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Founder of iPullRank | USA Today Top 10 SEO | Search Marketer of the Year | Author of "The Science of SEO” Book Coming Soon | Toured 4 Continents as a Speaker and Rapper

1mo

🚨 Breaking News in SEO! 🚨 Internal documentation related to Google Search's algorithm leaked. I spent the weekend digging into it to see what we can learn and comparing it against statements that Google spokespeople have made. 🔍 Dive into the details and rethink everything you thought you knew about how Google works! https://lnkd.in/e7DtN4-c

Secrets from the Algorithm: Google Search’s Internal Engineering Documentation Has Leaked

https://ipullrank.com

130 Comments

Michael King

Founder of iPullRank | USA Today Top 10 SEO | Search Marketer of the Year | Author of "The Science of SEO” Book Coming Soon | Toured 4 Continents as a Speaker and Rapper

1mo

Rand Fishkin shared this leak with me. He wrote up how it got to him and shared his strategic thoughts on it as well: https://sparktoro.com/blog/an-anonymous-source-shared-thousands-of-leaked-google-search-api-documents-with-me-everyone-in-seo-should-see-them/

38 Reactions

Gael Breton

Co-Founder of Authority Hacker

1mo

Michael King, Rand Fishkin we're going to cover this story in this week's Authority Hacker News on Youtube (https://www.youtube.com/@AuthorityHackerNews/videos). A lot of people watch it, is there any chance we can schedule a short call to get some sound bites for the video?

6 Reactions

Crystal W.

🎯 Business First, Customer Centered SEO 🎙️Host of Simple and Smart SEO Podcast 🤩 Empowering Entrepreneurs with Actionable, Holistic SEO Insights 👉🏽 Join my SEO SQUAD ⭐️ Founder of Collageandwood.com

1mo

Wow. And I just saw a Mueller quote this weekend about how "DA was a made up metric to sell SEO software." 😅

12 Reactions

Taylor Scher

I help make SEO strategies more efficient for SaaS marketing teams

1mo

Wow what an awesome article man. Seriously jam packed with value. I loved your vector embedding article, but this one is next level. I guess the question I have is on the site embedding section you mentioned. So that kind of sounds like Google’s version of measuring topical authority and if each page is relevant to their main topic

3 Reactions

Nelson Isibor

Local SEO Specialist | Embracing Square Space| Researcher| Educator|

1mo

Printed it out, I have my highlighter pen and taking notes.

3 Reactions

Julian Hooks

I leverage SEO to help businesses attract more customers. Ask me how.

1mo

Bookmark

1 Reaction

Jey Pandian

Managing Director at OMG

1mo

Read halfway, not a 2 min read lol. Filed away for tommorow!

3 Reactions

Vasilios Lambos

I manage ads for automotive companies and brands | Founder @ Lambos Digital

1mo

Very informative! Thank you for sharing

1 Reaction

Rand Fishkin

Cofounder of SparkToro & Snackbar Studio. Author of Lost & Founder. Feminist. I love underdogs, cooking, & helping people do better marketing

1mo

Incredible work Mike 🤜🤛

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iPullRank

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Too many SEOs didn’t know what to do with the leak, ignored it, or forgot about it. How do you not start experimenting immediately? Will Critchlow, Michael King, and Garrett Sussman will point us in the right direction. It’s an important opportunity to think scientifically and critically about what Google does under the hood. Join us on Tuesday, July 30th (early bird special) for a practical webinar on SEO experimentation. • What Google Leak Factors to test • How to test and get results that are impactful to your bottom line • What to look for in your test results • What to do with the results once the tests are over... Register for free 👇 https://lnkd.in/edSGWev7
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iPullRank

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Uh oh... Michael King is speaking at Content Marketing World! Join him this October as we spark conversation, creativity, and community in San Diego. Register at https://cmi.media/cmw24 and use his code to save $100. #CMWorld Content Marketing Institute
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iPullRank

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Want guidance on what to do with the Google leak? Ignore the skeptics. Critical thinking is Michael King's superpower. So he's not going to mislead you with a lack of context. His experience with the patents and understand of the science of SEO means he's the person you want to listen to for next steps with the Google leak. Join Mike and Garrett this Wednesday at 1:00 pm ET for a webinar that walks through his perspective on what this means for the future of SEO best practices. Register for free. Sign up to get the recording. (Even if you can't make it.) https://lnkd.in/edSGWev7
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iPullRank

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Google Leak Party! Let's keep chugging along with the insights. Choo choo. 🚂

SparkToro

18,432 followers
1mo

Google's API leak showed 2,500 pages revealing *exactly* what Google collects and uses in their search rankings. But there's been a lot of troubling responses like: “So, what?” “None of this is surprising; it just confirms what we already knew.” “I’m not doing anything differently based on this.” That’s madness. It’s like handing a group of archaeologists a map to the Lost City of Atlantis and them saying “I’m not changing where I look.” So, next Thursday, June 27, we're hosting a webinar focused on all the things we’ve learned from the leak so far, and what marketers can do next. You'll learn from the people who broke the news of the leak — Michael King and Rand Fishkin. (And Amanda Natividad will be there too to make sure it makes sense for the non-SEOs. 😉 ) Register to join us live or receive the recording. https://lnkd.in/gg-R4Tpb

SparkToro Office Hours: Google Search Leak with Michael King

sparktoro.registration.goldcast.io
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iPullRank

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What's the News angle for the Google Leak? This is going to be an important webinar. John Shehata has been all over these insights and Michael King is going to pull it together. Join NewzDash on June 12th at 10:00 am ET for an informative and insightful discussion. Register: https://lnkd.in/eHyYxr_Q
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iPullRank

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Check out Michael King's actionable tips and extended analysis of the Google Leak (aka the biggest story in the history of SEO). 👇

Danny Goodwin

Editorial Director of Search Engine Land & SMX
1mo

The latest Michael King opus is live now on Search Engine Land. He addresses common questions, critiques and concerns following the huge Google Search leak – and how your approach to SEO should change. Also, huge thanks to Mike and Rand Fishkin for all they've done this week. Absolutely incredible work. https://lnkd.in/gkND3Bhe

How SEO moves forward with the Google Content Warehouse API leak

searchengineland.com
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