Agnieszka Sekreta’s Post

This is how Hermès created the most wanted luxury item in the world—and how you can do it too. Each Birkin bag is handcrafted by a single artisan, which can take anywhere from 18 to 24 hours of work. This dedication to craftsmanship ensures that each piece is made to the highest standards. The meticulous process of creating each bag, along with the limited production, maintains the exclusivity of the Birkin. Want to know how these principles can elevate your brand? Embrace the formula: Exceptional Quality High Exclusivity = Enormous Demand. It's more than just theory; it's a proven path to desirability. Contact us today to discover how we integrate luxury marketing strategies to boost sales for any company. #knmcompanies #hermesparis #hermes #hermesbirkin #luxurybranding #craftsmanship #exclusivity #highendfashion #marketingstrategy #brandelevation #luxurygoods #demandgeneration

Resale value reflects the quality and demand of both products and brands, with Hermès clearly standing out in the luxury space. The luxury resale hierarchy:

Hermès lovers, this one's for you! 💼💖 Adore Hermès products but detest the high prices? Say hello to Luxury with Discounts! Where brand new Hermès products await at prices you'd never imagine. Ready for luxury without the hefty price tag? Dive into Luxury with Discounts today! 🛍️✨ #luxuryfashion #LuxuryResellers #authenticluxury #discountedluxuries #discountedprices #luxuryshopping #exclusiveoffers #luxurydeals #discountedluxuries #luxurygoods #discountedprices #luxuryforless #hermes #affordableluxury #luxurytrends #luxuryaccessories #luxurybargains #exclusiveoffer #exclusiveoffers

What's Luxury, if it didn't have Imperfections? Flaws add character, uniqueness and authenticity to Luxury goods, contrasting mass perfection. They play an important role by showing that the Luxury products are the result of meticulous hand-crafting and high quality materials rather than mass production. Slight irregularities in things like leather stitching, watch movements, or flavor profiles showcase the human touch and reinforce notions of uniqueness and authenticity. Purposefully including these thoughtful imperfections creates contrast with mainstream uniform perfection, providing discernment, character, and exclusivity. They transform functional products into distinctive objects of desire that appear worth the high prices charged. In the end, small flaws attract rather than detract, signaling care and skill to discerning luxury buyers. Five brand which triumphed with flaws and imperfections: 1. Hermès - Imperfect hand-stitched leather 2. Audemers Piguet - Subtle variations in watch movements 3. Aston Martin - Bespoke cars with hand-finished details 4. Steinway - Imprecise hand-crafted pianos 5. Dom Pérignon - Varying flavor profiles between vintages An aura of exclusivity is created when the lack of uniform perfection contrasts with mass-produced goods. Did you discover any perfect high value item that has tiny imperfections? which other luxury brands you know of, which feature an imperfection? #luxury #Strategy #Marketing

The Luxury Resale Value Hierarchy 📈 Hermès & Goyard resale value is >than retail price Resale value reflects the quality and demand of both products and brands, with Hermès clearly standing out in the luxury space.

Luxury is not merely about superficial elements like pretty fonts and high prices. It's a mindset—a commitment to exceptional quality, impeccable service, and an unparalleled brand experience. When you define your brand as luxury, you elevate your mindset and position yourself to stand out in the market. Let's talk about it 👇 Louis Vuitton, renowned for its signature monogrammed luggage and iconic brown packaging, demonstrates how a consistent and visually compelling brand presentation can elevate the perception of luxury. The Ritz-Carlton is renowned for its unparalleled service and ability to anticipate and exceed the expectations of its guests. Hermès, with its iconic Birkin and Kelly bags, exemplifies timeless elegance through its meticulously crafted designs that have stood the test of time. Ferrari, known for their high-performance sports cars, creates exclusivity by limiting production and offering customizations tailored to individual preferences. Chanel, with its iconic founder Coco Chanel and the enduring legacy of elegance and sophistication, exemplifies the power of brand storytelling. You can look to these brands for guidance in the luxury market. By incorporating these principles into your own endeavors, you can create memorable experiences, establish a sense of luxury, and set yourself apart in the marketplace ✨ #herbusiness #entrepreneurlife #CEOmindset #businessmind #femaleceo #girlboss #growthmindset #CEOlife #womanownedbusiness #chanel #louisvuitton #ferrari #birkin #cocochanel #luxurybrand #ritzcarlton

Is the Birkin the new gold? According to luxury expert James Firestein, founder of OpenLuxury, Birkin bags by Hermès not only retain their value but can double it in 5 years, with some styles fetching up to $450K. A blend of luxury, rarity, and demand turns these iconic handbags into a formidable investment, outpacing even gold. Key Insights: → Rarity and exclusivity fuel their investment potential. → 25% of buyers store them as investments; the rest indulge in their luxury. → The secondary market thrives, with conditions and hardware types influencing price significantly. In an era where traditional investments are unpredictable, Birkins emerge as a symbol of enduring value and style. They represent a unique intersection of fashion and finance, where the allure of luxury meets the pragmatism of investment. P.S. Would you consider luxury goods as part of your investment portfolio? More: https://lnkd.in/d8gvTG52 BelongApp

Handbags transformed Hermès fortunes Luxury Customers love Hermès Handbags and they are one of the most desired and in demand luxury product. This has led to handbags, the biggest contributor to it's leather goods and saddlery category, helping the brand to treble revenue in a decade and become the 2nd most valuable luxury company in the world. It is very difficult to buy a Hermès bag with some customers on waiting lists for up to 6 years. Hermès very smartly limit the amount of bags they make every year which fuels desire for the brand and it's products. It's incredible how one product transformed this luxury heritage brand. Source: Hermès #marketresearch #luxurymarket #heritage  #thefreshkid