GPA Global | Packaging Solutions’ Post

We have signed a collaboration agreement with the Centro Superior de Diseño de Moda de Madrid (CSDMM), a centre associated to the Universidad Politécnica de Madrid (UPM), to train more than 250 company employees in sustainability. Through the agreement, Mango and the CSDMM-UPM will develop a training programme that will run throughout 2024 and will train designers and buyers of all our lines, as well as members of the quality team, in areas such as recycling processes, the latest developments in more sustainable materials and fibres, certifications and labelling and the application of circularity criteria in the design of collections.  The agreement, formalised by Andrés Fernández, our Director of Sustainability and Sourcing; Leila Rettali Llorens, our Global Director of Talent and Organisational Development; and Guillermo García-Badell, Director of the Centro Superior de Diseño de Moda de Madrid (CSDMM-UPM) of the Universidad Politécnica de Madrid; and signed by Guillermo Cisneros Pérez, the Dean of the Universidad Politécnica de Madrid, is part of Mango's commitment to build relationships and alliances with academia, its strategy to attract and retain talent and its sustainability roadmap.   For more information: https://go.mango/3O4B9Kc #Mango #Corporate #Sustainability 

🎰 the month of MASJIEN 🎰 We see recap time as a moment to celebrate but it is also a good moment to take a step back. Same as preparing for a board meeting, you look back, evaluate, translate and adapt. Last but not least, it shows what Masjien is all about and how you could possibly translate that to what we can bring to your company, organisation or projects.   This is how we kickstarted 2024! ✔ Position switch for Jasmien with double win: more time for Masjien and a senior Sustainability advisory role at Xandres ✔ FTI Hasselt has kicked off with the launch of the website and press conference, you can already get a sneak peak of the 'circular fashion track' we're curating! 🧐 ✔ Gazet van Antwerpen interviewed Ann, covering the kick ass programme Flanders Technology & Innovation in Antwerp and the ticket sale started, yay! ✔ We presented an overview of the upcoming EU Textile Strategy Legislation and a ‘how to avoid Greenwashing’ keynote at the Master Lab ‘Ready for Europe’ by Flanders DC & Creamoda Belgian Fashion ✔ We gave workshops for 10-year-olds in several schools in Gent, based on the book Jasmien wrote with Judith, ‘Do pants grow on trees?’. The winners of our quiz received an award powered by De Kringwinkel Ateljee, who welcomed them afterwards to show them how social economy works in practice. ✔ Remember we started 2024 by kicking those new years resolutions in the ⚽⚽ ? Our first 20 trees were planted in our Masjien forest thanks to Go Forest ! Onwards and upwards, February - here we gooooo! 🚀 #teammasjien #fashion #technology #innovation #circularity #workshops #keynotes #consulting #FTI #curating #sustainability #textilestrategy

🎉 ECHT is on LinkedIn ! 🎉 🔎 What is ECHT ? In November 2023, the project to Enable Digital Product Passports with Chemicals Traceability for a Circular Economy (ECHT) was officially launched with the support and funding of Interreg North-West Europe (NWE). ♻ #ECHT works towards to facilitate the transition to a climate-neutral, resource-efficient Circular Economy in line with the Green Deal by promoting the cross-border implementation of the Digital Product Passport (DPP). 👕 In the framework of the EU Textiles Strategy, which aims to reduce waste and improve recycling through the Ecodesign for Sustainable Products Regulation (ESPR) and #DPP, ECHT addresses the challenge of tracking chemicals in complex supply chains. 👩💻 It supports micro and small to medium-sized enterprises (SMEs) in the textile sector with traceability, enhancing their networks, innovation, and competitiveness. ECHT's first traceability strategy includes action plans for clothing and flooring value chains, along with training programs, with results shared on a knowledge platform to help #SMEs adopt new business models. #ESPR #CircularEconomy #Interreg Umweltbundesamt - German Environment Agency Hochschule Darmstadt Luxembourg Institute of Science and Technology (LIST) Luxinnovation GIE Luxembourg Media & Digital Design Centre (LMDDC) H&M Group Lacoste Pôle TEAM2 EURATEX - European Apparel and Textile Confederation ECRA - European Carpet and Rug Association PUMA Group Neovili Stichting Sympany

Packaging serves as more than just a mode of transportation for products; it acts as a catalyst and a representation of a company's innovative thinking, efficient processing, and quality management. It also embodies the brand promise made on behalf of the company. The design of packaging plays a crucial role in influencing a consumer's decision to purchase a product, as it increases perceived value, drives sales, and results in a higher profit margin. To achieve this, packaging design must meet the mastery of four key factors: Awareness, Knowledge, Commitment, and Supply chain management. A company must also understand the differences between brand and business management, and define differentiation and distinctiveness. Quality expectations must be sustained or exceeded, and packaging design must aim to foster all these factors into one unique delivery experience, which now extends beyond the physical shelf and into the digital realm. This is how businesses and brands grow. I was very impressed by the PAC Global Awards 2023 submissions, innovation and extended experiences were a big focus. View the nominees here: https://lnkd.in/e_xhksYm Find out about the 2024 Futures Edge Summit, and purchase tickets to the prestigious event here: https://lnkd.in/eg-4X6G4 PJClayton & Co. https://lnkd.in/eCmSvrXA

