Bob Evans Farms, Inc.’s Post

"Brands should strive for distinctiveness in service of enhancing pleasure for consumers" Rediscover the pleasure in marketing. In this week's episode of 'BeenThereDoneThat Where Next?', David Alberts sits down with Jeremy Kanter, CMO at Fever-Tree. Jeremy believes it has never been easier to launch a product into the market, but it has never been more important to differentiate in the market. The opportunity is found in finding the pleasure you can bring your customers. #differentiation #distinctiveness #customerexperience #CMO #IndustryLeaders

Engage with us! We want to hear from you. Who is your favorite CPG brand? Share your preferences, and let's spark a conversation about innovation and excellence in the consumer goods landscape. Your insights shape the narrative. Connect with Balestra Ventures and join the dialogue! #BalestraVentures #FavoriteCPGBrand #ConsumerGoodsInnovation

Thank you Prof. Raafat Youssef Shehata, who led a lively panel discussion on effective strategies for brand equity at Brand Sync event. 💼 His questions sparked deep insights and great conversations. Stay tuned for more post-event coverage and key takeaways from our incredible speakers. #RaafatYoussefShehata #BrandSync #YouGovBVEvent #BrandMovers #BrandEquity #Strategy #BrandingCurrency #MarketingExperts #YouGov

We've been there with you. We've experienced the exhilaration of gaining new business, but we've also experienced the anxiety and confusion of losing it. Let us help you avoid that pain and move your business to new heights with CPGenius from Promomash. #Promomash #DeductionManagement #BeTheGenius #TPM

Dez has worked for decades to build her brand. For anyone wondering how to build lasting brands then this panel discussion is for YOU!

Michael Grimborg's journey spans from media sales in the 80s to acting as a key component in building one of Sweden’s strongest, and most sustainable brands in their industry during recent years. We’ve gathered the lessons learned along the way and his best advice for marketers in our latest CMO Insights interview, the link is in the comments! #marketinginsights

Visibility is the key to success in today's crowded market. Let us shine a spotlight on your brand talk to us today. #BrandVisibility #StandOut #VisibilityMatters #GetNoticed #BeSeen #DigitalPresence #MakeAnImpact #BrandRecognition #VisibilityStrategy #TalkToUs

If you missed us talking about pulling inspiration across verticals at the latest Quirks event, you're in luck! Due to loads of positive feedback we received, we're hosting a webinar called “Crossing Verticals: Get Inspired From Outside Your Category” that dives deeper into our unique cross-category approach for driving innovation across industries. Attendees raved about the competitive advantages this approach provides - now it's your turn to learn how to leverage cross-vertical insights for business growth. Free registration starts today! #innovation #crosscategory #productstrategy #productdevelopment #inspiration #marketresearch #consumerinsights #producttesting #growthmindset #insights #webinar #Quirks

2024 promises to be a tough year for brands. Peppercomm's Team Meridian offers five steps to empower your organization to win tomorrow. Check out our latest article in PRovoke Media to learn more: :https://lnkd.in/gqwPqWnM #TeamMeridian #CrisisPreparedness

Want to increase the profile of your insights team? It won’t happen by accident. You have to be intentional about it. At the #QuirksEvent in Chicago, James Wycherley of the Insight Management Academy emphasized the importance of brand, awareness, reputation and process for insights teams. #QuirksChicago #marketresearch #insights Quirk's Media