“The inspiration for the Weighted Hoodie came not only from our consumers, but from witnessing people in our own lives using weighted products for comfort. The Weighted Hoodie prototype represents another step in our pursuit of crafting products with purpose that catalyze real impact.”- Vanessa LeFebvre, Champion Global President. #ChampionWhatMovesYou #MentalHealthAwarenessMonth
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CEO at Burgopak Poland - Creative packaging for samples which increase product sale - 360 services for global brands
Packaging plays a huge role in consumers' purchasing decisions. Consumers like to test products before buying, so sample packaging is equally important. If you want to delight your audience during the testing phase, reach out to us! Together, we will create something extraordinary that will capture attention and leave a lasting impression on potential customers. #design #experience #customerexperience #packaging #sampling #esampling #esampling #packagingdesign #designstudio #packagingsolutions #packagingengineering #unboxing #burgopakpoland #beauty #parfum #beautyindustry #cosmetics #fragrance #perfume #fragrances #luxurypackaging #fragrancepackaging #perfumesamples #packagingforsamples #discoverysets #fragrancediscoveryset #gifting
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🌈 Elevate Your #Brand with the #LipRevolution: Celebrating Diversity and Defying Norms! 🚀 The #cosmetics industry stands as a global powerhouse, with #lipstick sales alone reaching a staggering $9.5 billion in 2022 with a CAGR of 6.6% during 2023 and 2025. Within this dynamic landscape, envision #lipcolors that not only act as staples in a vanity but also make a splash in the #market. Launch a palette of #shades with each representing a unique story of empowerment and breaking societal norms. From “"#CourageousCrimson"" to ""#UnconventionalUltraviolet,"" every #shade tells a tale of someone who defied expectations and paved their own path. 🚀💥 💃🏾 #CourageousCrimson: This #shade symbolizes the strength it takes to stand out in a crowd. 🌌 #UnconventionalUltraviolet: This hue represents the #beauty of embracing your uniqueness in a world that often tries to fit into boxes. 💄🌟 And then there's #LimitlessLavender, a #shade that embodies breaking through barriers and transcending preconceived limitations. #trendsneakpeak #CustomizableLipstick trend for #Gen-Z, allowing personalization and self-expression. Think #PHchanging, #lightsensitive / #reflective and #glowinthedark. Looking for innovative ideas for #beautyshades? Send in your queries at [email protected] or DM for queries PS - would you wear a black lipstick ? #LipRevolution #CosmeticEmpowerment #ReimagineBeauty #ProductDevelopmentSpecialist #BeautyProductLaunchCoordinator #BeautyIndustryTrendAnalyst
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🌈 Elevate Your #Brand with the #LipRevolution: Celebrating Diversity and Defying Norms! 🚀 The #cosmetics industry stands as a global powerhouse, with #lipstick sales alone reaching a staggering $9.5 billion in 2022 with a CAGR of 6.6% during 2023 and 2025. Within this dynamic landscape, envision #lipcolors that not only act as staples in a vanity but also make a splash in the #market. Launch a palette of #shades with each representing a unique story of empowerment and breaking societal norms. From “"#CourageousCrimson"" to ""#UnconventionalUltraviolet,"" every #shade tells a tale of someone who defied expectations and paved their own path. 🚀💥 💃🏾 #CourageousCrimson: This #shade symbolizes the strength it takes to stand out in a crowd. 🌌 #UnconventionalUltraviolet: This hue represents the #beauty of embracing your uniqueness in a world that often tries to fit into boxes. 💄🌟 And then there's #LimitlessLavender, a #shade that embodies breaking through barriers and transcending preconceived limitations. #trendsneakpeak #CustomizableLipstick trend for #Gen-Z, allowing personalization and self-expression. Think #PHchanging, #lightsensitive / #reflective and #glowinthedark. Looking for innovative ideas for #beautyshades? Send in your queries at [email protected] or DM for queries PS - would you wear a black lipstick ? #LipRevolution #CosmeticEmpowerment #ReimagineBeauty #ProductDevelopmentSpecialist #BeautyProductLaunchCoordinator #BeautyIndustryTrendAnalyst
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This new 2030 vision leads us to rethink our business model, returning to the origin of the sample: Try before buying, prolong the consumer experience to make smarter purchase decisions. This will inevitably mean producing less, but at a better value. This is why we are investing in the development of saleable products (mini, refill) leveraging our expertise in premium samples and sustainable packaging.
