Paula Pedene, APR, Fellow PRSA

Founded this 501c3 with former Maricopa County Attorney Rick Romley. Our goal in creating this non-profit is to ensure there is a place of honor and recognition for our Veterans including financial support for the Phoenix Veterans Day Parade.

Create Phoenix Veterans Day Parade, a large scale special event, with 2500 people who comprise the entries,100 volunteers, and significant media outreach. The originator of two 501c3's to garner $70,000 in funding each year and conduct an overall… Show more

Founded this 501c3 with former Maricopa County Attorney Rick Romley. Our goal in creating this non-profit is to ensure there is a place of honor and recognition for our Veterans including financial support for the Phoenix Veterans Day Parade.

Create Phoenix Veterans Day Parade, a large scale special event, with 2500 people who comprise the entries,100 volunteers, and significant media outreach. The originator of two 501c3's to garner $70,000 in funding each year and conduct an overall project flow of this event, which attracts more than 40,000 spectators.

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Help support community outreach to highlight PRSA ethical values nationwide. Coordinate monthly ethics outreach calls. Use my personal case study as a VA Whistleblower to highlight the sacrifices one makes in taking a stand for ethics.

Founded this organization to help support needs of our nation's Veterans that fall outside federal funding guidelines. Improved relations between the Carl T. Hayden VA Medical Center and Phoenix Community. Recognized with Outstanding Contribution Awards and community support for this effort. Provided nearly $200,000 in annual donations to Veterans and VA.

Support executive team in providing oversight and capturing ideas, concepts, and actions aligned to section goals. Served as leadership Rally designee.

Led the team for this 11 chapter District. Provided advice and counsel to PRSA leaders on ways to strategically align our efforts with the PRSA plan while engaging members, supporting volunteerism and creating communications venues. http://www.prsawesterndistrict.org/annual-conference/2015-conference/

Led the Council of Section Leaders to ensure engagement and strategic leadership.

Led the team to create three Health Academy Conferences to provide training to more than 800 members. Served as Conference Chair, VP of Communications, Vice Chair, Chair in 2010 and Past Chair in 2011. During my tenure membership in the Health Academy grew by 15%, training opportunities improved, we offered special activities supporting our troops and students, and we increased the partnership with the Veterans Health Administration Public Affairs Community. Provided advice and counsel to… Show more

Led the team to create three Health Academy Conferences to provide training to more than 800 members. Served as Conference Chair, VP of Communications, Vice Chair, Chair in 2010 and Past Chair in 2011. During my tenure membership in the Health Academy grew by 15%, training opportunities improved, we offered special activities supporting our troops and students, and we increased the partnership with the Veterans Health Administration Public Affairs Community. Provided advice and counsel to PRSA leaders on ways to strategically align our efforts with the PRSA plan while engaging members, supporting volunteerism and creating communications venues. Show less

Board Member (1999-2002), President Elect (2002) President (2003) and Past President (2004). Led the Phoenix chapter to improve communications; enhance attendance by re-energizing the monthly luncheon concepts, adding bi-monthly media breakfasts and supporting members in other venues. Earned the distinguished Percy Award for Chapter Leadership.