Sam Jacobs

SOOOO many PE acquisitions happening right now (Good companies that got bad VC terms) Problem??👇 Once you acquire them, you realize their ops suck. ↳ (unsophisticated) very few internal systems or processes 🤦‍♂️ ↳ everything is “growth hacked” 🥴 ↳ they’re not positioned for maximum valuation 🙄 ↳ teams are under utilized (but often EXTRAORDINARILY talented) ↳ no concept of capital origination… seeing a lot of this on Captal.co So how does Captal help?? Companies can quickly restructure to maximize VALUATION Hint: on average each company that joins, results in the formation of 4.3 new orgs (🤫 family offices love us for this) Cheers 🥂 to #raisingvaluations

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Growth mandates have returned but has your business changed? Before accelerating, align your growth to your new operating model. 2023 - Firms oriented to profitability ⚖ 2024 - Growth mandates have returned 🚀 Companies are warming up their growth engines by turning back on brand spend, hiring a new CRO/CMO - but what's changed? Over the past 18 months, most companies have refined their growth model. They've suspended unviable products, reoriented to more profitable customers, and expanded LTV by focusing on retention & expansion (not just acquisition). So What? These changes shift how you must think about growth. Before spending again, ensure you've aligned your growth motion (channel mix, target CACs, sales strategy, after sales support) to reflect your new customer profile. #growth #venturecapital #startups #CROs #CMOs #CEOs #GTM #marketing #sales

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Tired of the feast/famine cycle in your entrepreneurial business? A simple weekly activity-based Scorecard can go a long way in smoothing out the ups and downs. A very common problem I hear from business owners is that when sales are down, they get desperate, cut prices and go all out bringing in new business. That leads to a backlog of work, which then stresses their operations and leaves little time to devote to new sales. Once the backlog has been worked through, they're back to feeling desperate for new sales. The yo-yo effect is exhausting and stressful. A simple, weekly activity-based Scorecard can go a long way to helping you even out the cycles and put you back in control of your business. Cheri Kuhn has a great primer on creating an EOS Scorecard™: https://lnkd.in/gMK9qZSb 

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🌟🚀 Cut through the Generative AI Noise with Modern Word of Mouth™! 🌐 New Realities for B2B SaaS GTM Teams 🌐 💬 "We're in a very noisy space," is something I hear every day. But how can we truly stand out? The answer lies in Modern Word of Mouth™ (mWOM)! ✨ What is mWOM? ✨ Imagine leveraging diverse stakeholders to shape your B2B brand narratives across scalable, authentic channels. That's mWOM! By using genAI to listen and analyze conversations, we can augment our messaging and amplify it to drive advocacy, presence, and buying decisions. 📈🤖 📊 Why does it matter? 📊 In the AG (after generative) world, traditional methods won't cut it. mWOM represents a sophisticated evolution, integrating genAI and automation to create a powerful marketing strategy that drives impactful advocacy and buying decisions. 💡💪 🔧 How to get started with mWOM? 🔧 Prioritize and audit relevant channels. Harvest insights using genAI. Augment messaging with these insights. Amplify your brand's narrative across mWOM channels. Check out our latest blog to dive deeper into mWOM and learn how your startup or ScaleUp can leverage this new approach. 📚👇 🌟 Read more: https://lnkd.in/eKCRhv8d #Marketing #B2BSaaS #GenAI #mWOM #AI #Tech #Innovation #InsightPartners #GTM #BusinessGrowth #BrandNarrative 🚀📈

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Employee Productivity is up, but what’s happening with Headcount Efficiency?!👇 ICONIQ Growth's latest report reveals a notable trend in the SaaS space: While employee productivity - reflected in the ARR per FTE benchmarks - has surged in recent years, headcount efficiency has actually declined. As you can see in the chart below, OpEx per FTE rose over the same period. What do you think is the reason for this? Temporary blip due to market conditions that growing AI adoption will eventually correct? Or will companies always find ways to absorb productivity gains, preventing significant profit boosts? #saas #startup #tech #kpi #benchmarks

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Each quarter, Ryan Neu and the Vendr team release some killer insights based on the huge volume of SaaS deals they see. There's a lot of nuggets in here for SMB execs and operators. Here's my top 5 highlights from this quarters report: 1. SMB's should be more diligent in their tool selection A notable 23% decrease in purchase volumes for top suppliers will lead to SaaS co's increasing prices meaning SMB's should be more diligent in their software vetting & budgeting. 2. Teams are documenting their workflows more Lucidchart is on the list showing how businesses are investing in defining & documenting their processes to help level up their operations. 3. We're well past "Digital Transformation" Many categories climbed 10 spots this quarter as buyers are rushing towards them as we move away from the "should we digitize?" to "we've got a lot of tools and people, let's get things in sync!" These categories had 10 spot jumps in the leaderboard • Data integration tools • CRMs • Communication & Collab Suites 4. Security is more accessible than ever We're big fans of 1Password ourselves so it was great to see the first top 10 appearance for 1Password, which now leads its competitors with a transaction volume more than triple of any other supplier in its category. 5. ERP adoption increasing 9 of the top 10 categories in the SaaS Leaderboard this quarter were the same as Vendr's 2023 Year in Review with 1 big exception. ERP is new to the top 10, jumping 16 spots YoY, signalling that teams are increasing focus on financial reporting & controls. Link to the full report below in the comments.

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Creating a cohesive go-to-market strategy will set your business up for success. It doesn't have to be complicated. Tomorrow, Mark Kilens (CEO & Co-Founder of TACK) and I will share insights and actionable strategies to elevate your approach during a live webinar. Whether you're looking to: ➡️ Enhance your team's efficiency ➡️ Drive higher close rates ➡️ Maximize your ROI this session is for you. We'll kick things off at 1pm ET. Register now in the comments before it's too late! #RevenueOperations #GoToMarketStrategy #BusinessSuccess

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Top H1 takeaway from QBR's about our Rev Org: "We're an ecosystem, not a hierarchy." (h/t Alexandra B.) We collaborate, everyone's voice matters, and we strive to put people in roles they love so they can be madly successful. Hearing this statement was validation that what we are building in the Revenue Org at LibraryPass is unique, and scalable, and contagious. And we have roles coming soon! So if you're interested in being part of an ecosystem, let's chat. Here's to an even better H2!

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“Cold outbound is rough. Seek W.A.R.M. outbound.”  Yes 👏yes 👏yes 👏 Every day buyers are hitting Delete All on dozens of spammy, sound-alike cold emails. Is yours one of them? The only way to break through the noise is with hyper-relevant messaging. Pocus’ Head of Marketing 🔮 Sandy Mangat made a helpful acronym for the 4 key components you need to make your outbound successful: W.A.R.M. Well defined TAM Authority Relevance Make it personal Basically, are you using signals to hone in on the right buyers and tailor your messaging to their needs? Using the W.A.R.M. framework helps you: - Send better, more relevant messages - Focus your time on the right prospects - Create repeatable playbooks (“when X person displays Y signal take Z action”) - Be more consultative and strategic, and less transactional This is a topic I’m obviously passionate about, so seeing our outbound framework getting more visibility and spreading in the wild is so exciting.

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