“I had the pleasure of working with Crystal Martin for three years at The CW Network. During our time working together, I found that her attention to detail was outstanding, and her ability to always think ahead and manage issues or opportunities for this company was a quite inspiring. We worked in a world where there was constant change and for some people those changes are hard to manage. But for Crystal, she was able to take these changes in stride and work with the entire staff in order to get the product delivered to meet the needs of the network. The merger of The WB and UPN birth The CW Network and at the beginning there were many obstacles to overcome. Crystal handled all of these obstacles very nicely and in a extremely professional matter. She's bright, professional, thinks outside the box and a great team leader/co-worker. I highly recommend her work because her work ethic proves to be a great benefit to any company who wants to hire her.”
About
Experienced branded content leader, activating at the intersection of brand and…
Activity
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So proud of our team’s work on these shows! 🎉
So proud of our team’s work on these shows! 🎉
Liked by Crystal Nelson
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After 10 incredible years with Turner (Turner Broadcasting System, Inc)/WarnerMedia/Warner Bros. Discovery, I am excited to embark on the next…
After 10 incredible years with Turner (Turner Broadcasting System, Inc)/WarnerMedia/Warner Bros. Discovery, I am excited to embark on the next…
Liked by Crystal Nelson
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It's been a tough week for my media colleagues. For the many, many who have been affected by these industry layoffs, I feel you. I recently presented…
It's been a tough week for my media colleagues. For the many, many who have been affected by these industry layoffs, I feel you. I recently presented…
Liked by Crystal Nelson
Experience
Education
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Northwestern University
Activities and Societies: Planning Committee, Asia Perspectives Global Trip
• Created franchise relationship development strategic plan and customer loyalty program design for Sky Zone Sports.
• Developed innovative customer value analysis and strategic plan to increase individual, lunch meal sales for Pizza Hut.
• Conducted brand positioning analysis and integrated marketing implementation strategy for Vosges Haut Chocolat. -
Activities and Societies: TV-10, Student Television Workshop
• Internship at The WB Television Network, Burbank, CA
• Internship at Greystone Communications, North Hollywood, CA
Licenses & Certifications
Courses
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Branding & Advertising Solutions
IMC 463
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Consumer Insight
IMC 455
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Customer Value Innovation
IMC 490
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Entertainment Marketing
IMC 431
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Foundations of Leadership
481
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Global Perspectives
IMC 466
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IMC Implementation
IMC 457
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IMC Strategic Process
IMC 460
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Law Policy & Ethics
IMC 459
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Marketing Finance
IMC 450
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Marketing Management
IMC 452
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Media Economics & Technology
IMC 461
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Persuasive Communication
IMC 454
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Statistics & Market Research 1 & 2
IMC 451
Recommendations received
2 people have recommended Crystal
Join now to viewMore activity by Crystal
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This week marked my last day at Warner Bros. Discovery. These past 5 years have been nothing but incredible. From Turner, to WarnerMedia, to Warner…
This week marked my last day at Warner Bros. Discovery. These past 5 years have been nothing but incredible. From Turner, to WarnerMedia, to Warner…
Liked by Crystal Nelson
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🚨 Career Update Alert 🚨 Beyond excited to share that I’ve joined LG Ad Solutions as a Sales Director! It’s been an incredible first week diving…
🚨 Career Update Alert 🚨 Beyond excited to share that I’ve joined LG Ad Solutions as a Sales Director! It’s been an incredible first week diving…
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🚨 New work alert! Sex in a can?! Had so much fun writing flirty packaging copy for Human Desire beverages. Such a thrill to see these cheeky tonics…
🚨 New work alert! Sex in a can?! Had so much fun writing flirty packaging copy for Human Desire beverages. Such a thrill to see these cheeky tonics…
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I'm excited to share that I am joining the team at DeVry University as VP, Marketing. I'm looking forward to working with a great team to help…
I'm excited to share that I am joining the team at DeVry University as VP, Marketing. I'm looking forward to working with a great team to help…
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Absolutely loved meeting up for Poker Power Night with the ladies! What a fun event to connect with new and old friends while learning tools that can…
Absolutely loved meeting up for Poker Power Night with the ladies! What a fun event to connect with new and old friends while learning tools that can…
Shared by Crystal Nelson
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The group is growing! Our June Poker Power, we had two full tables of enthusiastic poker players. A big thank you to our hosts, Laurel Malhotra and…
The group is growing! Our June Poker Power, we had two full tables of enthusiastic poker players. A big thank you to our hosts, Laurel Malhotra and…
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