In my latest article published on MD DI, I share tips from 5 startup #medtech CEOs on how to convince a variety of stakeholders on the path to getting your #medicaldevice to market.
Highlights from this op-ed include:
➡️ Shyam Natarajan, CEO of Avenda Health, stresses why it’s important to never stop talking to end users in order to figure out the scale of the need you’re trying to solve.
➡️ Cecile Brosset Dubois, CEO of Sonio, talks about customizing your pitch to resonate with the diverse interests and priorities of potential investors.
➡️ Kelly Roman, CEO of Fisher Wallace Laboratories, Inc., elaborates on the exploration of fundraising and market opportunities through pilot study programs, crowdfunding, and other unconventional routes.
➡️ Patricia Zilliox, former CEO of EYEVENSYS, emphasizes the criticality of developing treatments that are not only scientifically sound but patient-friendly, too.
➡️ Eugene Malinskiy, CEO of Lazurite, tells his story about working closely with physicians during the earliest development stages in order to land on a product that serves the needs, preferences, and workflow of all end-users.
For more actionable advice from these proven leaders, check out the full article here: https://lnkd.in/gtJG497C
As always, thanks to Omar Ford, Amanda Pedersen, and Katie Hobbins for their publishing support! 🙌🏼
Near a decade of experience in versatile fields of Medical Engineering (R&D, QMS, Service, RFID, Product design)
3moGo Yeda (former YoniCore) 💜 💛