As #FrontierMarkets, we have been dedicated to elevating the income potential of rural women since our inception in 2012. Our mission is to empower women by helping them become digital entrepreneurs, enabling rural communities to access essential services right where they live. Today, we operate in Rajasthan, Uttar Pradesh, and Maharashtra. Over the years, we have supported 40,000 women, who have collectively earned over $50 million. These women have helped over 7 million families access 100 million solutions in digital payments, financial services, agriculture inputs, clean energy appliances, and essential services.
One of the most powerful aspects of our work is witnessing the transformation of women who were married as child brides at the age of 12-14. Now, at 30, these women have their own children and, thanks to their financial confidence and rising status as solution creators in their villages, they have the power to invest in their daughters' futures, breaking the cycle of early marriage. This shift is profound, as child marriage remains prevalent in rural India, and many mothers still struggle to change this reality.
We are excited to announce OUR collaboration with the amazing Oscar-winning producer, Guneet Monga Kapoor, #AshviniYardi, and Achin Jain who have created a compelling documentary titled "Kicking Balls." This film vividly captures the lives of girls in Rajasthan and the efforts to combat child marriage.
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We are partnering to bring this inspiring documentary to 10,000 villages in India, with the aim of turning #VoicesIntoAction. By showcasing this film to children, parents, and especially rural women, we hope to empower our Sahelis to advocate for an end to child marriage and to invest in girls' futures.
Tomorrow marks the beginning of this impactful journey as we start with our #firstvillagescreening in Gajraula, Uttar Pradesh, where over 100 Sahelis will gather the community to watch this impactful film. Through the Frontier Innovations Foundation, Jubilant Bhartia Foundation and Sikhya Entertainment we are all set to spark dialogue and share government policies and support mechanisms to help shift perceptions and realities. Voices to Action.
This collaboration is special in many ways; it is an amalgamation of two worlds that create the most impact—Bollywood and social entrepreneurship. There couldn’t be a better way to create significant change.
Wish us luck with our first village screening tomorrow. This is a crucial step towards ‘One Million Voices to Action.’
Stay tuned for more updates!
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Congratulations on a powerful partnership!