About
As an influential thought professional, I'm passionate about bringing ideas to life and…
Contributions
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You're struggling to engage a niche market on social media. How can you boost your digital marketing efforts?
How you engage is far more important than how much you engage. Simply liking content and leaving generic comments isn't enough. Did a post resonate with you? How? Did they mention a problem that you have insight into? Explain. The more you give and the less you ask will only help to solidify you as an authentic source or support. Provide value to as many members of your niche market as you can and their trust in you will grow along with your growth and engagement.
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Here's how you can enhance your chances of securing a promotion in digital marketing.
Bring value beyond your job description by learning and understanding what each member of management values most BEYOND revenue and the bottom line. Do they value speed to execution? Do they value innovation? Do they value creativity? Autonomy? Authenticity? Learn each persons core values and find ways to work them into your existing strategy and double down on delivering on each of them. Not only will it help you get noticed by management and decision makers, but you'll develop new muscles and experience, and your strategy becomes more well-rounded as a result. Everybody wins.
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How can you design a landing page for a low-budget campaign?
If you've never built a landing page, the thought of writing impactful conversion-driven copy that fits perfectly into a well-formatted and visually captivating web page can feel really intimidating. The good news is that there are countless free landing page templates to use. Once you've chosen your template, you'll better understand the copy elements you'll need to fill in, like title, tagline, headings, bullet points, images, etc. — they're essentially marketing "Mad Libs" in which you can fill in the blank elements. When it comes to copy, there are thousands of freelance writers on sites like UpWork with a range of prices. If that's not an option, don't be afraid to experiment with Generative AI tools like Jasper.ai or ChatGPT.
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What are the most effective ways to identify content gaps in your industry?
Hang out where your audience hangs out. Join online groups, forums & message boards to keep a pulse on the questions your audience is asking & the problems they're having & be the one to offer answers & solutions in the form of the content you produce. Surveys can be helpful for post-transaction feedback, but when it comes to answering questions about real-world issues or problems, people generally tend not to be 100% honest & are more "buttoned up" in their responses. Community groups & online forums give people enough freedom & anonymity to be their pure, unadulterated selves, giving you a peek behind the curtain. If they ask questions you haven't answered but are equipped to handle, start creating content to fill those gaps!
Activity
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With SAP’s mainstream support for ECC ending in 2027, companies relying on older systems need to act now but navigating the process can be…
With SAP’s mainstream support for ECC ending in 2027, companies relying on older systems need to act now but navigating the process can be…
Shared by Sarah Magazzo
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It's a great feeling when you witness 4 years of relentless grinding by a good friend start to pay off! I'm proud to be a part of the mentorship team…
It's a great feeling when you witness 4 years of relentless grinding by a good friend start to pay off! I'm proud to be a part of the mentorship team…
Liked by Sarah Magazzo
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Making money is infinitely more impressive than raising money. Bootstrapping is often looked down upon and I've never understood why. My friend…
Making money is infinitely more impressive than raising money. Bootstrapping is often looked down upon and I've never understood why. My friend…
Liked by Sarah Magazzo
Experience
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Education
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Licenses & Certifications
Projects
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Social Networking Management - Joe Hurley HVAC
- Present
On a scheduled and unscheduled basis I update the Joe Hurley HVAC Facebook page with fun and topical links, photos and status updates to grow its fan base as well as gain interest in Joe Hurly HVAC services.
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Social Networking Management - Splendor Design Group
- Present
On a scheduled and unscheduled basis I update the Splendor Design Group Facebook page with fun and topical links, photos and status updates to grow its fan base as well as gain interest in its services.
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Splendor Design Group - Blog
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This was an article written to explain the benefits of keeping business websites sleek, simple and free of "code bloat". The intent was to make the read interesting and easy for readers with varying levels of web design expertise - from the novice to the expert.
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2024 Salary Guide
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Every year, Mondo produces a highly researched salary guide filled with industry trends & insights and salary ranges for in-demand Tech, Digital Marketing, and Creative roles. My role is to work with Sales Ops, Recruiters, and other subject matter experts to research and create the content within this guide before it is sent to our design team.
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Arm-R-Lite Door Manufacturer - Blogs
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See projectArm-R-Lite needed regular content that highlighted their products and services that set them apart from their competition.
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Figenza Fig Flavored Vodka - Blogs
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See projectFigenza Fig Flavored Vodka needed content updates on a regular basis to draw in customers in a unique and engaging way.
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Health Through Awareness
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See projectThis traditionally trained holistic healthcare practitioner needed regular content that was informative and engaging for current and potential patients.
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Ideal Trading Liquidation Co. - Blogs
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See projectIdeal Trading wanted regular content updates that would not only help them with their search engine rankings but also let customers know who they are, what they offer & what they stand for.
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Joe Hurley HVAC - Blog
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See projectThis article was written to outline different measures homeowners can take so they can safely begin to use their heating systems in the winter.
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Thermographic Diagnostic Imaging - Social Media Management
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See projectThis branch of "Health Through Awareness" wanted the creation and management social media pages to help build brand recognition and inform their clients of upcoming events, lectures and breast health awareness.
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Yummi Yogi
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See projectThis client wanted a few fun and engaging blogs to fill out the content on their website to encourage customer interaction and feedback. This is an example of one such article.
More activity by Sarah
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Struggling to understand the difference between a staffing agency and a headhunter? Understanding the key distinctions—like placement types…
Struggling to understand the difference between a staffing agency and a headhunter? Understanding the key distinctions—like placement types…
Shared by Sarah Magazzo
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They’ve got someone on CNN dressed as a taco talking about poppy’s playtime. I love this holiday.
They’ve got someone on CNN dressed as a taco talking about poppy’s playtime. I love this holiday.
Liked by Sarah Magazzo
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Raise your hand if you're a marketer who's had to explain this more than once?
Raise your hand if you're a marketer who's had to explain this more than once?
Shared by Sarah Magazzo
Other similar profiles
Explore more posts
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My Fiscal Office LLC
Hiring folks on an ad hoc basis might seem convenient, especially because it is less costly as there are no payroll systems, additional taxes like social security, medicare, workers comp, and disability insurances. It's a bit of a headache, especially in the costly realm of New York State. Click here to learn out to avoid a costly mistake - https://ow.ly/u77450S64CM
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Nutter
In a recent bill passed by the Healey administration, #Massachusetts employers will be required to include salary ranges in job postings. Our Labor, Employment and Benefits practice group breaks down the new legislation and what employers should expect before the requirements go into effect in 2025. Read more: https://lnkd.in/e4NxUZZr #EmploymentLaw #PayTransparency
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Fraser Insure
Attention Employers: With 2025 open enrollment approaching, it's time to get ahead! Check out this video for expert tips on how to prepare and ensure your benefits package stands out to attract and retain top talent. Don't miss this essential guide for a successful open enrollment season! #OpenEnrollment #EmployeeBenefits #FraserInsure
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Mercer
What is the #benefits income paradox? https://bit.ly/4awQY5z We explain highlight how employees who would gain the most from #healthcare benefits are the ones least likely to have access, and what employers need to start doing to support vulnerable groups in their workforce. Joan Collar Hervé Balzano #health
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