If you’ve got it, flaunt it! 💅 Not everyone gets to sell beautiful things, but when they do, all it takes are a few product-focused still images, a strong CTA, and clear branding to make their case. The fine folks over at Poster Salon understand that their audiences have different tastes, but all value design and personalization so they developed a simple creative that: 🖼 Spotlights iconic, relatable images 🙌 Highlights the breadth of their offering 🖥 Starts and ends with their url on-screen 👂 Leverages audio to describe their UVP 💪 Ends with a strong CTA And it worked! You might want to call them the 🌟 poster child 🌟 for #performanceCTV (ahem, we’ll see ourselves out 😉 ) #vibeverse #dispatchesfromthevibeverse #tgivibe https://lnkd.in/e-DzhMui
About us
Vibe is the Google Ads of TV. We allow any marketer, any brand, of any size, to advertise on TV within 5 minutes.
- Website
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https://www.vibe.co/
External link for Vibe.co
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Chicago
- Type
- Privately Held
Locations
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Primary
Chicago, US
Employees at Vibe.co
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Ari Paparo
For a good time, text 917-576-1488.
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Franck Tetzlaff
Co-Founder at Vibe / ex-founder (Doctolib / Makemereach / KMTX / Kobojo)
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Vincent de Lagabbe
Software Engineer at Vibe.co
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Natalia Formen
Vibe is the Google Ads of TV. We allow any marketer, any brand, of any size, to advertise on TV within 5 minutes. Want to book a demo? Let's connect!
Updates
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We did it y'all - we helped save puppies! 🐶 Well, not exactly, but our partners Petfolk are, and Vibe.co helped them grow user acquisition by over 30%. Find out how Granular Targeting, Real-Time Optimization, and Audience Building led to 5X ROAS, and more at the link below.👇 https://lnkd.in/dzY4Gn76
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The CTV iron's been hot, but it's only getting hotter! 🔥 According to tech consultancy PwC, #StreamingTV advertising budgets will have doubled between 2024 and 2028, from several billion to... even more billions. Get the hang of it all while #CTVadvertising is still growing with Vibe.co 🚀 https://lnkd.in/eNBiG2eA
Advertising Will Drive Global Media & Entertainment Growth, Contribute 30% Of Streaming Sales By 2028, Says PwC’s Annual Outlook
https://deadline.com
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Call us crazy, but we don’t like surprises - whether it’s a barber saddling us with a mullet when we asked for a tight fade, or somehow ending up with orange hair when the bottle said “platinum”. 😳 That’s why we love Atlanta Barber and Beauty Supply’s latest ad, which uses up every moment of their 30 second video to ensure viewers feel informed enough, empowered, and excited to choose them over the competition. How? 👓 Showcasing their store and address in the opening shot 💻 Followed by a dynamic website visual and promo example 😍 Authentic testimonials 😇 Highlighting customer care with real-life examples 🚀 Featuring a checklist of industry differentiators 💅 Presenting a range of products in context 📱 Wrapping it up with a tidy url, phone number, and CTA I guess you could say their ads are so fresh and so clean 💦 #vibeverse #tgivibe #dispatchesfromthevibeverse
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There's a reason nonprofits are one of Vibe.co's fastest growing verticals. Advertisers like Samford University need a way to test and optimize campaign strategies without committing exorbitant chunks of their budget on the front end. Over the past year, the team at Samford was able to: 😎 Measurably increase awareness nationwide 🏈 Celebrate their NCAA Tournament win on Live Sports channels 💸 Maintain low avg CPMs 💻 Keep Cost per Session under $2 Read on for the play by play! 🚀 https://lnkd.in/e3biJ_Ah
Nonprofit University Exceeds Growth Targets with CTV
vibe.co
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It's almost time to break out the flags, lay out the snacks, tune in to Peacock... and plan your Olympics season #StreamingTV ad spend 🇺🇸 This excellent article from The Current outlines how giant advertisers are capitalizing on the games to grow their brands, but Vibe.co is here to remind brands of ALL sizes it's their time to shine too, whether it's advertising next to the Olympics, MLB, WNBA, NASCAR, the PGA Tour, you name it. Get in touch and let's get you on live TV this Summer! ⛱ https://lnkd.in/g3u2BFA3
The Olympics’ role in culture is evolving, and advertisers are moving with it | The Current
thecurrent.com
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#SMBMarketing thrives on community support. That’s why creative customization by location is such an important part of #StreamingTV advertising for small and medium businesses. Sometimes, even just changing regional accents or adding recognizable landmarks can make a massive difference. Vibe.co’s multivariate campaign module makes it easy to optimize ad creative by location in minutes. In this great ad from Window World, they crammed all the markers of a great local ad in a perfect little 15 second package: 😀 Personal connection with a local rep 📹 Mix of stock and branded video 🗺 Map visual with local landmarks 📱 QR code with local jobs and testimonials 💻 URL and local address on-screen at all times Wow, Window World, way to go! #vibeverse #tgivibe #dispatchesfromthevibeverse
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There are many reasons we love working with Branded Bills, but we are especially grateful for the team's experimentation ethos. Mutual trust opened the doors to creative optimization, IP Matching campaigns, and multivariate strategy tests, yielding: 🚀 4-digit ROAS % 💰 Cost per Session <$1 📺 $23 avg. CPMs Read on for the full story 👇 https://lnkd.in/gGnmaRxA
Vibe Supercharges Apparel Brand's Performance Campaigns
vibe.co
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"The important elements of #CTVadvertising that make it work harder than linear TV are that it is TV content the viewer is choosing to watch, delivered over the internet, so affording better #targeting, and displayed on the biggest screen in the house." Tell us something we don't know 😎 Read on for research figures and let's get started! https://lnkd.in/gbJstWyR
Kargo Study Reveals How Crucial CTV Ads Are For Capturing Consumer Interest
https://www.bandt.com.au
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It’s finally time for #B2B marketing to step into the spotlight, thanks to #StreamingTV! 💫 The fine folks at EZ Insurance understand that #smallbusiness owners are, well, people too: with feelings, fears… and TVs in their living rooms. Because platforms like Vibe.co allow advertisers to target audiences by profession, career stage, or income bracket (among many other dimensions), this tongue-in-cheek ad followed a classic B2C ad template to fantastic effect: ❤️ Empathic opening hook 😆 Attention-grabbing joke 📱 Snappy product demo 🖼️ Bright, clear visuals 📣 Single, simple CTA 📺 URL onscreen for several seconds Is it really that easy? Looks like it! #vibeverse #dispatchesfromthevibeverse #tgivibe