Steven Picanza ✌️🍕

"I had went through a good amount of my life, just taking what life gave me and not making much sense about it. Like a floating light bulb, suspended above the floor, I was just along for the ride and happy to be here. It was like that until one day when I woke up and it all made sense."

“From digital to traditional, guerrilla to word of mouth; the stories we tell and tales we share take shape by the ultimate goal of using the smartest and most authentic mix of marketing possible”

A simple statement, with far-reaching implications for the industry.

Retail must reinvent itself time and time again to keep up with the growing demands of today's consumers. Here are the important things to note about today's landscape.

And to all the brands and agencies running lackluster campaigns hoping to move the needle and be a “savior” in the eyes of your clients/customers – There comes a time when truth and honesty must be revered and be put forward. The time is now. That is your call to action.

Failing gives you the chance to look back and learn from your mistakes. Mistakes and failures are the greatest reminders in life. It’s no wonder they say business isn’t easy.

“The idea of this conference is not to dictate verbatim what the speakers and moderators are saying, but to be inspired at what they are saying to formulate your own ideas and viewpoints to push innovation.”

With everyone fighting for the same pennies and industry saturation at an all-time high, what makes you shine? Competing with the masses will just lead to a receding hairline and a stroke. - Read my tips on being a Creative Hustler.