Yesterday, MAC unveiled its new talent acquisition brand, “Atlanta - Where You Belong,” at its 164th annual meeting. The brand, set to launch in 2024, aims to inspire young talent to start and grow their careers in Atlanta. As MAC’s Creative Agency of Record – we’re so excited to finally see this brand come to life, and we agree that Atlanta is where talent belongs. Big thank you to Alex Gonzalez and LeKeith Taylor for their partnership and Team Dagger for their incredible work. Check out the AJC article for more! https://shorturl.at/cEKT4
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Dagger x Atlanta Journal-Constitution 🍑 Peachtree just got more colorful! The Atlanta Journal-Constitution teams up with Lisette Correa (ARRRTADDICT) for an iconic mural celebrating the spirit of Atlanta's annual Peachtree Road Race.
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It’s an honor to launch Atlanta - Where You Belong, our region’s new talent attraction brand, in partnership with the Metro Atlanta Chamber. The campaign officially kicked off Monday evening, in an event including top business executives, community leaders, and an appearance by Mayor Andre Dickens. This partnership promises even more exciting collaborations – so stay tuned! #AtlantaWhereYouBelong https://rb.gy/nwsxqg
‘Where You Belong.’ Metro Atlanta Chamber’s new pitch for skilled workers
ajc.com
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Change starts with us. Join The A Pledge on Friday, April 26th at Nebo Agency for a crucial session — Marketing While Black™. Led by DE&I visionary Lisa Balser of New and Improved, we’ll explore unconscious bias, psychological safety, and how we can all contribute to a more inclusive advertising industry. It’s time to listen, learn, and act. Let’s come together to make our workspaces welcoming for everyone. Grab your tickets here: https://lu.ma/l9fq60od #DEITraining #InclusiveWorkplaces #TAP #Atlanta #Events #Advertising
Marketing While Black™: Unconscious Bias & The Black Experience in Advertising · Luma
lu.ma
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Dagger takes home an AMY Award! - A testament to the exceptional partnership with IHG Hotels & Resorts and the dedication of our team.
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🎉 Exciting news at Dagger! We're thrilled to announce Missy Taylor, MBA as our new President, bringing her dynamic leadership and strategic vision to steer Dagger into a future of even greater success! Congratulations Missy! Check out Ad Age's article announcing the news below: https://lnkd.in/ejXZuKwF
Missy Taylor | Ad Age
adage.com
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Proud to help The Atlanta Journal-Constitution tell the stories that shape the South. Check out the story on PR Newswire below! 👇 https://lnkd.in/eRBzJi_a
The Atlanta Journal-Constitution Selects Dagger for Brand Transformation
prnewswire.com
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Thousands of stories, one purpose: a Greater Atlanta. Check out our recent “For the Greater Atlanta” campaign in partnership with The Atlanta Journal-Constitution. #FortheGreaterAtlanta
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Excited to share our latest collaboration with Holiday Inn Europe! ☀️ 'New Day New Stay' spreads the message that Holiday Inn's refreshed interiors = refreshed guests. With a brand this iconic, we sought fresh ways to capture their transformation through simple messaging and stunning lifestyle and space photography. We couldn't be happier with the result! #NewDayNewStay #ModernHospitality #InnovationInDesign
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Executive Creative Director | Copywriter | AI Enthusiast
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