Jay Friedman

Jay Friedman

Dallas-Fort Worth Metroplex
4K followers 500 connections

Articles by Jay

Activity

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Experience

  • Goodway Group Graphic

    Goodway Group

    Dallas-Fort Worth Metroplex

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    Dallas, Texas, United States

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    Dallas-Fort Worth Metroplex

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    Dallas/Fort Worth Area

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    Plano, TX

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Education

Publications

  • 30 Days To Paid Digital Media Expertise

    Self

    Buying and managing digital media has rapidly gone from being an afterthought to now being front and center of most ad campaigns. Having witnessed this transition firsthand, and been part of thousands of digital campaigns themselves, Jay Friedman and David Wolk demystify digital media planning, buying, and campaign management. Veterans and novices alike will find 30 Days To Paid Digital Media Expertise to be written specifically to communicate complex topics such as behavioral targeting, ad…

    Buying and managing digital media has rapidly gone from being an afterthought to now being front and center of most ad campaigns. Having witnessed this transition firsthand, and been part of thousands of digital campaigns themselves, Jay Friedman and David Wolk demystify digital media planning, buying, and campaign management. Veterans and novices alike will find 30 Days To Paid Digital Media Expertise to be written specifically to communicate complex topics such as behavioral targeting, ad serving, and the power of combining search and display, in digestible, daily readings.

    Other authors
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Languages

  • Spanish

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Organizations

  • Vistage, International

    Member

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