Yasha Binyamin

Two people in a room three opinions. We never stop learning and with every lesson we add a chapter to our unique story. Secondary research is understanding a new perspective. The more perspective you consider the more inclusive the outcome of your project. Seek to understand and on shoulders of giants you will stand.

Your best friend in understanding the vision is "why?" Finding the why behind the why behind the why are we doing this will help identify the breadcrumbs that leads to the pasture outside the forest. This will also help you to priorities conversations to have with the appropriate stakeholders.

To build a strong and long lasting relationship you need to remain genuine and inquisitive. Listen and speak with clarity. Schedule follow ups and take notes. Remember who is who and keep a record of what has been discussed. Be human and remember small details such as birthdays and hobbys.

Clarity leads to success. To understand the vision you need to understand the need. To understand the need ask your stakeholders why. Then ask them why again. Leave no room for doubt.