💡 "AI is empowering innovation and experimentation. At the core is the human creativity and we can't forget that. AI just simply allows us to really focus in and apply... it leads to more powerful connections with your customers and elevates the consumer experience." -Michelle Kircher-Weiskittel, Head of Media, Creative and Operations Michelle sat down with Andy Plesser of Beet.TV to discuss the impact AI is having on retail media, especially for fast-growing channels like CTV. Watch the full interview here: https://lnkd.in/eadEXJEv
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Ready to discover the key strategies for capitalising on the rising optimism towards AI? Then don’t miss this new Ipsos paper by Emmanuel Probst that underscores the transformative potential of AI in reshaping brands' relationships with consumers. The future is now! 🚀 #Ipsos #AI #BrandStrategy
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The landscape of consumer perceptions towards AI is shifting and brands must adapt fast. ⏰ In this new paper, Emmanuel Probst offers valuable insights into this shift and strategies for brands to seize these emerging opportunities. Curious about how to effectively communicate the benefits of AI to your consumers? Get ready to explore this new frontier! 🚀 #Ipsos #AI #BrandStrategy
How Brands can Harness Consumers’ Nascent Optimism Towards AI
ipsos-posts.com
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Overall, technology is revolutionizing the way media, entertainment, and sports organizations function, connect with audiences, and generate income. In this new State of the Media, 2024 Report, we highlight the promising future of GenAI in media and creative industries, with key developments in video generation, 3D generation, large-scale multimodal models, and open source mixture-of-expert models. GenAI simplifies complex processes, empowering creatives to produce more high-quality work. However, AI tools are not yet suitable for replacing human-made content entirely. We discuss here: https://lnkd.in/gdMKN-w2 #media #AI #innovation
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The balance between technology and human intuition is key to authentic brand connections. Learn about the intersection of AI and creativity from industry leaders atParamount Advertising's recent Advertising Now event. #AI #MarketingInnovation
Paramount Advertising's Now series and the future of creativity
creativecircle.dsmn8.com
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My goal is to help talented creative, digital, and marketing professionals find their next dream job! Let's connect!
The balance between technology and human intuition is key to authentic brand connections. Learn about the intersection of AI and creativity from industry leaders atParamount Advertising's recent Advertising Now event. #AI #MarketingInnovation
Paramount Advertising's Now series and the future of creativity
creativecircle.dsmn8.com
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Really proud of the team for the hard work that's been put in behind the scenes on this one, and ultimately, it's going to be one hell of a service for some brands. Take a look at the website (let me know if you spot any typos 😅) to see how it all works and how we can use AI to help you with your content needs! 🤖 🔗: www.popai.studio
Introducing our latest offering - PopAi 🤖🔥 We’re thrilled to unveil PopAi, our latest offering that merges the power of AI with human creativity. Changing the way brands create imagery, offering speed, cost-efficiency, and endless creativity. Why? 🎨 ️⚡️ Speed & Efficiency: Get brand imagery in a fraction of the time. 💰 Cost-Effective: Drastically reduce content production costs. 👉 Flexibility: Perfect for brands needing high content cadence, international variations, or testing simple variants for social performance. ✍️Unlimited Creativity: From simple packshots to complex scenes, we customise anything you envision. Ideal for: 🌎 International Brands: Easily manage product variations. 💪 Challenger Brands: Achieve more with less budget. 🫵 Any Consumer Brand: Experiment with endless image variations. 📸 Only a Product Packshot Needed: If you don’t have one, we’ve got you covered (additional charge applies). Try it today with a FREE trial image. 🔗 www.popai.studio #PopAi #Ai #AiGeneratedContent
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The balance between technology and human intuition is key to authentic brand connections. Learn about the intersection of AI and creativity from industry leaders atParamount Advertising's recent Advertising Now event. #AI #MarketingInnovation
Paramount Advertising's Now series and the future of creativity
creativecircle.dsmn8.com
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The balance between technology and human intuition is key to authentic brand connections. Learn about the intersection of AI and creativity from industry leaders atParamount Advertising's recent Advertising Now event. #AI #MarketingInnovation
Paramount Advertising's Now series and the future of creativity
creativecircle.dsmn8.com
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The balance between technology and human intuition is key to authentic brand connections. Learn about the intersection of AI and creativity from industry leaders atParamount Advertising's recent Advertising Now event. #AI #MarketingInnovation
Paramount Advertising's Now series and the future of creativity
creativecircle.dsmn8.com
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The balance between technology and human intuition is key to authentic brand connections. Learn about the intersection of AI and creativity from industry leaders atParamount Advertising's recent Advertising Now event. #AI #MarketingInnovation
Paramount Advertising's Now series and the future of creativity
creativecircle.dsmn8.com
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Great job Michelle Kircher-Weiskittel!!