Ad Age’s Post

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1,133,230 followers

2mo

Gen Z panelists discuss their habits around media consumption: what they’re watching, when they’re watching it, how they’re finding content, and what this means for the brands looking to effectively reach this audience. Submit your questions for the panel ahead of the live roundtable here: https://bit.ly/4bu4erZ

Ad Age Gen Z Voices: Media Habits

www.linkedin.com

23 Comments

Muyiwa Aleshinloye

Marketing Strategist | Digital Transformer | Brand Whisperer | Trainer

2mo

So what role do influencers play in making a decision to buy a product? Where are they most effective?

1 Reaction

Olugbenga Temenu

I derive joy in ensuring businesses thrive using PPC and digital channels while driving improved efficiency and growth with an In-depth understanding of tracking, attribution, and auditing

2mo

Rather than influencers I suggest regular people showing user generated videos using the brand in thier natural space and building a story around that it builds trust.

2 Reactions

Heidi Therese Dangelmaier

I run an all-girl global think-tank we will lead the future of consumerism & technology & scientific intelligence, & culture- 2024 it begins

2mo

Ad Age This was very very disconnected from reality.... panels are not a serious tool of research anymore

2 Reactions

Blake Aviles

Senior Communications Specialist @ T-Mobile | DE&I and Event Champion

2mo

Hello! Blake here from Seattle / T-Mobile. As it's mental health awareness, I'm curious as to what makes you all pause and stop scrolling..put your phone down to get back to not-so-digital life?

1 Reaction

Annie Stone

I help organizations create, optimize, and transform their digital strategy.

2mo

I wonder if the panelists media habits are kind of biased since they work in the marketing space? Are they representative of GenZ?

1 Reaction

Christopher Koelewijn

Teammanager Staffplanning at GVB

2mo

What social media platform handles its adds the best way?

1 Reaction

Savannah Gribbin

Account Coordinator at Multiply | Florida State University Alum

2mo

Hi! Are there any brands/accounts that you think are standing out in the social space?

1 Reaction

Florencia Dominguez

Sales and digital marketing manager, social media manager, account manager, project manager and team coordintator at the service of advertising and marketing agencies; beauty & fragance and entertainment industry.

2mo

Hi ! I´d like to know if you buy anything while you are navigating on the social platforms. thanks!

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Ad Age’s Post

Ad Age Gen Z Voices: Media Habits

www.linkedin.com

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