝 ✅ 💯 We've got another positive viewpoint on the Hong Kong market. Our CEO an d founder Paul Salnikow shared insights on the current trends in Hong Kong's office market recently in MingPao; he highlighted that The Executive Centre is experiencing an increase in occupancy rates, from 71% earlier this year to the current 80%, with projections to reach 86-87% in a year. Despite challenges in the Grade A office building market due to the decline in IPOs, we are positive about TEC's growth prospects. Hong Kong's status as an international city and gateway to China will continue to attract businesses, especially as MNCs increase their engagements with China. Let's continue to boost Hong Kong's visibility as an international business hub and share these positive outlooks that remind us what a great place #HongKong is 🙌 🇭🇰 Take a read: https://lnkd.in/gZPuEiad 

Hong Kong: The Ticket From Big To Bigger For businesses looking towards the burgeoning Asian market, Hong Kong is the place to go. With strategic connections to the Greater Bay Area and Mainland China, a vibrant and talented I&T ecosystem, a robust investment community and first-rate innofacturing facilities, the city has everything it needs to propel tech-driven companies to greater success.   See how four big international names from various industries are continuing to find and maximise growth opportunities in Hong Kong and neighbouring markets, as featured in the InnoPark x Tatler Asia series: Vobile - Bernard Wang Tapping HK’s regional potential to reinforce leadership in the digital copyright space   CATALO Natural Health Foods Ltd. - Calvin Chan Sustaining consumer health through competitive production synergies between HK and US   Avnet - Arthur Chung Accessing microelectronics talent and advanced manufacturing in HK to drive GBA and APAC growth   TOPPAN Edge (Hong Kong) Limited – Thomas Wan Top-notch information and data management serving HK government and top corporations   Hong Kong is proud to be a part of many innovators’ success stories. Apart from business-friendly government schemes and tax incentives, InnoPark’s world-class infrastructure and networks are drawing more and more visionary entrepreneurs from around the world to accelerate their tech-for-good dreams in—and from—Hong Kong.   Read all about it: stp.hk/3SChF2c   #HKSTP #PropellingSuccess #InnoPark #InnofacturingTomorrow #MadeInHongKong

🌟 𝐓𝐞𝐚𝐦 𝐂𝐨𝐡𝐞𝐬𝐢𝐨𝐧 for Strengthening Bonds and Enhancing Success🌟   Fortune REIT always value investing in the well-being, collaboration and growth of our employees as a coherent team has been the biggest driving force behind our success 🙌.   To this end, our team recently spent a day together in Shenzhen with an array of activities curated to cultivate their coordination, communication and trust as a cohesive team. The team shared great excitements through a series of challenge-based activities - from pulse-pounding war games 🔫 and speed-riding competitions 🏎️ to collective problem-solving exercises.   Besides, we made it a point to immerse ourselves in Shenzhen’s vibrant lifestyle and dining offerings. This cross-cultural exploration inspired us with valuable insights to enhance our own retail spaces, offerings and services 💡.   The activities underscored the vital roles that cohesion and personal advancement play in driving workplace success and job satisfaction at Fortune REIT 💼. We firmly believe that a unified, collaborative team is essential for aligning on common goals and achieving our shared objectives 💪.   A shoutout to our organizers Queenie WONG and Zoe Wong who made this trip one of our most memorable cohesion events 🤝.   #FortuneREITTeam #TeamBuilding #WorkplaceSuccess #FortuneForAll

Your company name can make or break your business. It clearly communicates your value to customers and can set you apart in a crowded market. To help you choose the perfect name, we’ve analyzed thousands of company registrations in Hong Kong. Here’s what we found: 1. Global ambition -"World" was used 507 times 2. Innovation focus - "Smart" was used 450 times 3. Aspirational branding - "Star" was used 775 times 4. Optimism in business -"Golden" was used 601 times 5. future-oriented - "Development" was used 2,432 times These trends show that Hong Kong is a forward-thinking, global business hub. Question for founders: How do you approach naming your business? Do you follow any of these trends? #HongKongBusiness #CompanyFormation #BusinessNaming

🚨 Spoiler Alert:🚨 My position is "Possibility" The real conversation needs to be had around the 'how'. Steven Roach has been taking a ton of heat for his assertions that Hong Kong is 'over', but when one looks past the sensationalism of the headline, I agree with his key message, that is: "What's over, in my opinion, is the imagery that many still cling to in looking into the future of [an] understandably proud city, Asia's world city, known for its very free market," Roach said. That city "is not the Hong Kong of today, and especially not the Hong Kong of tomorrow." There seems to be no real plan for what the Hong Kong of tomorrow is. My experience working in regional corporate innovation, building Neon! Ciders and now with a technology startup in deploy. have all been incredibly rewarding, but even more so extremely difficult especially in the Special Administrative Region. Join me and my fellow panelists Andy Chan, Joon Nak Choi, Raymond C., Carrie Hang-yin Ling, and Vincent See for what is sure to be a lively discussion on the "how" we make Hong Kong into a thriving innovation ecosystem. Link in comments.

🌟 Is Hong Kong Still the 'Pearl of the Orient'?: A Market Overview 🔍 Why it matters: Hong Kong stands as a beacon of opportunity, drawing global investors with its robust economic prospects and dynamic business landscape. Despite recent challenges, its resilience and adaptability make it a compelling destination for investment and expansion. 📊 By the Numbers: With a GDP of $2 trillion USD and a population of 80 million, the Greater Bay Area presents immense potential for growth and collaboration. Hong Kong's strategic location and reputation as a leading financial center further bolster its appeal, while key sectors like tech, logistics, and hospitality continue to flourish. 🔑 Among the Key Reasons: Government support and a burgeoning startup ecosystem drive innovation across industries, from AI and biotech to e-commerce and digital entertainment. The city's diverse opportunities cater to a wide range of businesses, offering a platform for sustained growth and development. 🗣️ What they're Saying: "Hong Kong's resilience amid geopolitical and economic uncertainties underscores its status as a global business hub. The city's ability to adapt and innovate positions it as a prime destination for investors seeking long-term success." 💡 The Intrigue: Amid tensions and challenges, the development of the Greater Bay Area presents a unique opportunity for Hong Kong to leverage its strengths and foster collaboration within a dynamic economic region. As businesses navigate the evolving landscape, partnerships and strategic investments are key to unlocking the city's full potential. What do you think? Weigh in below. #HongKong #InvestmentOpportunities #APAC

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