Daniel Stewart’s Post

📣 Calling all EMEA connections 📍 Following the success of our recent US webinar, discussing insights from our joint research report with TikTok, we’re rolling out another this month, but this time in EMEA. Join Benjamin Woollams, Olly Gosling, Tierney Cowap, and Alexis Harris as they discuss how brands can measure business outcomes beyond likes and impressions - at every stage of the purchasing funnel. 📩 RSVP now via the link in the comments! #influencermarketing #measurement

Excited to share this with my network! Your ultimate guide to product discovery is here! 📩📰 In this article, we dive into the top ways shoppers are discovering your products—be it through social media, proactive needs-based searches, in-store activations, or word-of-mouth. 🔍 As brands and retailers, it's crucial to optimize product content across all channels to meet shopper needs from discovery to purchase. 📱💻🛒 Take a moment to read the full article here 📰👇 https://ow.ly/MyYP30sEJz9

#Bettertogether for this week's Retail Media Thursday! Claudia Virgilio of Skai chats with Channel Bakers' Joshua Kreitzer to parlay his expertise on: 📲 How the upper-funnel audience is becoming available to all advertisers, allowing the development of advanced tactics beyond just social media. 📈 Retail Media standardization: why return on spend isn't the only thing that should be standardized! 🤝 Which criteria to use when evaluating partnerships with software providers and much more! Watch it here: https://okt.to/6wi4Nh

Attract more customers with seasonal promotions on your Google Business Profile. Stay relevant and keep your audience engaged all year round! Try your 7-day free trial at [www.MyOwnLeadsLocal.com] \#MarketingStrategy \#SmallBusiness \#LocalBusiness \#CustomerEngagement

🤝What are you looking for in an ad measurement partner?🤝 Future-proof insights… regardless of whether the cookie crumbles or not? The ability to see across silos, like social platforms? Metrics that connect brand perceptions with performance outcomes? You’re not alone. Hear from The Trade Desk's Jennifer Ng about the value she has received from their partnership with DISQO. Go deeper with Jennifer in her full Q&A: https://hubs.li/Q02LHkyc0

Bring your business online now to reach a global audience, increase sales, and stay competitive. Leverage e-commerce, social media, and digital marketing to enhance visibility and customer engagement. Don’t miss out on the vast opportunities the internet offers—transform your business and thrive in the digital era.

You missed out. A few weeks ago my co-founder and CMO were invited to talk at the @DTCX Media Buyer Summit presented by Triple Whale and Gorgias The webinar was invaluable in teaching DTC operators ➡ Actionable strategies and proven tactics to optimise your ad spend and maximise ROI. ➡ The latest tools and technologies transforming the media buying landscape. ➡The different stages of creative driven performance marketing and how to leverage each of them to scale your brand. ➡The exact blueprints that takes brands to multi 7 and 8 figures of revenue. ➡How to unlock the potential of TikTok shop Gutted you missed it? Triple Whale have released the Ultimate Media Buyer Guide with everything (and more) of what was covered at the summit! And I’m giving it away for free. Want access to all of this free value? Like this post Comment “Triple Whale” Make sure you're following so I can DM you the link to download!

Expand your reach with Core iQ – Seamlessly blend email and print alternatives in a single campaign. Break through barriers by engaging 100% of your audience, including those without email or opt-outs. Elevate your outreach strategy effortlessly. ✅ https://ow.ly/mjug50Qnz5q

☝ "Your full funnel is not my full funnel." During last week's The Power of Three: Leveraging Technology for Retail Media Success webinar, Paras Shah shared which capabilities and technologies are pivotal to his team at Georgia Pacific. 3 top takeaways: 🔍 In order to truly drive sales and grow market share, retail search will continue to be a focus for Georgia Pacific's brands, as it provides consistently high ROI. 🧑💻 Social media platforms (Meta, TikTok, Pinterest) are intriguing because of their potential to leverage Retail Media Networks to build social commerce strategies. This channel is likely to have a larger role in the long term as opportunities in the space evolve. 👀 Viewability is king. If people aren't seeing the ads, how will they purchase the products? Georgia Pacific will focus on channels and tactics with higher viewability rates. Thanks for these great insights, Paras! 🎥 You can watch the entire webinar, featuring Paras, Amber Roberts, Cyndi Loza and Kate Hopkinson, streaming on demand now on Threefold's Resources Hub. 🔗 https://lnkd.in/eCSBgtXE #retailmedia #CPG #retailmedianetworks

Don't miss our #freewebinar, shared in partnership with the Hispanic Marketing Council today at 2 p.m. EST! Register for this special session via the link below! #marketing #mrx #diversity #inclusion #diversityandinclusion #marketresearch #marketingandadvertising #consumerinsights