Eventive Sports’ Post

𝐅𝐨𝐨𝐭𝐛𝐚𝐥𝐥 𝐜𝐨𝐧𝐜𝐞𝐩𝐭𝐬 𝐥𝐢𝐤𝐞 𝐭𝐡𝐞 #𝐁𝐚𝐥𝐥𝐞𝐫𝐋𝐞𝐚𝐠𝐮𝐞 𝐚𝐫𝐞 𝐡𝐞𝐫𝐞 𝐭𝐨 𝐬𝐭𝐚𝐲! This is what I learned at the #FinalFour this week in Düsseldorf: 🔝 1. Leagues like these are already more interesting to certain (semi) professional players than traditional football clubs and leagues: I learned that third league players have been pushed by their clubs to decide whether they wan to stick to their third league contract or play in the BallerLeague - and many chose the latter because the BallerLeague seems more #promising. 💡 2. This unconventional, trial-and-error environment gives the chance to new #marketing/ #sponsoring ideas: The body cams are #partners smartphones, naming rights of the gamified elements have been sold ("Galaxy minutes")... I am sure with more growth there will be more ground covered: VIP boxes etc. ❗️ 3. And most importantly: These leagues will be THE NUMBER ONE hub to #network in the sports industry!! If you want to meet anyone who is interesting in football you can meet them here!! Top tier managers, agents, club representatives, players (current and former ones - even #PaulPogba was there?!?!), the entire world champion squad from 2014, CEOs, founders, content creators and artists (Marteria performed) are THERE. Plus: the atmosphere is so casual and unpretentious that you can meet everyone easily. 🚫 Important add on: not everything was perfect! The level of performance on the pitch/players can still be improved. The production/sound was not ideal on site. It was a bit chaotic at times. And it simply got too late on a #Monday night. 🛸 But it did feel like entering a parallel universe where anything is possible and I am telling you now: brands/clubs/main actors who are not entering this universe now will regret it in the #future. (Kind of like myself regretting not having started a #YouTube or #TikTok channel 6-8 years ago;) What do you think about BallerLeague, #TheIconLeague and #KingsLeague? Let's discuss!!

During the last 5 years, my main focus was to achieve great goals, develop my career and to be one key person in the esports industry. However, yesterday I was reflecting about my whole career and I realized something: "I am not not that good at shinning myself, as I am shinning others". During my first steps in Wygers, I put a lot of effort in developing my teammates and I remember two examples: - Víctor "Temphys", who was a rookie VALORANT coach, I encouraged him and gave him space and time to build what he wanted to do, no matter the results because I trusted his work ethic. He ended up playing our first final in Alicante and he is now the Head Coach for G2 in Game Changers. - Alejandro "Meta", who was a very enthusiast about social media, had a very amateur experience carrying the socials of an organization. Since he joined the organization, we talked every single day, I gave him tips, ways to communicate, to cover an online event, everything that I knew so far. He is now one of the best CMs of Spain, working for Movistar KOI. These are only some examples, but I have plenty of them in every single job I have done. Projects are built and some of them are successful and others are not. But the key point for me is how you motivate your team to do the best possible and develop their careers without them even noticing that change. And I've realized that this is something that I really love

Betsson Group’s StarCasinò Sport’s ⚽ entertainment brand has strengthened its links to Italian football by securing an extension to its partnership with Lega Serie B (LNPB). 🇮🇹 StarCasino Sport’s collaboration with Italian football’s second division will continue for the remainder of the 2023/24 season, building on the pre-existing partnership inked for the 2022/23 campaign. 🤝 “We accomplished significant work alongside LNPB during the previous season, and we are proud to continue down this path,” said Stefano Tino, Managing Director of StarCasino.Sport. 👏 Alessandro Giacomini, Managing Director of Infront Italy, remarked: “We are very pleased to have contributed to the renewal of the partnership between StarCasino.Sport and Serie BKT because our goal is to create long-term collaborations that bring value to sports institutions and our client brands. 🏆 “To create successful case histories, it is essential to understand the local territories, and Infront has been engaging with local sports entities for over twenty years, adapting language and initiatives according t #Betsson #StarCasino #SportsBetting #OnlineGambling #BettingNews #GamingIndustry #MarketingStrategy #SBCNews #BetssonNews #Casino #Sportsbook #DigitalMarketing #GamblingUpdate #IndustryInsights #MarketingTrends #InnovationInGaming #OnlineBetting #GamingNews #BusinessInnovation #SportsNews #BetssonGroup #StarcasinoSport #GamingMarketing Read More⬇️ https://lnkd.in/e9K6rKbx