Do you believe in a future of beauty that is sustainable? We do. At Arcade Beauty, it is our vision to enable smart sampling and responsible full size products. In fact, as our CEO, Carl Allain, asserts,"By 2030, just as we will no longer manufacture non-recyclable products, it will no longer be acceptable to throw away unused beauty products, whether in a sample or full-size format” What does smarter samples mean to us? · Targeted Distribution · Adding value to consumers beauty journey · Tracking for conversion post-trial · Embracing responsibility with eco-friendly packaging To make this vision reality, we're fully commited to: · Encouraging saleable samples · Innovating with Mini-Products · Focusing on Eco-Design · Offering Refill Packaging Solutions What's your vision for the future of beauty? Share with us in the comments! Interested in learning more? Reach out to our team - [email protected] #smartbeauty #sustainability #beauty #productsampling
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It's soft, lightweight, and so comfortable
Today, we unveiled our newest addition to our private brand portfolio, State of Day. The collection embodies that perfect, happy-sigh feeling – from light, easy-to-layer pieces to deliciously soft pajamas for restorative sleep. State of Day is designed to take the busy woman from sunrise to slumber and all the little moments in between. The collection is now available in stores and online.
Macy’s Private Brand for Chillin’ at Home
https://wwd.com
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Neuropackaging | Packaging Design Through Consumer Behavior | International Speaker | Founder Nitid Studio
Our senses of smell and touch work together to enhance our perceptions and experiences. Studies show that the texture of a product, combined with a complementary scent, can significantly alter our enjoyment and preference. The feel of a rough-textured bottle paired with a masculine fragrance can elevate the overall experience, for example. These insights have broad implications for product design and consumer behavior. I'll include the study in the comments. #consumerpsychology #consumerinsights #packagingdesign #consumerbehaviour #packagingideas #neuropackaging #branderception #shoppinghabits
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Do you believe in a future of beauty that is sustainable? We do. At Arcade Beauty, it is our vision to enable smart sampling and responsible full size products. In fact, as our CEO, Carl Allain, asserts,"By 2030, just as we will no longer manufacture non-recyclable products, it will no longer be acceptable to throw away unused beauty products, whether in a sample or full-size format” What does smarter samples mean to us? · Targeted Distribution · Adding value to consumers beauty journey · Tracking for conversion post-trial · Embracing responsibility with eco-friendly packaging To make this vision reality, we're fully commited to: · Encouraging saleable samples · Innovating with Mini-Products · Focusing on Eco-Design · Offering Refill Packaging Solutions What's your vision for the future of beauty? Share with us in the comments! Interested in learning more? Reach out to our team - [email protected] #smartbeauty #sustainability #beauty #productsampling
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Exciting News! OXFORDhill's Texture Tonic is LIVE! 🌊✨ The Texture Tonic is a sea salt spray that transforms your hair, giving you that perfect ocean-kissed look. Originally formulated to complement our Texture Clay Pomade, it's quickly carving out its own unique identity. Our goals for 2024 (that you can steal too): ✨ Launch 4 Additional Products: We'll do this 3 ways. 1. Expand variety. Different sizes would be the lowest hanging fruit and a huge request from customers. 2. Transformative Innovation. We'll do this by creating a new product category. It's harder but it will create second "hero" products for us. The innovative product in development is a women's product that we're SO confident will be a fan favorite. We can’t pigeonhole ourselves to one demographic. Broadening this sooner rather than later is important. 3. Develop complimentary offerings to what already exists. An example in the works is refillables for the texture tonic pictured below 🤩 ✨ Move beyond DTC. Direct to Consumer is NOT a business model. It's just a channel. Some CPG brands still use meta and other digital advertising channels exclusively to build brands and this isn't as viable anymore post iOS 14. We need to be in shops, salons, studios, and natural markets. Cold calling has been widely successful with some people already knowing who we are because of GQ Magazine's push of our brand. All easier said than done but 2024 will be one for the books! 🚀 #OXFORDhill #ProductLaunch #Goals2024 #InnovationJourney
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MBA Summer Associate @ CBRE l MasterChef India Food Critic | MBA - Fordham Gabelli School of Business l Consumer Insights | Data Analytics | Go-To-Market strategiest | Product Marketing
#MyBrandCrush Yes, I gave in to the hype of this phone case! But Rhode skin, this product really is a game changer! But what makes this seemingly basic phone case so extraordinary? Let's see: -Lipstick theory: In times of economic uncertainty, when consumers don't want to spend much but still want access to luxury goods they go for a lipstick. Buying a small product from a luxury brand still makes you feel amazing, like you own something fancy. - Fashion and Function: As a girl, I often find myself looking for lipgloss for a quick touch-up when I go out, and having it on me is a blessing in disguise. - They showcase an experience desired: Showing off the brand of gloss you consume & having a unique phone case. 🌟 Simple, smart, and socially savvy – Rhode’s strategy turns everyday actions into powerful marketing tools 🌟 #RhodeSkin #UGC #Marketing #SocialMedia #Beauty #Skincare #Branding #Advertising
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🚀 Lesson Learned #3: Embrace Evolution. Just as beauty trends evolve, so should our approaches. Whether in the salon or with products, staying open to change keeps us ahead of the curve. 🌱💅 #AdaptToThrive #BeautyEvolution
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