Helen Yu

Over 17,000 feet up in the Himalayan air sits Base Camp Everest – a gray, barren, rocky place that could serve as a model for camp grounds on the moon. The month of May is peak season for climbers, who arrive at Base Camp excited and apprehensive, confident and anxious – much like founders arriving at their first investor pitch! Helen Yu should know: Twelve years ago she scaled Mt. Everest to Base Camp, two years ago she founded a firm called Tigon Advisory – it helps start-ups cure the… Show more

Over 17,000 feet up in the Himalayan air sits Base Camp Everest – a gray, barren, rocky place that could serve as a model for camp grounds on the moon. The month of May is peak season for climbers, who arrive at Base Camp excited and apprehensive, confident and anxious – much like founders arriving at their first investor pitch! Helen Yu should know: Twelve years ago she scaled Mt. Everest to Base Camp, two years ago she founded a firm called Tigon Advisory – it helps start-ups cure the strategy-to-execution gaps that threaten their go-to market plans. Ms. Yu will share four lessons that apply to scaling mountains and companies. Show less

Keynote speech at Zoho User Conference

Own the Future - The Art of Digital Transformation

Position your company on the global stage with greater clarity, efficiency, competitive advantage and radical relevancy. I will share the single most important component of being a future-forward thinker while using my hiking adventure up an active stratovolcano, Mount Rainier in the U.S. Pacific Northwest, as a poignant backdrop. You’ll walk away with a clear understanding of the steps to practice the art of digital transformation and… Show more

Own the Future - The Art of Digital Transformation

Position your company on the global stage with greater clarity, efficiency, competitive advantage and radical relevancy. I will share the single most important component of being a future-forward thinker while using my hiking adventure up an active stratovolcano, Mount Rainier in the U.S. Pacific Northwest, as a poignant backdrop. You’ll walk away with a clear understanding of the steps to practice the art of digital transformation and why they reduce the risk of being left behind as business continues to evolve faster and faster.
#digitaltransformation #futureofwork #digitaladoption #leadership Show less

The Women in IT Summit & Awards Series is the world’s largest event dedicated to tackling the technology industry’s disheartening gender imbalance. It does this by showcasing the achievements and innovation of women in technology, identifying new role models and promoting further dialogue around diversity among industry influencers.

What key challenges do organization face without having a #holisticvisibility of their crown jewels and associated #risks, #threats, and #vulnerabilities? Industry experts Komitas Stepanyan, PhD, CRISC, CRMA, CobIT Cert. CIO and Deputy Director - Corporate Services and Development, Central Bank of Armenia, Helen Yu, Founder and Chief Executive Officer, Tigon Advisory Corp., and Cynthia Cox, Security Compliance and Strategy Leader, Marqeta, Inc., share their thoughts in a panel discussion at the… Show more

What key challenges do organization face without having a #holisticvisibility of their crown jewels and associated #risks, #threats, and #vulnerabilities? Industry experts Komitas Stepanyan, PhD, CRISC, CRMA, CobIT Cert. CIO and Deputy Director - Corporate Services and Development, Central Bank of Armenia, Helen Yu, Founder and Chief Executive Officer, Tigon Advisory Corp., and Cynthia Cox, Security Compliance and Strategy Leader, Marqeta, Inc., share their thoughts in a panel discussion at the #GRCSummit #LeadershipSeries! Show less

How will we reimagine growth in a world without a horizon?

How will we salvage our humanity in a socially distant culture?

Will technology's larger role in the customer and employee experience be a hindrance or help?

Helen Yu, named a top 10 tech global influencer in digital transformation by IBM, explores three lessons for innovative thinkers and business leaders to hit the reset button on the future.

In this revealing conversation, with plenty of time for audience… Show more

How will we reimagine growth in a world without a horizon?

How will we salvage our humanity in a socially distant culture?

Will technology's larger role in the customer and employee experience be a hindrance or help?

Helen Yu, named a top 10 tech global influencer in digital transformation by IBM, explores three lessons for innovative thinkers and business leaders to hit the reset button on the future.