𝐆𝐢𝐯𝐞𝐧 𝐭𝐡𝐞 𝐡𝐞𝐚𝐫𝐭𝐛𝐫𝐞𝐚𝐤𝐬 𝐬𝐨 𝐟𝐚𝐫, 𝐬𝐡𝐨𝐮𝐥𝐝 𝐰𝐞 𝐝𝐚𝐫𝐞 𝐭𝐨 𝐞𝐱𝐩𝐞𝐜𝐭 𝐚 𝐦𝐞𝐝𝐚𝐥 𝐟𝐫𝐨𝐦 𝐌𝐢𝐫𝐚𝐛𝐚𝐢 𝐂𝐡𝐚𝐧𝐮, 𝐨𝐫 𝐛𝐫𝐚𝐜𝐞 𝐨𝐮𝐫𝐬𝐞𝐥𝐯𝐞𝐬 𝐟𝐨𝐫 𝐚𝐧𝐨𝐭𝐡𝐞𝐫 𝐡𝐞𝐚𝐫𝐭𝐛𝐫𝐞𝐚𝐤? 🤔🏋️♀️ 𝐋𝐞𝐭’𝐬 𝐡𝐨𝐩𝐞 𝐬𝐡𝐞 𝐭𝐮𝐫𝐧𝐬 𝐨𝐮𝐫 𝐎𝐥𝐲𝐦𝐩𝐢𝐜 𝐥𝐮𝐜𝐤 𝐚𝐫𝐨𝐮𝐧𝐝 !!! . . . #olympics #Paris2024 #ParisOlympics #cricket #sports #content #contentcreators #linkedinforcreators #creators #newsarticle #linkedincreator #contentwriter #jobsearching #hiring #linkedin #entertainment #job #hiring  #sportsnews #cricketnews #linkedinsports #softwareengineer #ContentCreation  For more Sports Related Content , Keep following Kushagra Singh

𝗘-𝗦𝗽𝗼𝗿𝘁𝘀 𝗶𝘀 𝗮 𝗯𝗶𝗹𝗹𝗶𝗼𝗻-𝗱𝗼𝗹𝗹𝗮𝗿 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆. 💰 But how? 🤔 * $𝟭.𝟬𝟴 𝗕𝗶𝗹𝗹𝗶𝗼𝗻 𝗶𝗻 𝟮𝟬𝟮𝟮: E-Sports revenue surged past the billion-dollar mark with global tournaments and sponsorships. 🙌 * 𝟱𝟬𝟬 𝗠𝗶𝗹𝗹𝗶𝗼𝗻 𝗩𝗶𝗲𝘄𝗲𝗿𝘀: Massive audiences tune in to witness E-Sports events with growing fanbase. 👥 * 𝟱𝟬% 𝗔𝗻𝗻𝘂𝗮𝗹 𝗚𝗿𝗼𝘄𝘁𝗵: E-Sports continues it's rapid ascent with double-digit growth rates. 📈 * 𝗧𝗼𝗽 𝗣𝗹𝗮𝘆𝗲𝗿𝘀 𝗘𝗮𝗿𝗻𝗶𝗻𝗴 𝗠𝗶𝗹𝗹𝗶𝗼𝗻𝘀: Pro gamers command hefty salaries and endorsements, turning their passion into lucrative careers. 💸 You've got more reasons? Let us know! 👍

🎮💼 Exciting Discussions on eSports Marketing I recently had the privilege of attending an in-house conference on the evolving landscape of eSports marketing in Japan. The energy and innovation in this space are truly inspiring! With the fantastic insights of Derek Winder from Riot Games and Yoshi Nakano form Dentsu's Content Business Design Centre, we delved into what makes eSports marketing tick. The emphasis was on "Authenticity" and understanding the eSports community or "Kaiwai." At Dentsu, we're passionate about being a part of this community, creating memorable experiences, and building bridges between brands and eSports enthusiasts. I'm super excited about the potential here and the ways in which we can help shape the future of eSports marketing. It's not just about advertising; it's about becoming part of the community and growing together. If you're as intrigued as I am by the potential in this space, or if you have any questions about eSports marketing, let's chat! 🎮🚀 #eSportsMarketing #DentsuJapan #Authenticity #Japanesports

