Darkroom’s Post

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2mo

The best products are simple. Simple enough to fit in a three-tiered framework: • Embracing beauty and elegance • Crafted in a single, universal size • Seamlessly integrated into daily routines without conscious effort Explore how Jolie founders Arjan Singh and Ryan Babenzien have meticulously engineered a company founded on these fundamental principles in our latest podcast. https://lnkd.in/ehDuvmUz

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Fashions are really bad business. It's a really bad business. It's a business that you are constantly forced to create new product on a quarterly basis. There's seasonality, there's sizing. How does it fit a hyper competitive. You put all that together and you have like a ****** business. It's a ****** business. Can you do well? Sure. Can you build a big business? Yes, but it's not a good business. The journey of building great sort of informed me on if I could sort of build this framework, which I. You know, ultimately Jolie fit inside this framework. That would be a good business. And the framework was simple Product focuses on vanity product that's one size plumbing is universal sizing in America for and most of the world. And a product that you use every single day without thinking about it, that was the framework.

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