DESY Start-up Office’s Post

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LinkedIn made easy: yesterday we had our 6th Entrepreneurship Lunch in 2024, this time presented by Sibylle Helms from Hamburg Invest who shared her wide-ranging expertise in Social Media Marketing and LinkedIn skills. Sibylle started with an introduction of the LinkedIn channels of Startup City Hamburg, and the services provided by Hamburg Invest, and pointed out how these services can help pre-founders and early start-ups. Almost 20 participants came into the session with very different experiences about LinkedIn - from heavy users to persons having no profile yet. Sibylle gave them an excellent overview of the most important questions, like how to expand the LinkedIn network and where to get inspiration and content from. The ladder led to a lively discussion if AI-generated and optimized content works better than authentic text - the common agreement: it depends on the target group. Sibylle showcased also her favorite tools and gave useful tips to make working with LinkedIn easier. Thank you to Sibylle, to all who attended and contributed to the interesting discussion, to the orga-team of Start-up Labs Bahrenfeld & the DESY Start-up Office, and for the support of Startup Port. Susanne Dietz Lizzy Harmstorf Katrin Schönert Startup Port Start-up Labs Bahrenfeld Startup City Hamburg #entrepreneurship #lunchandlearn #networking #linkedinhacks #socialmediaskills

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Nina Alswede

Key Account Manager Research & Innovation - Deep Tech Fan - Networking Enthusiast - My motto: "Joining Forces for Success"

1mo

We are very lucky to have Sibylle taking care of our Hamburg Invest channels as our LinkedIn master 🚀🤩🍀

Thank you for the opportunity! The Entrepreneurship Lunch is a great format, that you are offering for your startups and pre-founders. I liked it very much to engage with the group and discuss the nuances of authentic versus AI-generated content!

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