In this revealing conversation, with plenty of time for audience questions, Ms. Yu explains why all roads lead to growth as we arm our business ecosystems to not fall behind. Show less

“Crampons make it easy to climb the ice without slipping,” says a guide to scaling Vatnajökull, Iceland’s largest glacier. Really? counters cybersecurity keynoter Helen Yu, who nearly lost her life ascending that majestic ice cap when one of her crampons suddenly popped off her boot. (Thank goodness for carabiners!) Which brings us to cybersecurity. Lesson one, says Ms. Yu: Assume nothing. “Expecting employees to stay cyber-vigilant is like expecting crampons to stay in place while scaling a… Show more

“Crampons make it easy to climb the ice without slipping,” says a guide to scaling Vatnajökull, Iceland’s largest glacier. Really? counters cybersecurity keynoter Helen Yu, who nearly lost her life ascending that majestic ice cap when one of her crampons suddenly popped off her boot. (Thank goodness for carabiners!) Which brings us to cybersecurity. Lesson one, says Ms. Yu: Assume nothing. “Expecting employees to stay cyber-vigilant is like expecting crampons to stay in place while scaling a glacier’s jagged contours,” she says. “Because both are naïve assumptions, you must prepare for the worst.” Lesson two: Be brutally realistic when assessing risk, and for good reason: New vulnerabilities surface daily. As more employees acquire more mobile devices, the risks to enterprise networks mount exponentially.
Much like climbers must see the “bite” in Vatnajökull’s mesmeric beauty, CISOs must see the threats in otherwise impressive landscapes of workforces that are always on, always connected. MIT certified in cybersecurity management, Ms. Yu will share strategies for enhancing cyber-risk assessment and strengthening cyber-awareness training at a time when 90% of all attacks result from human error. Show less

Exploring the intersection between technology and humanity, and why this juncture is critical for companies that want to succeed in their digital transformation journeys to consider? Subscribe to the podcast today to listen and make sure you never miss powerful insights

Helen Yu believes real growth thrives at the crossroads of tech and humanity. Described as “a rare combination of intellect, work ethic, and compassion” Helen Yu contends that customer loyalty and love thrive.

It’s no secret that retaining customers is cheaper than acquiring new ones. Having an effective program for renewing and expanding your customer base is absolutely necessary in becoming a revenue center.

Join us for a webinar on June 25th where we’ll chat with SaaS executives about their success with turning their Customer Success teams into revenue building powerhouses. Let’s make sure that your team and business is prepared to scale.

On the webinar we’ll discuss:

What are… Show more

It’s no secret that retaining customers is cheaper than acquiring new ones. Having an effective program for renewing and expanding your customer base is absolutely necessary in becoming a revenue center.

Join us for a webinar on June 25th where we’ll chat with SaaS executives about their success with turning their Customer Success teams into revenue building powerhouses. Let’s make sure that your team and business is prepared to scale.

On the webinar we’ll discuss:

What are the most effective tactics you’ve used to prevent churn and expand the business

How CS executives convinced their Leadership they are a Revenue Center vs. Cost Center

How they made it a reality. Show less

Discussing 5 traction growth gaps companies need to overcome to scale

7,000 Miles: The Road to Finding, Building and Embracing Grit
In this fireside chat hosted by Adobe, Helen Yu explores the power of grit, sharing her own story of being the youngest and only girl among ten cousins growing up 76 miles from Beijing, and her eventual immigration to the US for further education. Central to Helen's belief is that real growth thrives at the crossroads of #tech and #humanity.

How to Get CyberFit? Make Plans, Not Assumptions

Over 17,000 feet up in the Himalayan air sits Base Camp Everest – a gray, barren, rocky place that could serve as a model for camp grounds on the moon. Climbers arrive at Base Camp excited and apprehensive, confident and anxious – much like companies leveraging AI to improve customer experience. Helen Yu should know: Twelve years ago, she scaled Mt. Everest to Base Camp, and two years ago she founded a firm called Tigon Advisory – it helps start-ups cure the strategy-to-execution gaps that… Show more

Over 17,000 feet up in the Himalayan air sits Base Camp Everest – a gray, barren, rocky place that could serve as a model for camp grounds on the moon. Climbers arrive at Base Camp excited and apprehensive, confident and anxious – much like companies leveraging AI to improve customer experience. Helen Yu should know: Twelve years ago, she scaled Mt. Everest to Base Camp, and two years ago she founded a firm called Tigon Advisory – it helps start-ups cure the strategy-to-execution gaps that threaten their go-to market plans. Ms. Yu will share four lessons that apply to scaling mountains and companies.

Show less