From the course: Optimizing Your Candidate Outreach Strategy
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Engaging confidently
From the course: Optimizing Your Candidate Outreach Strategy
Engaging confidently
- Are you nervous or apprehensive about sourcing and reaching out to cold candidates? I get it, it can be scary and intimidating at times. But never let that show through. I've seen way too many recruiting emails that start off with apologies or timid tiptoeing: "Really sorry to bug you," or, "Not sure if you're looking right now," "Sorry to interrupt your day," "Thanks for hearing me out." Yikes, like what kind of message are we sending when we approach a candidate in this wishy-washy way? That the role, the team, the company are just a big interruption and waste of their time, that they should run in the opposite direction? Confidence is key. Believe in the opportunity you're sharing with your candidate. Be excited and enthusiastic about this great chance that you're introducing to them. Hype it up. This is a great time to weave in the hiring manager's answer to that: Why would a top performer leave their job to take this role? What's exciting and special about this opportunity?…
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Contents
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What makes an outreach successful?1m 55s
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Avoiding common pitfalls and clichés2m 11s
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Targeted sourcing2m 21s
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Personalized communication2m 21s
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Keeping communication concise2m 30s
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Humanizing your outreach2m 31s
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Focusing on candidate benefits2m 19s
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Simplifying the recruiting process2m 7s
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Engaging confidently1m 16s
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The art of the follow-up2m 39s
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Leveraging peer review1m 2s
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