DMIx’s Post

3DBODY.TECH Conference & Expo preview: Dr Junfeng Peng, R&D engineer at the Digital Human Modelling Lab. of DECATHLON FRANCE will present "How does customers' fit preference impact apparel size selection for online shopping?" [...] In this study, an experiment of 175 female participants with different body shapes from XS to 4XL on 6 garment top products was conducted. The collected personal information included not only their body shape, measured by a 3D body scanner and manually par two experimenters, but also their fit preference and practice usage. For each product, they were required to test different sizes to choose their preferred size as it was a purchase in a physical store, and also evaluate a bigger size and a smaller size than the preferred size to check if they would return it in an online shopping scenario. [...]

Did you know bags get an incredible average of 5,938 impressions? 👝 Make the most of this exposure with the versatile Game Day Clear Wristlet Pouch with detachable wrist and shoulder straps. Clear bags aren’t just a fashion trend, they’re also a requirement at major events like sports and concerts, 🎶making this the clear choice to showcase your logo and add impact to your message. ✨ Perfect for employees, event attendees and anyone on the go! Contact us today. #OnTheGoPacks #ClearBrandedWristlets #ClearBrandingEssentials #BrandPromotion #BrandedMerch #yourlocalexperts #realtorsofinstagram

Are you going to Formnext - Where ideas take shape and want to learn more about sustainability? Be sure to attend the Additive Manufacturer Green Trade Association (AMGTA) presentation (Nov. 7 at 1:20 p.m.) on the recent collaborative study with Stratasys and the DYLOAN Bond Factory - Pattern Group that shows how #additivemanufacturing reduced emissions and conserved resources in the production of fashion footwear. Click here for more details >> https://okt.to/uW4Xiv #mindfulmanufacturing #3DPrinitngABetterTomorrow #ESGstrategy #additivemanufacturing #Formnext2023 #formnext #addstratasys #MakeAdditiveWorkForYou Sherri Monroe

Rather than announcing the end of the watch industry after three years of uninterrupted growth and record years, we should reflect on the positives which are the resilience that this industry has shown each time it was at risk. The start of the Geneva Watches and Wonders show was a bit tense, because the sales figures of the watch industry weren't that great recently... but not since recently, like most of the journalists seem to think. The second half of 2023 was already very challenging in terms of sell-out figures and only half of the brands featured on the Morgan Stanley x Luxeconsult Sàrl top 50 achieved growth, fifteen on the contrary had declining sales compared year-on-year. To cut a long story short, the show ended with more smiles than anyone would have expected in the first place. We saw of course a more cautious approach by most of the institutional brands and more discreet brand CEO's, but also very coherent product launches helping in times of uncertainty. The industry is coping mainly with economical and geopolitical issues that it can't influence, but at the same time it is achieving the challenge of connecting with the younger demographics, which is the main challenge for the whole luxury industry. Thanks Wei Koh of Revolution Media Pte Ltd for the chat but foremost to pay tribute to all the actors of a small industry doing sometimes magical things to surprise their clients and their community ! #watches #swissmade #montres #horlogerie #watchesandwonders

Unlock Your Brand's Potential: Advertise with WSA & Sportstextiles Are you ready to elevate your brand within the #sportstextiles industry? Look no further. As the leading publication in the #sportstextiles sector, we offer unparalleled access to industry professionals, decision-makers, and enthusiasts. Why Advertise with Us? Targeted Audience: Reach a dedicated audience passionate about sports textiles, materials, design, and innovations. Industry Authority: Benefit from our established #reputation and trusted voice within the community. Wide Reach: Our extensive distribution ensures your message reaches the right people, whether through print, digital, or both. Engagement Opportunities: With our diverse content and multimedia options, engage with our readers in the most impactful ways. Proven Results: Join our roster of successful advertisers who have seen tangible growth and engagement from their campaigns. Advertising Options: Print Ads: High-quality placements in our renowned magazine. Digital Ads: Banner ads, sponsored content, and more on our website and digital editions. Newsletter Sponsorships: Feature your brand in our widely read industry updates. Custom Solutions: Tailored advertising packages to meet your unique needs. Don't miss the chance to connect with the heart of the sports textiles industry. Contact us today at https://lnkd.in/eXc5eszm to learn more about how we can help your brand shine. #sportswear #activewear #textiles #fibres #outdoor #sports #fabrics

WATCHES AND WONDERS: A NEW ERA FOR WATCHMAKING HYPE. W&W's rise and the subtle brand association strategies employed by #Rolex and #Omega demonstrate the power of controlled #media access, industry collaboration, and #strategic #partnerships in building #brandrecognition and excitement. These methods are adaptable across industries, offering valuable #insights for any #marketer seeking to elevate their brand's image and generate a buzz.

"𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 𝗶𝘀 𝘁𝗵𝗲 𝗡𝗲𝘄 𝗙𝗶𝘁" "Unleash your unique style with #FabfitActive! Our #sportsbras are designed for the unique you, combining #comfort and performance. Shop Now : https://lnkd.in/ghaWD-cz #FabfitActive #DifferentlyYou #SportsBra #UniqueStyle #ActivewearFashion"

Check out this lovely Valentine's Day creative we made for Zealofoods – what do you think of it? #madbuds #digitalmarketingagency #beachwear #premiumbrands #D2Cmarketing #B2Bmarketing #branding #businessgrowth #businesstrends #marketingtrends #marketingideas #marketingstrategies

Following Dr. Martens plc’s fifth profit warning in three years and the appointment of a new CEO, Drapers explores what the iconic brand needs to do to turn its fortunes around. "Dr Martens shouldn’t be scared to refocus its operations on what works which could mean divesting from the US." Find out more below. #DrMartens #profitwarning #footwear #fashionretail #fashion #operations #CEO