Traci Bower

Stealing a segment of Greg Portnoy's recent post about partnerships because it's SO worth highlighting. "Partner-attached opportunities have an average of: - 30% higher win rates - 34% higher contract value - 60% lower acquisition costs - 2-3x shorter sales cycles - 18% higher retention rates And these numbers are only going to get better. Why? Because 84% of B2B buyers start their purchasing process with a referral. And 90% of B2B purchases are influenced by recommendations." I still speak with companies DAILY that are not investing resources into their partnerships channel and it makes 0 sense to me. Why would you not invest in a market that will give you the kinds of returns and retention above? #loco #partnerships #b2bpartnerships #b2b

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Discovery Process at Blueprint Tax: 1. Prospect reaches out, gets link to New Client Questionnaire via cognito forms. 2. Ten questions plus prompt to upload PY returns. Acknowledge minimum fees. 3. Once complete gets link to schedule discovery call via calendly. 4. Discovery call is 20-30 minutes 5. Proposal sent via Ignition. #smb #tax Sunset at Lake Michigan

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Your integrity is your most valuable strength, especially in sales and revenue generation. Success in these sectors is often measured by quota attainment and conversion rates. However, compromising your integrity to meet targets is never the answer. Building successful relationships in revenue generation relies heavily on trust. Once that trust is broken, whether internally or with clients, it is challenging to rebuild. Remember, self-confidence is rooted in staying true to yourself. Prioritize doing the right thing, and the payoff will be worth it in the long run. #Integrity #Sales #RevenueGeneration #Success

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Every SDR knows time is money. Here are three time wasters to watch out for—and how to overcome them: Poor Targeting: Avoid wasting time on low-quality leads by refining your Ideal Customer Profile (ICP). Use data to focus on high-potential prospects that fit your criteria. Brandon Jeppson is def the king here! Generic Outreach: Boost response rates by personalizing your outreach. Use templates as a starting point, but always add a personal touch that resonates with your prospect. Joseph Rains shared crucial insight with me here! Over-Researching: Set a time limit for research and focus on key insights that drive conversations. Prioritize action over perfection to keep your pipeline moving. Austin Maloy has this down to a science and is seeing the results! The Awardco SDR Org is making moves and seeing much more effective outcomes here as we fine tune our craft. Come check us out!

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