Wacoal America

Wacoal's Exclusive Press Events in LA and NY 📸✨ Editors, stylists, and influencers were in attendance for our press events in New York and Los Angeles to preview the upcoming fall and holiday collections. Guests were treated to personalized bra fittings, unique activations including tarot readings, luxurious laundry care products from Maison France Luxe, and a masterclass hosted by our head of design, Miryha.  A huge thank you to everyone who joined us and helped make these events unforgettable!  

This past weekend, our sister brand, b.tempt’d hosted a Summer Soiree in Soho. Attendees had the opportunity to receive personalized bra fittings from Wacoal Fit Expert and explore a curated edit of b.tempt’d styles while enjoying complimentary refreshments and goodies. Thank you to all our amazing partners for making this two-day event a memorable one: florals from Ora La Casa de las Flores, custom embroidery from @shopabbode, and refreshments from Saint James.

Wacoal's Annual Golf Outing: A Swinging Success! We had an amazing time at our annual golf outing, filled with camaraderie, friendly competition, and a lot of fun! This event provides a fantastic opportunity to host our vendor partners and enjoy the great outdoors together. Thank you to everyone who participated and made this day memorable. Special thanks to the organizers and sponsors who helped make this event possible.   

Exciting Announcement 🎉 This month, we celebrated the grand openings of our new brick-and-mortar stores in Boston and Chicago along with our two outlet stores on Long Island, NY! Our new stores offer an unbeatable shopping experience, featuring a wide assortment of Wacoal and b.tempt’d products and Fit Experts ready to provide personalized assistance! NEW Locations: 🛍️ Boston 125 Newbury Street Boston, MA 02116 Monday-Sunday: 11:00 a.m.-6:00 p.m 🛍️ Chicago 823 West Armitage Ave  Chicago, IL 60614 Monday-Sunday: 11:00 a.m.-6:00 p.m 🛍️ Tanger Outlets Deer Park 152 The Aches Circle  Deer Park, NY 11729 Monday-Saturday: 10:00 a.m.-9:00 p.m Sunday: 11:00 a.m.-7:00 p.m. 🛍️ Tanger Outlets Riverhead 200 Tanger Mall Drive Riverhead, NY 11901 Monday-Saturday: 10:00 a.m.-8:00 p.m Sunday: 10:00 a.m.-7:00 p.m. Discover more at: https://lnkd.in/etwwz3n6 Wacoal Stores (wacoal-america.com) Congratulations to our incredible teams on the fantastic and successful store openings!

Exciting Announcement 🎉 This month, we celebrated the grand openings of our new brick-and-mortar stores in Boston and Chicago along with our two outlet stores on Long Island, NY! Our new stores offer an unbeatable shopping experience, featuring a wide assortment of Wacoal and b.tempt’d products and Fit Experts ready to provide personalized assistance! NEW Locations: 🛍️ Boston 125 Newbury Street Boston, MA 02116 Monday-Sunday: 11:00 a.m.-6:00 p.m 🛍️ Chicago 823 West Armitage Ave  Chicago, IL 60614 Monday-Sunday: 11:00 a.m.-6:00 p.m 🛍️ Tanger Outlets Deer Park 152 The Aches Circle  Deer Park, NY 11729 Monday-Saturday: 10:00 a.m.-9:00 p.m Sunday: 11:00 a.m.-7:00 p.m. 🛍️ Tanger Outlets Riverhead 200 Tanger Mall Drive Riverhead, NY 11901 Monday-Saturday: 10:00 a.m.-8:00 p.m Sunday: 10:00 a.m.-7:00 p.m. Discover more at: https://lnkd.in/etwwz3n6 Wacoal Stores (wacoal-america.com) Congratulations to our incredible teams on the fantastic and successful store openings!

Last night, the Wacoal team had the pleasure of participating in the Fashion Scholarship Fund's celebration of the class of 2024 scholars. It was an inspiring event filled with live storytelling moments shared by each of the finalists, a showcase of scholarly work, and recognition of the FSF’s Chairman Award winner. Wacoal proudly stands behind Fashion Scholarship Fund's mission to empower exceptional college students and recent graduates from diverse backgrounds as they pursue careers in the fashion industry.

On February 6, the annual fashion show was held at Curve New York®, the leading trade show in North America for intimate apparel and swimwear. The fashion show highlighted a mix of intimate apparel and swimwear looks from leading fashion brands. New lingerie from the Wacoal Fall ’24 line was represented on the runway. Here are some of our favorite looks from the show! 

Last week, our Wacoal Design and Raw Materials Development Team visited Paris for the Interfilière show. During their time there, they had the opportunity to meet with various vendors, source fabric and materials for the Fall 2025 season, and catch up with familiar faces.   After the show, the team explored Paris and everything it offers to draw inspiration and round out the trip. Now that they are back in New York City, the Design Team is excited to share their findings! Everyone is feeling recharged and inspired to begin work on the Fall 2025 designs.

On January 11, we hosted our National Sales Consultant Meeting at our New York office! Wacoal Fit Experts from all over the U.S. came together to get a glimpse into our design studio, learn about upcoming launches for spring, share knowledge, explore the city, and mingle with colleagues! We also presented service awards to those Fit Experts who have been with Wacoal for five years to 30 thirty years. Shout out to our incredible National Consultant Director, Dawn Kenney, for celebrating 30 years with Wacoal! Thanks to our dedicated Fit Experts, we can continue to support our customers and provide them with the best fit knowledge.

On December 8th, we hosted our annual employee holiday party at the Westmount Country Club. The Wacoal community came together to reflect on the year, enjoy a fashion show hosted by our design team, and eat, dance, and mingle with colleagues.    During the party, we celebrated and awarded our long-standing employees, starting from those who have been with us for five years to 40 years.    Because of our hard-working and loyal employees, we can continue to lead the lingerie industry and develop new products to support our customers best.