Leading on-premise customer engagement and performance marketing platform, UPshow, announces its acquisition by EverPass Media, enabling businesses to stream NFL Sunday Ticket for the first time ever starting with the 2024 NFL season. Adam Hirsen, UPshow Chief Executive Officer, said, "Our ability to provide premium, in-demand content, like NFL Sunday Ticket, coupled with next-generation, live-engagement tools that bring operators a streamlined user experience and the opportunity to engage with clientele is unmatched and creates a must-have product and media platform for businesses. With our shared vision and complementary strengths, we are well-positioned to lead the evolution of on-premise entertainment and marketing.” Learn more here. https://bit.ly/3xFCceP #NFL #UPShow #EverPass #Acquisition
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Today is Holidaze! 7 sessions covering... - Diversified Measurement (one strategy doesn't rule them all) - OTT: How to buy and measure - Planning for your Q4 media buys - Q5 Effect (I'm talking with Greg Connolly, CEO of Trifecta) - Deep dive into the state of Consumer Spending - Using Rockerbox to test and scale with NOMATIC - How Linear TV fits into Holidays - Forecasting for Holidays with MMM It's going to be a packed day! Sign up for any session (signup in links).
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🚀 Exciting news for Awin advertisers. We've integrated with BrandSwap, providing a rapid route to implementing brand-to-brand partnerships, just like Currys did. Now, advertisers can effortlessly embed relevant rewards into their customer journey to drive various goals. Learn more about this innovative solution here. #RetailMedia #BrandPartnerships
One Click Brand Partnerships Available with BrandSwap | Awin
awinshare.com
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🚀 Exciting news for Awin advertisers. We've integrated with BrandSwap, providing a rapid route to implementing brand-to-brand partnerships, just like Currys did. Now, advertisers can effortlessly embed relevant rewards into their customer journey to drive various goals. Learn more about this innovative solution here. #RetailMedia #BrandPartnerships
One Click Brand Partnerships Available with BrandSwap | Awin
awinshare.com
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Director - Sales & Growth APAC || Retail Media Monetization - Onlinesales.ai || SAAS || Product || eCommerce
In the realm of advertising, 12 out of 13 key attributes (listed below) are under the AdTech umbrella, offering retailers a roadmap for building their ad stack effectively. Interestingly, at Onlinesales.ai We seamlessly integrate each of these attributes into a unified ad stack, streamlining the process for retailers. Kunal Parekh Amit Upadhyaya Shantanu Harkut Abhishek Mishra Ahraz Ahmad Shashank Jyotishi - Any guesses on major attributes that got missed? #adtech #retailmedia #retailtech #retailinnovation
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📉 April's Benchmark Report is out, and it's revealing! With advertiser spending down 13% month-over-month in both Display & Video Open Auction, it's crucial to know who's still investing heavily. 🚗 Surprisingly, 3 of the top 10 spenders in our network are from the automotive sector. Want to see which companies are driving their ad strategies forward despite the downturn? Check out the full report to uncover the key players. Download the report now! https://lnkd.in/dbUM4Xnb #AdvertisingTrends #ProgrammaticAdvertising #Adtech #adops #BurtBenchmarks #MarketInsights
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Join us to uncover the secrete sauce behind the top sports retail brands success in achieving $11.2M in revenue by leveraging CLV insights! Register today and witness top industry leaders talk on CLV optimization and how can brands effectively leverage CLV for a long term profitable growth! Register Here: https://lnkd.in/dKhZB2XW Date: 19th July, 10 am PT | 1 pm ET #predictiveanalytics #dataanalytics #personalization #datadriven #customerexperience #datadrivenmarketing #customerinsights #rfm #rfmsegmentation #customersegmentation #loyalty #customerloyalty #customerroyalty #customersegmentationstrategy #cx #customerdelight #customerexperience #marketingeffectiveness #marketingefficiency #marketingefforts #customerretention #clv #cltv #customerlifetimevalue
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🚀 Exciting news for Awin advertisers. We've integrated with BrandSwap, providing a rapid route to implementing brand-to-brand partnerships, just like Currys did. Now, advertisers can effortlessly embed relevant rewards into their customer journey to drive various goals. Learn more about this innovative solution here. #RetailMedia #BrandPartnerships
One Click Brand Partnerships Available with BrandSwap | Awin
awinshare.com
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Partnerships and collaborations expand brand reach, leverage complementary strengths, and offer unique, compelling value propositions that resonate with diverse consumer needs. More & more we see brands like Peacock and Instacart coming together to offer holistic experiences. Within strategic partnerships is the potential for cross-promotion, tailored messaging, and increased customer engagement. What are some of your favorite brand collabs?
NBCU’s Peacock Gets Bundled Into Instacart’s Subscription Plans for No Extra Charge
https://variety.com
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