Envision Pharma Group’s Post

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In our recent webinar “Medical, reimagined: How technology-driven insights can help us rethink strategy and execution,” we envisioned the future of medical affairs, focusing on the transformative roles of AI and tech solutions for life sciences. Here are the key insights: Reevaluating medical affairs: We explored evolving responsibilities, including data collection, evidence generation, key opinion leader engagement, and authentic healthcare professional (HCP) interactions, envisioning a data-based approach for the future. Unlocking data: The need to gather data from both private and public sources is crucial for enabling more personalized and impactful interactions with healthcare professionals. AI plays a vital role in generating these valuable insights. AI-powered insights: Leveraging large language models and multimodal models, AI's dynamic analysis of data from many sources can significantly shorten the cycle from evidence to practice, offering deeper, actionable insights for patient care. Revolutionizing information delivery: AI tailors medical information to HCPs' needs, improving accessibility and decision-making, thus elevating patient care. When we don’t even notice AI working in the background for us will be the time that it’s revolutionary. Our session transcended theory, presenting a concrete vision of AI's potential to redefine medical affairs – making it more efficient, effective, and inspiring the future of pharma. The time to action is NOW. To watch the full recording, reach us at 👉 [email protected]

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