INTERPARFUMS LUXURY BRANDS, INC.’s Post

Retail Today / Retail Renaissance: Luxury Brands embracing Outlet Malls, “Such a deal”! Who doesn’t want a discount? #luxurybrands #outletmalls #deals #discounts What’s the strategy behind this new approach to Outlet Malls? It’s “SALES”, luxury sales at Outlet Malls up 35% in the last few years. Now hitting $50 Billion Dollars in sales. #sales 🔥🔥🔥 The brand strategy to reach aspirational shoppers, why should TJX and Target have all the fun. #shoppingexperience #tjx #target What luxury brands can you find in a Outlet Malls? #louisvuitton #hermes #chanel #prada #gucci #coach #ralphlauren. I even found #RH in my trip a few weeks ago. See attached. This isn’t going away but growing. Look for #DTC brands to embrace Outlet Malls next. Thanks to Pamela Danziger Pamela Danziger #retail #retailtrends #retailstrategy #TopRetailExpert #brickandmortar

Luxury retailers are increasingly directing their investments towards the creation of private clubs, redefining the traditional shopping experience. These exclusive enclaves offer their customers more than just access to premium products; they provide a curated space for like-minded individuals to connect, engage, and partake in bespoke experiences. By fostering a sense of community and offering a platform for shared passions, luxury retailers are not only enhancing customer loyalty but also cultivating an environment where luxury transcends transactional value, becoming an integral part of a lifestyle that resonates on a deeper level. Read more about the retail strategy behind luxury retailers investing in private clubs in this article. #luxuryretail #mrx #marketresearch

You need to hear this if you sell high-ticket luxury products! There's this psychological principle called the Veblen effect. Creating a sense of exclusivity is a must. You cannot simply price things higher, your product must speak to premium people If you're pricing things higher, make sure you're packaging them with high-quality materials. It's because premium packaging emphasizes the premium nature of the products. You gotta do this if you're into the luxury niche! #Luxury #VeblenEffect #Exclusivity #PremiumBrands #perfomancemarketing

'Quiet luxury' represents a shift in the retail industry, from flashy fast-fashion to subtlety of the highest quality. As high-value customers remodel the retail landscape, how can brands position themselves to cater to this evolving trend? #retailstrategy #retailindustry #clienteling #customeroutreach

The luxury retail industry is primed for digital transformation. According to Statista, this industry is expected to reach a market size of $52 billion by 2026. Join our upcoming "Luxury Brands & the Potential of Online Auctions" webinar. Our expert hostess, Jessica Christenson, will dive into how the increased demand for second-hand luxury items and the rise of auction platforms have created a compelling case for luxury brands to embrace these platforms. By doing so, they can boost sales, increase transactional prices, and foster trust. Click on the following link to sign up for the webinar: https://bit.ly/3QPKuYi #LuxuryRetail #SecondHandLuxury #AuctionTechnology #ResaleMarket #FutureOfRetail

Join our upcoming "Luxury Brands & the Potential of Online Auctions" webinar. #LuxuryRetail #SecondHandLuxury #AuctionTechnology #ResaleMarket #FutureOfRetail

Join me on December 6 for a NovaFori webinar about how an auction model is a perfect match for second-hand luxury, a vertical in an exponential growth phase. Clink the link below to sign up! #LuxuryRetail #SecondHandLuxury #AuctionTechnology #ResaleMarket #FutureOfRetail

Amid escalating globalization in retail and a prevailing homogeneity in upscale shopping districts, looking to tradition can help luxury brands attract a more discerning consumer base and remain distinguished in today's dynamic landscape. For more insight surrounding luxury retailers, click the link below: