Able Partners’ Post

As Gen Zs become 40% of the global spending population with an estimated worldwide disposable income of $360 billion, they are set to have a profound impact and are expected to be the driving force of the fitness industry.      Born between 1997 and 2012, this group has different attitudes, values, and motivations from previous generations. In my latest blog, I have explored the behavioral trends and different personas of Gen Z fitness consumers, reflected in two recent studies from ABC Fitness and Les Mills International. It provides insights on how to engage with this unique audience as they grow in influence. Read about it here:  https://bit.ly/48xgvv9  #fitness #wellness #genzs #trends #fitnessindustry 

📰👉 NEWS HEADLINES: Boutique Fitness, Personal Training Tipped for Massive Growth in the Gen Z Era The health/fitness club market is project to reach $302 billion by 2034 and will be driven by Gen Z and Millennials, according to a new report The door to the age of wellness has swung wide open, with predictions that the health and fitness club market will reach $302 billion by 2034, growing from $124.7 billion this year. Driving those growth projections are Millennials and Gen Z, who are leading the next chapter in wellness with a renewed focus on health and a demand for personalized fitness experiences, according to a new report from Future Market Insights. According to the report, those in the 20 – 40 age range are eager to develop healthy lifestyles and are more wellness-focused than the generations before them. One study even suggests that 40% of Millennials and Gen Zers may live to be 100, so they figure to be around for a while as key consumers. Overall, the Future Market Insights findings spell good news for the fitness and wellness industry, especially with regard to boutique fitness and personal training, two areas tipped for sustained growth over the next decade. (Article from Athletech News)

You can buy all the supplements, fitness apps, cookie cutter programs, gym clothes, and cute water bottles with the motivating pep talks… But without a plan to utilize all that, it’s just taking up space in your cabinets, on your counters, in your closet, and on your phone. You can scroll all the fitness pages and follow all the best fitness influencers and find tons of information and read the tips on all things health and fitness…. But without the right lenses to filter through the masses of information overload, some clear goals, timely deadlines, and accountability with deliverables, you’re just browsing. You’re just consuming content. Plus that’s time you could be working on those goals. How many times have you heard someone say “I have all the stuff,” or “I know what I need to do,” but they’re still not consistently executing their plans with all their things and all the information? If you want to be successful long term, you need a good reason to start, and an even better reason to continue. If you keep failing trying to do it all yourself, let a qualified professional save you the time by providing you direction. Consider a roadmap that includes periodization and adjustments along the way with accountability that takes out guesswork and time wasting and overwhelm. If you’re ready to stop watching and finally start DOING, let’s talk! 💪💎 In-person, online, and hybrid options available. #youngsville #youngsvillela #youngsvillelouisiana #getstarted

Ever wonder what’s going on behind the scenes in the health and fitness world? Here’s a sneak peek - an email I just received from a company whose name I have removed. Just because your luxury gym offers a product or service, doesn’t mean it’s in your best interest. They may be, and likely are, responding to exaggerated and arguably unethical revenue promises like this one. Hey Claudia, Hope all's well! At this point, I’m sure you’ve heard of the GLP-1 revolution that’s taking place in the weight loss and fitness industries. This article from CNN hits the nail on the head. Here’s the high points: Luxury gyms like LifeTime Fitness and Equinox are already adapting to accommodate members taking GLP-1 medications. LifeTime is rolling out their own GLP-1 program, and Equinox is partnering with medical providers for a similar purpose. Gyms are marketing to people on GLP-1s and providing programs to counter muscle loss, a common side effect. GLP-1 drugs such as Ozempic and Wegovy are gaining popularity among wealthier demographics, with projections estimating 30 million users by 2030. The fitness industry as a whole is preparing for a future where more people take weight loss drugs, prompting adjustments in services and products to cater to this demographic. If you’re looking to capitalize on this new market, XXX is your ticket. We provide all the infrastructure for you to offer GLP-1s to your clients, including a custom telehealth EMR, a nationwide provider network, and a seamless pharmacy fulfillment system. The amount of passive revenue available right now is staggering. For every 100 members you sign up at the lowest price point, you can expect nearly 200 thousand dollars in annual recurring revenue. At higher price points, the sky is the limit. If you’re interested in providing GLP-1s and adding hundreds of millions of dollars to your bottom line, we would love to talk to you. Click here to schedule a quick discovery call/demo. We’re looking forward to it!

