If you're into it, it's in the V&A! 👟🏺🪴🦜⏱️🎮 We've worked with adam&eveDDB to bring to life a new hyper-targeted campaign for the Victoria and Albert Museum. We tapped into the niche interests of the nation to showcase the incredible breadth of the V&A’s permanent collection. With over 2.8 million objects, spanning every creative discipline, there truly is something for everyone in the V&A. Despite this, research shows that whilst most people have heard of the V&A, much fewer are familiar with just how much it has to offer. So, this campaign targets enthusiasts across all disciplines, to truly demonstrate that whatever you're into, you'll find it in the V&A. From punks to potters to Philatelists and sneakerheads, we worked with dozens of skilled creators to produce a wide range of unique objects designed to appeal to specific interest groups. We'll be placing selected objects in unknown locations across the UK, ready for relevant enthusiasts to find out in the wild, with QR codes linking directly to the relevant item in the V&A's collection. The stunts are accompanied by social media activity, including bespoke Instagram films created, produced, and edited by our very own creative cain&abel team, in collaboration with niche craftspeople. And of course, not forgetting TikTok films featuring punks and battle re-enactment groups. The hyper-targeted campaign is supported by activity across OOH, digital, and press showcasing 70 objects representing popular passions such as football, music, and fashion. Every object featured in these campaign executions links back to real objects in the V&A collection, showing that the V&A has every possible interest covered. Find out more about the campaign here 👉 https://lnkd.in/gdbC_i5K #BrandBuilding #CreativeIdeas #ContentCreation #AdCampaigns #DigitalMarketing #AdCreative #BrandStorytelling #AdvertisingAgency #VideoProduction #CreativeAgency #VictoriaAndAlbertMuseum
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If you're into it, it's in the V&A 👟🏺🪴🦜⏱️🎮 In our new hyper-targeted campaign for the Victoria and Albert Museum, we tapped into the niche interests of the nation, to showcase the incredible breadth of the V&A’s permanent collection. With over 2.8 million objects, spanning every creative discipline, there truly is something for everyone in the V&A. Despite this, through our research, we found that whilst most people have heard of the V&A, much fewer were familiar with just how much it has to offer. So, we created a campaign targeting enthusiasts across all disciplines, to truly demonstrate that whatever you're into, you'll find it in the V&A. From punks to potters to Philatelists and sneakerheads, we worked with dozens of skilled creators to produce a wide range of unique objects designed to appeal to specific interest groups. We'll be placing selected objects in unknown locations across the UK, ready for relevant enthusiasts to find out in the wild, with QR codes linking directly to the relevant item in the V&A's collection. The stunts are accompanied by robust social media activity including bespoke Instagram films in collaboration with niche craftspeople, plus TikTok films featuring punks and battle re-enactment groups. The hyper-targeted campaign is supported by activity across OOH, digital, and press showcasing 70 objects representing popular passions such as football, music, and fashion. Every object featured in these campaign executions links back to real objects in the V&A collection, showing that the V&A has every possible interest covered. Thank you to our brilliant clients at the V&A for collaborating with us on this exciting project! Sophie Rouse, Evonne Mackenzie, Francesca Robinson, Laura Curtis, Christopher Price, Laura McKechan, Shannon Nash, Ruwaida K., Lisa Bull, Shruti Chhabra, Sophie Brendel, Philippa Simpson. Ad of the Day in Campaign UK! Read more here 👉 https://lnkd.in/gdbC_i5K #newwork #creativeagency #advertising #adagency #creativemarketing #creativecampaign
Golf, knitting and Taylor Swift: the V&A taps into unique passions in targeted campaign
campaignlive.co.uk
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Founder - CEO FrizeMedia Content / Influencer Marketing Digital / Online Advertising Social Media GrowthHacking SEO
Reading about this: #Running - How To Choose The Appropriate Shoes #exercise #FrizeMedia - https://lnkd.in/dQieAd9E @Charlesfrize #OnlineMarketing #FrizeMedia #DigitalMarketingServices #OnlineAdvertisingGhana #Advertising #advertisingagency #DigitalMarketing #DigitalMarketingAgency #DigitalBranding #MarketingSpecialist #AdvertisingSpecialist #runningmotivation #runningcommunity To add more context, it's worth mentioning that this relates to #runninglife
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New blog post: What does an elevator have to do with racing? Writing a racer bio that grabs the attention of your audience can feel like a daunting task. Using these 4 steps, you’ll be able to give a compelling elevator pitch to sell your brand and introduce yourself in every situation and in front of every audience. #elevatorpitch #marketing #biography #racermerchmadeeasy #racerondemand #branding #blogpost
What does an elevator have to do with racing?
racerondemand.us
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This is interesting way to play with visuals for a brand campaign.
