Brendan Ciecko

Brendan Ciecko

Boston, Massachusetts, United States
9K followers 500 connections

About

Brendan Ciecko is the founder and CEO of Cuseum, a software company that helps hundreds…

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Experience

  • Cuseum Graphic

    Cuseum

    Boston, MA

  • -

    Boston, MA

  • -

    Holyoke, MA

Publications

  • What the Rise and Fall of Flash Taught Me in My Earliest Days as a Creative Entrepreneur

    Rolling Stone

    Flash is officially dead. For all its service to the internet and popular culture, it was very much a product of the 1990s and early 2000s. We now have web technologies that are faster, safer and more accessible. When Adobe announced the end of Flash, I recalled fond memories of my early journey into entrepreneurship. Surfing the first wave of Flash, I learned foundational lessons about doing business in emerging technologies that have served me for two decades.

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  • The Surging Demand for Digital Collectibles Could Offer a Lifeline for Cash-Strapped Museums

    Artnet News

    Museums facing a financial shortfall may find a lifeline in selling limited-edition digital versions of the art in their collections.

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  • How Museums Can Generate Revenue Through Digital Content and Virtual Experiences

    American Alliance of Museum

    Ever since the COVID-19 pandemic forced museums of all kinds to close their doors, many have responded by shifting their attention to engaging audiences through virtual and remote channels. Through social media initiatives, virtual tours, live-streamed events, and an array of digital content, cultural organizations have made substantial efforts to expand their digital offerings throughout the period of lockdown.

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  • 4 Ways Museums Can Successfully Leverage Digital Content and Channels during Coronavirus (COVID-19)

    American Alliance of Museum

    In the age of coronavirus (COVID-19), museums are facing unprecedented difficulties and uncertainty. In the past weeks, three-quarters of museums have shut down, starting with behemoths like the Metropolitan Museum of Art, Museum of Fine Arts Boston, and the Smithsonian’s museums. While these indefinite closures are presenting challenges, museum professionals have acted rapidly and creatively to keep their audiences engaged remotely.

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  • AI Sees What? The Good, the Bad, and the Ugly of Machine Vision for Museum Collections

    Museums and the Web

    Recently, as artificial intelligence (AI) has become more widespread and accessible, museums have begun to make use of this technology. One tool in particular, machine vision, has made a considerable splash in museums in recent years. Machine vision is the ability for computers to understand what they are seeing. Although the application of machine vision to museums is still in its early stages, the results show promise. In this session, we will explore the strengths and successes of this new…

    Recently, as artificial intelligence (AI) has become more widespread and accessible, museums have begun to make use of this technology. One tool in particular, machine vision, has made a considerable splash in museums in recent years. Machine vision is the ability for computers to understand what they are seeing. Although the application of machine vision to museums is still in its early stages, the results show promise. In this session, we will explore the strengths and successes of this new technology, as well as the areas of concern and ethical dilemmas it produces as museums look towards machine vision as a move to effortless aid in the generation of metadata and descriptive text for their collections. Over the course of several months, we have collected data on how machine vision perceives collection images. This study represents a sustained effort to analyze the performance and accuracy of various machine vision tools (such as Google Cloud Vision, Microsoft Cognitive Services, AWS Rekognition, etc.) at describing images in museum collection databases. In addition to thoroughly assessing the AI-generated outputs, we have shared the results with several prominent curators, and museum digital technology specialists, collecting expert commentary from such museum professionals on the fruits of this research. Now, we strive to share our results. Our study represents over 100 hours worth of time invested in technical analysis, data collection, and interpretation, and we want to share this knowledge to advance the conversation in the museum field. The goal of this paper is to spark a discussion around machine vision in museums and encourage the community to engage with ongoing ethical considerations related to this technology.