How was your month of November? Here an overview of what Jasmien Wynants & me have been doing. Ready for the next and always open for interesting proposals & opportunities 🚀

Join us for a meeting with innovation, led by none other than our visionary CEO, Tomasz Klajbor, PhD! 🌱 📅 Date: May 30th, 2024 🕘 Time: 09:00 AM CET 🔗 Register now: https://lnkd.in/dvD4gxpX 🌟 Event Highlight: "𝐑𝐞𝐮𝐬𝐞 𝐛𝐞𝐟𝐨𝐫𝐞 𝐫𝐞𝐜𝐲𝐜𝐥𝐞: 𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐑𝐞𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐢𝐧 𝐫𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐥𝐞 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐞𝐬." Step into the future of sustainable business practices with our CEO, as he unveils the transformative power of REcommerce. Discover how #recommerce, especially in the realm of repurposing electronics like laptops, is reshaping the landscape of responsible consumption and production worldwide. Don't miss this opportunity to learn, engage, and drive change alongside industry leaders! Register now. #Sustainability #Innovation #Recommerce

Smurfit Kappa’s innovative 𝗗𝗲𝘀𝗶𝗴𝗻𝟮𝗠𝗮𝗿𝗸𝗲𝘁 𝗙𝗮𝗰𝘁𝗼𝗿𝘆 set for European expansion… Smurfit Kappa’s 𝗗𝗲𝘀𝗶𝗴𝗻𝟮𝗠𝗮𝗿𝗸𝗲𝘁 𝗙𝗮𝗰𝘁𝗼𝗿𝘆 will be expanding across Europe after a successful first year in operation. The innovative facility, which enables customers to test and adapt their packaging on a small scale before market launch will be replicated across Germany, Italy, Poland and the UK. The 3000m2 original innovation hub in the Netherlands has been home to over 50 successful projects for some of the world’s biggest consumer brands. Smurfit Kappa’s multi-disciplinary team takes a packaging challenge and designs a new solution which is ready to be tested in the market in just two weeks. In addition to reducing risk and turnaround time, 𝗗𝗲𝘀𝗶𝗴𝗻𝟮𝗠𝗮𝗿𝗸𝗲𝘁 𝗙𝗮𝗰𝘁𝗼𝗿𝘆 provides customers with a sustainable packaging solution that reduces their carbon footprint and supports their recyclability targets. The user-driven prototypes are designed in collaboration with customers combining creativity, technical expertise and advanced AI models to address specific needs. So far, the team has created, analysed and launched on the market many innovative solutions including shelf-ready packaging for detergent, a paper-based replacement for shrink wrap and a complete range of eCommerce solutions. 𝗗𝗲𝘀𝗶𝗴𝗻𝟮𝗠𝗮𝗿𝗸𝗲𝘁 𝗙𝗮𝗰𝘁𝗼𝗿𝘆 also creates packaging solutions that meet Amazon’s certification standards. Arco Berkenbosch, Smurfit Kappa’s Chief Innovation Officer, said: “We are thrilled to have reached this milestone. The journey of the 𝗗𝗲𝘀𝗶𝗴𝗻𝟮𝗠𝗮𝗿𝗸𝗲𝘁 𝗙𝗮𝗰𝘁𝗼𝗿𝘆 has been remarkable and the trust placed in us by many industry-leading household names is testament to our commitment to innovation and excellence at speed. Broadening our European footprint will help more customers to stand out in an increasingly competitive landscape and achieve their sustainability goals in line with our 𝗕𝗲𝘁𝘁𝗲𝗿 𝗣𝗹𝗮𝗻𝗲𝘁 𝗣𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 initiative.” 𝗖𝗹𝗶𝗰𝗸 𝗛𝗘𝗥𝗘 to learn more: https://lnkd.in/g7JUZEFE #design #marketing #future #packaging

One of the biggest challenges for our customers is getting shelf space. That means getting noticed in the shops by the consumer. And, standing out against the competition in the same market - which, at the moment, is rife. So, the key for them is to get their package noticed and get their product sold to ensure they stay on the shelf. At Smurfit Kappa, we’re equipped with a number of tools and techniques to do just that ✔️ We help our customers get their products the space they deserve and design packaging that helps them wriggle their way into their audience’s basket. Find out how we do it below 👇 #sustainability #climatechange #innovation

What about having an exhibition stand that matches your sustainable commitments ? 🙌 At Antalis, our mission is to engage with retailers & brand owners to help them find the most eco-responsible materials and solutions for their displays at an early stage to encourage circularity. ♻️ Let's specifically focus on what's possible to do for more responsible events and exhibitions stands and discover what inspires us everyday on this mission with Claire White, one of our specification consultants. Get inspirations and expert advice in our dedicated article available here : https://ow.ly/p3fV30szAli 💬😯 A reaction? Other best practices or customer cases you'd like to share with us? Leave a comment 📩 Rush on ow.ly/8HRQ30sz87y to know more about our #ecoresponsible solutions.

If "green practices" are close to your heart, I invite you to a webinar whose main topic will be REcommerce. During the meeting organised by EU Tech Chamber (EUTECH), we will discuss how every company can reduce its carbon footprint by properly setting up the in-company sales process. These and other interesting facts on May 30 💡 😎 ⬇