It’s not summer if you don’t have a great campaign combing an iconic brand with a simple yet beautifully photographed icon themed beach toys. Leo Burnett Italy does an amazing McDonald’s Summer campaign “Enjoy our summer” with a visually stunning summer-themed visuals depicting swimming floats as a cheeseburger or Quarter Pounder, a sand bucket and shovels as French fries, and polka-dotted parasols as sesame-topped buns. Love those Flip Flops ! Via https://lnkd.in/gUZ3K5qC #advertisingagency #advertisingcampaign #advertising #artdirection #creativedirection #iconicbrands #iconicdesign #mcdonalds #branding #design #graphicdesigncommunity #conceptualdesign #adcampaigns #designinspiration
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Founder - CEO FrizeMedia Content / Influencer Marketing Digital / Online Advertising Social Media GrowthHacking SEO
Reading about this: #Running - How To Choose The Appropriate Shoes #exercise #FrizeMedia - https://lnkd.in/dQieAd9E @Charlesfrize #OnlineMarketing #FrizeMedia #DigitalMarketingServices #OnlineAdvertisingGhana #Advertising #advertisingagency #DigitalMarketing #DigitalMarketingAgency #DigitalBranding #MarketingSpecialist #AdvertisingSpecialist #runningmotivation #runningcommunity To add more context, it's worth mentioning that this relates to #runninglife
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Check out the Quote I have in Sports Illustrated!
The 8 Best Climbing Shoes to Support Your Adventures
si.com
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In the world of sports, a moment's brilliance can become a lifetime legacy. What's the image behind your legacy? What's the visual force driving your success? This is where 281sport.com steps in. We're not just a design service; we're your strategic partner, shaping the visual narrative that makes you unforgettable. Our flat monthly fee model puts an end to budget surprises, allowing you to focus on what truly matters – winning. We understand the pulse of sports branding, the art of storytelling, the science of engagement. We turn ideas into visuals, dreams into realities. From elegant branding to vibrant social media posts, we create designs that speak to your audience's soul. But why stop at good when you can have the best? Our commitment goes beyond delivering eye-catching designs; we're here to elevate your brand to the next level, to craft an image that resonates, to build a story that lasts. So why partner with 281sport.com? Because we understand the game both on and off the field. We know what it takes to win, and we have the creativity, the experience, and the passion to make it happen. Join us on this journey. Let's redefine the game together. Contact our CEO Darren at [email protected] today. Elevate, stand out, and conquer with 281sport.com #branding #sports #golf #pga #liv #mma #ufc #soccer #football #manchester
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Expert in developing coherent business strategies and creative solutions to grow brands. Specialized ¦ Scott Sports ¦ Giro ¦ Salomon - Over 17 years of professional experience on outdoor and bike industries.
So True - So Us I love when smart/simple content can translate/explain behaviors. Comsumer of oudoors = a new type of luxury. Watch! it might have a mirror effect on you. https://lnkd.in/dFfTUbS5
The snobification of outdoor sports.
https://www.youtube.com/
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Founder - CEO FrizeMedia Content / Influencer Marketing Digital / Online Advertising Social Media GrowthHacking SEO
#Running - How To Choose The Appropriate Shoes #exercise #FrizeMedia - https://lnkd.in/dQieAd9E @Charlesfrize #OnlineMarketing #FrizeMedia #DigitalMarketingServices #OnlineAdvertisingGhana #Advertising #advertisingagency #DigitalMarketing #DigitalMarketingAgency #DigitalBranding #MarketingSpecialist #AdvertisingSpecialist #runningmotivation #runningcommunity To add more context, it's worth mentioning that this relates to #runninglife
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Another piece of creative from this year's 11th Annual Education Digital Marketing Awards. Watch our Robert Morris University hockey video that won Gold for the “Athletic Promotion” category! 👀 #rmu #robertmorris #robertmorrisuniversity #rmuhockey #pittsburgh #branding #marketing #graphicdesign #design #logo #brand #business #advertising #brandidentity #creative #logodesign #marketingdigital #brandingdesign #webdesign #logos #photography
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