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  • Museopreneur: How Museums Are Leaping into New Business Models with Entrepreneurial Spirit

    American Alliance of Museum

    The people behind today’s greatest technology companies have redefined and reinvigorated the term “entrepreneur,” inspiring an entrepreneurial movement that has expanded beyond the confines of the business sector. No industry is immune to disruption, and I’ve observed a growing appetite among cultural institutions to embrace a modern, innovative frame of mind. This comes as no surprise given the fierce competition for the consumer’s limited attention combined with a shifting philanthropic…

    The people behind today’s greatest technology companies have redefined and reinvigorated the term “entrepreneur,” inspiring an entrepreneurial movement that has expanded beyond the confines of the business sector. No industry is immune to disruption, and I’ve observed a growing appetite among cultural institutions to embrace a modern, innovative frame of mind. This comes as no surprise given the fierce competition for the consumer’s limited attention combined with a shifting philanthropic landscape. Museums need to evolve fast.

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  • AR is Going to Kill the Map’s Blue Dot

    VentureBeat

    Remember the first time you used the handy-dandy map app on your smartphone? The magic of the blue-dot and step-by-step directions has undoubtedly changed the way we think about navigation, the physical world around us, and it has also given life to a new layer of location-aware experiences and conveniences.

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  • Museums are the Best Place to Find Innovation in AR

    VentureBeat

    Museums have proven to be some of the most exciting testing grounds for augmented reality. The cultural sector is taking major leaps towards embracing new technology, which is coming as a great benefit to those of us who enjoy traveling and learning about the cultural world around us.

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  • Examining The Impact Of Artificial Intelligence In Museums

    Museums and the Web

    Artificial Intelligence. It’s a concept that holds lots of promise, generates endless buzz, and is starting to make its way into everyday life. In 2015, artificial intelligence went mainstream, and undoubtedly, in 2016, we will begin to see an increase in experimentation within the cultural space. In this presentation, we’ll explore some of AI’s most powerful uses related to machine learning and its impact on galleries, libraries, archives, and museums in the areas of collections, ticketing…

    Artificial Intelligence. It’s a concept that holds lots of promise, generates endless buzz, and is starting to make its way into everyday life. In 2015, artificial intelligence went mainstream, and undoubtedly, in 2016, we will begin to see an increase in experimentation within the cultural space. In this presentation, we’ll explore some of AI’s most powerful uses related to machine learning and its impact on galleries, libraries, archives, and museums in the areas of collections, ticketing, and attendance data. We’ll also examine machine vision; a computer’s ability to understand what it is seeing. Machine vision can be used to inspect and analyze images. Imagine being able to classify all of your visual objects with the flip of a switch (actually, a few lines of code). We’ll explore real examples of machine learning on the following topics: -Identifying subject matter -Exacting color composition -Sentiment analysis -Text/character recognition -Recognizing similarity and patterns -Art authentication Machine learning and vision are very powerful tools and are more accessible than ever before. In the hands of museums, these technologies will inevitably lead to interesting discoveries, rich data, and new paths into your collection.

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  • Museums, startups and accelerators… oh, my!

    TechCrunch

    Startup accelerators have become an integral part of helping early-stage companies build, fund and bring to market new products and ideas. Countless startups wielding unicorn-status valuations can credit their rapid progress and success to programs like Techstars, Y Combinator and other seed accelerators. These programs run early-stage teams through a three-month bootcamp, infusing them with capital, space, resources and expert mentors to push them to “do more faster” and “make something people…

    Startup accelerators have become an integral part of helping early-stage companies build, fund and bring to market new products and ideas. Countless startups wielding unicorn-status valuations can credit their rapid progress and success to programs like Techstars, Y Combinator and other seed accelerators. These programs run early-stage teams through a three-month bootcamp, infusing them with capital, space, resources and expert mentors to push them to “do more faster” and “make something people want.”

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  • High Tech for a Historic City—A 21-Year-Old Web Entrepreneur’s View of the Big Computing Center Planned for His Home Town

    Xconomy

    Civic leaders, economic visionaries, and passionate residents often claim that their city is the next to rebound. I say with confidence that my city is next in line for metamorphosis. Some find their new meaning through the arts and other organic movements, but in most recent accounts, it seems, a few deserving cities are staged for a comeback with the help of high-tech industry. Holyoke, Massachusetts, is one of these cities.

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Patents

  • Delivering Information about an Image Corresponding to an Object at a Particular Location

    Issued US 11,068,556

    An information delivery system has a computational device connected over a network with a server and associated storage device. The computational device is configured with functionality that generates a message requesting information relating to a particular geolocation that is stored in association with the server. The server identifies one or more files corresponding to the location information in the message and delivers them to the computational device, which compares information in the…

    An information delivery system has a computational device connected over a network with a server and associated storage device. The computational device is configured with functionality that generates a message requesting information relating to a particular geolocation that is stored in association with the server. The server identifies one or more files corresponding to the location information in the message and delivers them to the computational device, which compares information in the files with a visual image relating to an object selected by a computational device user and with an object type relating to the visual image, and displays information in a file if the visual image selected by the user matches visual image information in the file.

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  • System and Method for Seamless Venue Admission

    Issued US 10,827,353

    An admission system comprising a mobile admission application in communication with a venue admission system. The mobile admission application runs on a mobile communication device under the control of an individual and operates to generate and send an admission request to the venue admission system having the identity of the member. The venue admission system operates to receive the admission request message and to verify the membership of the individual sending the request message. Provided…

    An admission system comprising a mobile admission application in communication with a venue admission system. The mobile admission application runs on a mobile communication device under the control of an individual and operates to generate and send an admission request to the venue admission system having the identity of the member. The venue admission system operates to receive the admission request message and to verify the membership of the individual sending the request message. Provided the individual is verified to be a member of the venue, the venue admission system encrypts the member identity and sends the encrypted identity to the mobile admission application. Prior to being admitted to the venue, the mobile admission application generates and send an admission message with the encrypted member identity that is received by the venue admission system.

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  • Method and system for generating indoor wayfinding instructions

    Issued US 10,573,025

    An indoor wayfinding application operates to generate pathway instructions based on knowledge about a mobile device user orientation, a starting location, a destination location and based upon knowledge of spatial inter-relationships and dimensions of enclosed spaces in a building. The user orientation is determined by an image comparison algorithm operating on a query image captured by a camera and a reference image, and the starting location is determined by comparing the query image to a…

    An indoor wayfinding application operates to generate pathway instructions based on knowledge about a mobile device user orientation, a starting location, a destination location and based upon knowledge of spatial inter-relationships and dimensions of enclosed spaces in a building. The user orientation is determined by an image comparison algorithm operating on a query image captured by a camera and a reference image, and the starting location is determined by comparing the query image to a plurality of reference images, each one of which is at a known location, for a best match.

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  • Location and Activity Aware Content Delivery System

    Issued US 10,264,392

    A location and activity aware content delivery system stores a plurality of instances of media content relating to known locations, and each of the instances of media content that are not generated by a mobile device user at the time the user is engaged in an activity proximate to the known locations. The system detects a current mobile device user location, emotional response and activity, selects an appropriate stored instance of media content and delivers the selected media content to a…

    A location and activity aware content delivery system stores a plurality of instances of media content relating to known locations, and each of the instances of media content that are not generated by a mobile device user at the time the user is engaged in an activity proximate to the known locations. The system detects a current mobile device user location, emotional response and activity, selects an appropriate stored instance of media content and delivers the selected media content to a friendly user if the emotional response is positive, and does not deliver the selected media content if the emotional response is negative.

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  • Media Content Delivery System and Method

    Issued US 10,034,142

    One or more wireless networks operate to provide wireless connectivity to a network server that runs an application that operates to deliver content to a mobile communication device that is either moving around a building interior or moving around in the open air. The mobile communication device has functionality that determines is rate of motion and functionality that allows it to determine its geographic location. The rate of motion and the geographic location can be sent to the application…

    One or more wireless networks operate to provide wireless connectivity to a network server that runs an application that operates to deliver content to a mobile communication device that is either moving around a building interior or moving around in the open air. The mobile communication device has functionality that determines is rate of motion and functionality that allows it to determine its geographic location. The rate of motion and the geographic location can be sent to the application running on the network server and used to determine what type of content is appropriate to deliver to the mobile communication device.

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  • Prioritized Activity Based Location Aware Content Delivery System

    Issued US 9,723,440

    An activity based, location aware content delivery system runs a content delivery process that operates to detect a current location of a mobile device user, and to identify a first instance of content corresponding to the current mobile device location. The instance of content is used to identify a priority activity the mobile device user was previously engaged in at another location that has a pointer to a second instance of media content that is sent to the mobile device user.

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  • Location and Activity Aware Media Content Delivery System

    Issued US 9,775,003

    A media content delivery system includes a network server in communications with a plurality of mobile communication devices. The network server maintains a map of geo-fence instances and corresponding geographic locations of each, and it maintains a store of media content that relates to each geographic location. Each of the communication devices has functionality that operates to determine its current geographic location and to send the current geographic location to the network server. The…

    A media content delivery system includes a network server in communications with a plurality of mobile communication devices. The network server maintains a map of geo-fence instances and corresponding geographic locations of each, and it maintains a store of media content that relates to each geographic location. Each of the communication devices has functionality that operates to determine its current geographic location and to send the current geographic location to the network server. The network server runs a logical process that determines if a current location of the mobile device corresponds to a geo-fence location, and if so, operates to determine whether the user is waiting in a queue defined by the geo-fence. If both of these conditions are satisfied, the server selects and delivers media content to the mobile device that relates in some manner to a venue associated with the identified geo-fence instance.

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Honors & Awards

  • Webby Award Winner

    The Webby Awards

    Cuseum's [AR]T Museum honored for Best Art & Culture App in the 25th Annual Webby Awards

  • Forbes "Next 1000"

    Forbes

  • Artnet "New Innovator"

    Artnet News

  • Blooloop 50 "Museum Influencer"

    Blooloop

  • Webby Award Honoree

    The Webby Awards

    Lead the design and development of Katy Perry's "Firework" Video Contest for EMI Music.

  • Inc "30 Under 30"​

    Inc Magazine

  • Global Student Entrepreneur Awards (GSEA) New England Regional Finalist

    Global Student Entrepreneur Awards

  • PC Magazine SMB Innovation Award

    PC Magazine

Organizations

  • ONEin3

    Council Member

    -

    ONEin3 Boston was founded by Mayor Thomas M. Menino in 2004 to serve the one-third of Boston’s population that is between the ages of 20 and 34. The program connects Boston’s young adults with resources related to home buying, business development, professional networking, and civic engagement.

  • Washington Gateway Main Street

    Board Member

    -

    Washington Gateway Main Street is a community organization based in Boston's South End. The organization aims to promote local business development in South End neighborhoods.

  • Idea Mill

    Key Organizer

    -

    Helped build, market, and run an innovation conference in Holyoke, MA that focused on topics ranging from start-up ecosystems to urban revitalization. The event featured speakers such as Colin Angel (iRobot), Bo Peabody (Tripod), Shawn Broderick (ex-TechStars), and Steve Porter (Porterhouse Media) and attracted over 175 attendees from all over New England.

  • Technology for Obama

    Regional Leadership Team

    -

    Regional Leadership Team of Technology for Obama (T4O), a group that rallyed the technology community to support the President’s re-election. I also organized and MC'd a T4O event in Boston which featured Bijan Sabet, Susan Crawford, and Erik Brynjolfsson.

  • Massachusetts "It's All Here"

    Advisory Board

    -

    I was on the Advisory Board of Massachusetts "It's All Here," a campaign designed to brand Massachusetts as the premier destination to conduct business, live, work, and play.

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