Absolutely, here's a post about what the most popular wellness and fitness influencers are saying, including product tags and emojis for Google indexing: 🌟 What Are the Most Popular Wellness and Fitness Influencers Saying? 💪 In the ever-evolving world of wellness and fitness, staying informed is crucial. Let's dive into what the leading influencers in the industry are sharing: 1. Holistic Health: Influencers emphasize holistic well-being, underlining the significance of mental health, balanced nutrition, and physical fitness. 🥗 2. Home Workouts: The ease of home workouts is a prevailing theme. Compact and versatile equipment, like our range at Wder Fitness, makes staying active at home a breeze. 🏡 3. Personalized Fitness: Tailored fitness routines are gaining popularity. Versatile fitness equipment designed to adapt to individual needs is in high demand. 💡 4. Technology Integration: Influencers are embracing wearable tech and fitness apps, simplifying tracking progress and maintaining motivation. 📱 5. Sustainability: The call for sustainable, eco-friendly fitness gear is getting louder. At Wder Fitness, we are aligned with this trend, offering environmentally conscious products. ♻️ We at Wder Fitness draw inspiration from these influencers, ensuring our fitness equipment supports holistic health, personalized fitness journeys, and sustainability. Join us on the path to a healthier, happier lifestyle! 💯 #WderFitness #FitnessEquipment #HealthAndWellness #FitLife #InfluencerInsights Together, let's stay motivated, stay healthy, and achieve our fitness goals! 💪

health and fitness club market will reach $302 billion by 2034, growing from $124.7 billion this year. Driving those growth projections are Millennials and Gen Z, who are leading the next chapter in wellness with a renewed focus on health and a demand for personalized fitness experiences. That where I find having a tech tool that engage the Milennials more by tracking there exercise, nutrition and stress management paired with accountability is a perfect solution for a healthier generation. To know more let connect!

💡 What I learned from designing a social media platform that enhances Curefit - house of cult's fitness experience: A HelloPM case challenge. Last week, I participated in HelloPM’s case challenge, where I had to design a social media platform that enhances cult.fit’s users' fitness experience. It was an enlightening experience, as I got to work on the challenge, present it, and receive feedback from industry experts. While I was able to earn the runner up spot, I also learnt some important lessons. At HighRadius, one of our core values is “Fail fast, learn fast, fix fast”. Hence, here are some of the significant takeaways from this challenge: 👉 I should have connected with a cult.fit user to understand their needs and preferences better, as intuition alone was not enough. (I missed an important customer demographic - iOS users). 👉 I should have presented features as options, not as decisions, and left the final choice to the execs. I should not have assigned version numbers to each feature, as that implied that I had already made the final decision. Instead, I should have shown the pros and cons of each feature and left the decision to the CEO, who has the ultimate say on any new product. 👉 I should have included an FAQ page as a compulsory feature, not as a prioritized one. 👉 I should have improved the presentation of my solutions to make them more appealing, concise and convincing. 👉 I should have used data to justify my target segment. I realize that choosing to invest mostly on people who were not already fitness freaks was a bold decision and required evidence to back it up. I should have shown some data on the size, potential, and behavior of this segment, and how it aligned with cult.fit’s vision and goals. That's it for now. I'm sharing my full deck below for your perusal. (Warning: it’s lengthy!) Genuinely grateful for the valuable inputs of Ravi Ahlawat , Aakash Pandey, and Rupam Ganguli. I sincerely appreciate your vision and patience. I would love to hear your thoughts and feedback on my work. How would you design a social media platform for fitness lovers? What would be your priority?

🌟 What Are the Most Popular Wellness and Fitness Influencers Saying? 💪 In the ever-evolving world of wellness and fitness, keeping an ear to the ground is essential. Here's what some of the most influential voices in the industry are emphasizing: 1. Holistic Health: Influencers stress the importance of holistic health, emphasizing not just physical fitness but also mental well-being and nutrition. 🥗 2. Home Workouts: The convenience of home workouts continues to be a hot topic. Compact, versatile equipment like our Wder Fitness products make it easier than ever to stay active at home. 🏡 3. Personalized Fitness: Customized fitness plans and workouts are gaining traction. Fitness equipment that adapts to individual needs is becoming increasingly popular. 💡 4. Technology Integration: Influencers are embracing wearable tech and fitness apps, making it easier for individuals to track their progress and stay motivated. 📱 5. Sustainable Living: A focus on sustainable, eco-friendly fitness gear is on the rise. Environmentally conscious products like ours at Wder Fitness align with this trend. ♻️ At Wder Fitness, we take inspiration from these influencers and their insights. We're dedicated to producing top-quality fitness equipment that supports holistic health, personalized fitness journeys, and sustainability. Join us in the pursuit of a healthier, happier lifestyle! 💯 #WderFitness #FitnessEquipment #HealthAndWellness #FitLife #InfluencerInsights Let's stay motivated, stay healthy, and achieve our fitness goals together! 💪

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