Doist’s Post

A must-read from the masters of remote/hybrid work at Doist: advice you can implement today, refreshing mindset, and crisp delivery. Adding it to the list of articles I send to anyone who asks: how can we be a strong team if we’re not together in person? It’s been done. We can do it too.

Marketing lessons from Doist's CMO Brenna L. 📌 Do positioning first, everything else will come more naturally 🙅🏽♀️ Do not compromise on your brand 🫱🏽🫲🏼 Build alignment & avoid working in silos. Marketing can only be effective if all the other departments in the company are working toward the same goal, operating under the same assumptions, and are eager to selflessly and genuinely collaborate 👩🏽❤️💋👩🏻 Users love to be celebrated and appreciate authentic personalization. Make them feel special and they’ll be far less likely to churn and far more likely to generate word of mouth 💭 Trust your intuitions, advocate for your strategy, and try not to take yourself too seriously ✍🏽 Ricardo Esteves at DesignRush 🙏🏽

Remote work has dimmed the spark of genuine connections once formed in physical workplaces. It’s nice if we can make real relationships online, just like we do in person. How do we create genuine connections in this remote work era? Working from home has changed how we talk and hang out with coworkers. We miss the random chats by the coffee machine and making friends at the office. I saw a post today of a couple who said, "We met at work." It made me think of all the friendships and relationships that started at work. For young workers, work was also a place to socialize. How do we make up for that now when we're all online? So, as we navigate this new normal, let's not forget the importance of genuine connections. Let's brainstorm together, have virtual coffee breaks, and engage in team-building activities. After all, our workplaces are not just about work; they're about relationships, too. Got any ideas on how we can bring back the 'human' in our remote work culture? #hiring #staffing #recruiting #advertisingandmarketing #advertising #marketing #graphicdesign

What a thoughtful and heartfelt essay: what remote work allows. How people can be compassionate and help others. Or, juggling career and care https://lnkd.in/grevjVbU 

Attention work-from-home employees! It's important to remember that even though you may be working from the comfort of your own home, it's still a job. Treat it as such. Just like you wouldn't leave your desk at the office for four hours without communicating with your boss, the same applies when working from home. Keep communication open and maintain professionalism to ensure success in your remote work environment.

Check out LTD Scale's fresh blog post for the week! “Remote Assistant vs. Traditional Assistant: Which One is Right for You?” http://ltdscale.com/blog/ #RemoteGlobalSupport #GrowYourBusiness

Diverse, remote teams (the author is clearly in that business and kudos for getting Ad Age to publish the op-ed), sure. Wonderful in theory. Headline of the op-ed somewhat mis-characterizes the piece though... Gonna go out on a limb here... Disagree with the headline VEHEMENTLY. In my conversations even with other agency employees and owners, the junior folks on agency teams have nearly unanimously expressed that they learn more and faster in F2F from their supervisors. This is particularly true in creative, account and strategy. Plus going out with colleagues after work is something that bonds teams together. In my role running the eMarketing Association I talk to folks outside Didit.com too. There is also a real-or-imagined POV the junior team members have that F2F employees are more likely to get promotions and raises. I got that sense from folks at events, so perhaps people who like F2F contact, so, not a scientific survey. PREDICTION: I anticipate that companies that prefer remote workers will get those and companies (including agencies) which prefer F2F workers will get those. Two different models with some overlap. If I'm leading a strategic and creative pitch and I want to win the business... I can tell you which team I want to lead LOL. That team will be made up largely of folks in the same conference room. Does that mean they are in the office 5-days a week? NOPE. Will some be remote? Yes. I'll be running my agency in a way that prioritizes both the client work and the ability of the junior staff to progress in their careers. You can start throwing the rotten virtual fruit at me now. 🤣

Got the chance to write for PRWeek about something super close to home: remote work! Despite the upsides, work-from-home can make it difficult for employees to meaningfully connect. That means more isolation, less motivation, and overall bad news for business’s bottom lines. Companies have the unique opportunity to reimagine how belonging fits in a digital environment—and they can do it by fielding feedback, centering their people, and getting a bit creative. Check out the full piece: