Defy

Our August newsletter just dropped. 🔥 It's packed with the hottest ideas we've cooked up while dodging the heat. Give it a read below. 👇

Grab a gallon of water, crank up that AC, and let's let this heatwave inspire us to create something cool...The newest Swipe Files is here. 🥵🧊

We won 6 Telly’s! …as much as we’d like to pat ourselves on the back for taking home some hardware, the truth is we wouldn’t be here if it weren’t for the clients who we worked with. Big shoutout to them. You know who you are. 😉 #tellyawards #advertising #wegottrophies #nice

Our newsletter this month is designed to channel those rejuvenating May vibes. As always, we've curated a collection of fresh events, eye-catching visuals, and innovative ideas, all meant to help spark your imagination. Read it. Share it. Share it more. 👇

Since we do a mix of B2B and internal brand work at Defy, it's always a treat when we get a glimpse of our creative out in the wild. We recently did a spring campaign featuring video/photography of actual customers with our partners at Boyds, and it's looking terrific in store (and out). #branding #marketing #advertising #B2C #fashion #Philadelphia

March ✅ April showers bring May flowers, and at Defy, we're in full bloom. We've been diligently tending to exciting new projects that we can't wait to unveil soon. In our latest newsletter, we've put together another set of fresh concepts and visuals to fuel your creative fire. Take a look and see what inspires you.

Hype is everything for sports brands right now. Hype creates a sense of urgency driving consumers towards purchase. In our newest article, we highlight some great examples of hype generating campaigns and why hype is a great tool to build into your next campaign!

February ✅ March is off to a good start at Defy! We hope its off to an even better start for all of our newsletter subscribers. We’ve been hard at work landing new projects that we’re eager to share with you all soon. As usual, we’ve cooked up a sizzling collection of concepts and visuals to jumpstart your creativity! Check it out below.

Staying ahead of the curve is crucial. Sometimes, that means undergoing a complete transformation: a rebrand. While it may seem like a daunting task, the benefits of rebranding can be far-reaching and transformative. We break it all down in our latest blog article.

Check out a glimpse of some of the diverse projects underway with my team, from Defy. We take pride in our versatility, avoiding specialization to bring unique perspectives to various industries. Working across different businesses offers insights that can't be gained from repetitive projects for similar companies. #Defy #CreativeAgency #branding #Perspective #brandstrategy #creativecampaigns #philadelphia #designagency