If you want new opportunities in sport this year, follow these steps ⤵️ 1. Work out who your target audience is 2. Write 2 posts a week speaking directly to them 3. Send connection requests to them daily 4. Start conversations in messages 5. Get on calls with them Rinse and repeat every week and things will come your way 🤝 #sportindustry #sport #sportbiz

Later today, the first ever live Netflix Cup will air, featuring athletes from Formula 1 and the PGA TOUR in a match-play tournament 🏌♂️🏎 As Joe Pompliano highlighted last week, there won't be any commercials during the match, but Netflix is charging sponsors $2 million to have their names "plastered around the course" (according to Bloomberg). But how valuable is this sponsorship to brands? Well, we can look to Box To Box Films' Formula 1 series "Drive to Survive", for the answer. In a 2022 study, Navigate found that season 4 of the Netflix show generated an incredible $42.2 million in sponsorship exposure value within the first two weeks of its release 🤯 👀 Despite a (highly) controversial loss for Lewis Hamilton in the final race of the 2021 season, Mercedes-AMG PETRONAS Formula One Team generated the highest amount of exposure for their sponsors in Drive to Survive, with a total value of $17.82 million. In contrast, Red Bull Racing & Red Bull Technology only generated exposure worth $8.05 million, although this is perhaps unsurprising given Max Verstappen did not take part in season 4 of the documentary series. The top three most valuable individual sponsors were all Mercedes affiliates. PETRONAS led the field, receiving $6.48m in exposure value. With estimates placing PETRONAS' overall sponorship fee for 2021 at $65m, this means they received a tenth of that fee in exposure value from the first two weeks of season 4 alone 😦💰 Netflix's business model has always been to favour subscription fees over traditional advertisements, meaning the only way for brands to capitalise on Netflix's huge audience is through sponsorship. It is clear from Navigate's research that sponsors are able to generate significant traction through streaming series. It will certainly be interesting to see the numbers from the first ever Netflix Cup! If you are a brand interested in exploring sports sponsorships, feel free to reach out at [email protected] 📩 🚀

#WorldAthletics - Track and Field needs to be able to compete in the media rights business to be able to: 1. Get better positioning on TV 2. Pay its athletes better 3. Become one of the biggest in sport It can't & should not wait for every four years during the Olympics to be a massive highlight. So with all the changes in the personnel, the marketability and the commercial agreements must be a priority for #TrackAndField. While I understand spreading events into diverse geographical spaces, the sport must be in commercial centres that fans, media & business people can collaborate. Brand companies should demand more.

𝐁𝐨𝐲 𝐧𝐚𝐦𝐞𝐝 "𝐒𝐰𝐚𝐩𝐧𝐢𝐥" 𝐟𝐮𝐥𝐟𝐢𝐥𝐥𝐢𝐧𝐠 𝐝𝐫𝐞𝐚𝐦𝐬 𝐨𝐟 𝐚 𝐛𝐢𝐥𝐥𝐢𝐨𝐧 𝐩𝐞𝐨𝐩𝐥𝐞. 𝐕𝐞𝐫𝐲 𝐟𝐢𝐭𝐭𝐢𝐧𝐠 🤩 𝐒𝐖𝐀𝐏𝐍𝐈𝐋 𝐊𝐔𝐒𝐀𝐋𝐄 𝐈𝐒 𝐓𝐇𝐄 𝐅𝐈𝐑𝐒𝐓 𝐈𝐍𝐃𝐈𝐀𝐍 𝐓𝐎 𝐖𝐈𝐍 𝐀 𝐌𝐄𝐃𝐀𝐋 𝐈𝐍 𝟓𝟎𝐦 𝟑 𝐏𝐎𝐒𝐈𝐓𝐈𝐎𝐍 𝐈𝐍 𝐎𝐋𝐘𝐌𝐏𝐈𝐂 𝐇𝐈𝐒𝐓𝐎𝐑𝐘 🤯👌 . . .  #olympics #Paris2024 #ParisOlympics #cricket #sports #content #contentcreators #linkedinforcreators #creators #newsarticle #linkedincreator #contentwriter #jobsearching #hiring #linkedin #entertainment  #sportsnews #cricketnews #linkedinsports #softwareengineer #ContentCreation  For more Sports Related Content , Keep following Kushagra Singh #𝐒𝐰𝐚𝐩𝐧𝐢𝐥𝐊𝐮𝐬𝐚𝐥𝐞 | #𝐈𝐧𝐝𝐢𝐚𝐀𝐭𝐏𝐚𝐫𝐢𝐬𝟐𝟎𝟐𝟒