iQuanti’s Post

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1mo

LEAP into Landing Page Success! Vishal Maru (Vice President, Digital Solutions at iQuanti) provides a quick overview of iQuanti's AI-Led Landing Experience Accelerator Program (LEAP). Visit to know more - https://bit.ly/4ezoMBN #LandingPageSuccess #DigitalMarketing #AI #CustomerExperience

Transcript

To help clients seamlessly build, manage and deliver high converting landing page speed. So we deploy a lot of advanced analytics and AI let tools, which we gave a couple of examples of earlier. We also have a comparative landing page intelligence tool which I'll give you a quick view of, which gives view of the entire landing page comparative landscape in your industry. We have prebuilt templates for some industries, right? Like we operate heavily in financial services and insurance. So we have identified, OK, what are some of these standard? Templates, right, like a direct mail single product template, right what's a good template for an affiliate landing page for a paid search landing page for single product, multi product, right category right. So those are pre built landing page templates that can be easily deployed. We have the experimentation OPS system which has frameworks for hypothesis development, prioritization, learning management system that can be easily deployed and then we are. Testing and AI tools, idea generation, which takes into account a lot of the historical tests that you've done, the UX scoring to figure out what are the new tests that you can potentially decrease, right? So this is the example of the comparative Landing Page Insights tool. This is available for paid search right now. So you can select whatever products over here we have configured it for credit cards. And for credit cards, if you select certain advertiser, you can see, OK, what are the different landing pages that they're deploying? What are the types of those landing pages? What is the amount of traffic that is being diverted to those landing pages? Awards sort of keyword themes are being leveraged. For those landing pages and what does that landing page look like, Right, So you have the entire snapshot in a single view across your entire industry.

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Episode 64: Staying on the Cutting Edge of Enablement Innovation
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iQuanti’s Post

LEAP into Landing Page Success!

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Episode 64: Staying on the Cutting Edge of Enablement Innovation

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