VCCP US

We've got big news! 🗞️ Our own Kenny Lloyd, Director of Culture & Innovation, has been selected to moderate his own panel at this year’s “Where Are All the Black People?” conference hosted by The One Club for Creativity! This panel titled “Challenging the Status Quo: Marketing to Black Consumers” will bring forward real conversations surrounding how brands can identify and reflect Black consumers through an authentic, consistent approach to storytelling, rather than looking to capitalize on mere moments in time. Stay tuned for the exciting panelists joining Kenny on the stage in September. Thank you to our entire network and VCCP family for voting!

When the employees are away, the bear comes out to play? I think that’s how the saying goes. We’re OOO today for our summer party, but we’ll be back tomorrow (with heightened security protocols). #OOO #🐻

For our clients at Mark Anthony Brands International, Having an empty cooler of White Claw is an absolute nightmare. It’s a sign that the party is ending just as fast as you can say “I can pick up mor-”. That’s why we teamed up with Deeplocal to create The Claw™ Cooler - the only cooler that texts you when you run out of White Claw, and lets you refill with a tap.  With the help of T-Pain and a collab with DoorDash, we made sure no cooler ran empty this July (except in this spot, which you can watch right now 👇).

I'm thrilled to be part of this amazing line-up! And I love seeing Evin Shutt, Eric Kallman and Anibal Casso on the list. And now everyone knows I'm over 40 😂 . Thank you Campaign US for the recognition and a big thanks to the Raven Public Relations team for your support!

Hey you! 👉 Yeah you reading this! You’re 👀 at the: 🥇GLOBAL INTEGRATED AGENCY OF THE YEAR 🥇GLOBAL INDEPENDENT AGENCY OF THE YEAR 🥇GLOBAL AGENCY GROWTH LEADER - Stephanie Brimacombe, CEO Europe and Global Chief Growth Officer, VCCP Special thanks to Campaign and their prestigious Global Agency of the Year awards for bestowing the honor. Agencies from 40 countries entered and we came away with 3️⃣ pretty amazing pieces of hardware. So 🥂 to being amongst the most innovative and exciting agencies and can’t wait to keep bringing the 🔥!

Let’s go, Brett! Massive congratulations to our CEO Brett Edgar who has been named on the 2024 Campaign US 40 Over 40 list! Our amazing leader is the epitome of humility, humor, kindness, intelligence and fearlessness. Brett tirelessly dedicates herself to the people and work because she genuinely cares. We’re so proud she’s been honored by Campaign US - and well done to all of this year’s honorees! Read more here - https://lnkd.in/editYKx4

Calling everyone in our network to cast a ballot for our very own Director of Culture & Innovation, Kenny Lloyd as his panel was excitingly shortlisted for the The One Club for Creativity “Where are all the Black people?” conference.  Challenging the Status Quo: Marketing to Black consumers” will dive into how brands can identify and reflect Black consumers through an authentic, consistent approach to storytelling, rather than looking to capitalize on mere moments in time. More info to come on the exciting panelists joining Kenny. Link to vote here: https://lnkd.in/eSE4esaH

🚨 White Claw landed at the Cannes Lions International Festival of Creativity for the first time 🚨…and the VCCP Terrasse was the only place to snag a can! People came for the CLAW™ & stayed for the conversation! Isabelle Sakai, Global CMO of White Claw's parent company Mark Anthony Brands International, VCCP’s Global CSO Jonny Shaw & CEO Julian Douglas, and Diane Young, Co-Founder and CEO of The Drum, delved in to discuss how White Claw is the ultimate disruptor.

Cannes you dig it? We’re delighted Marc S. Pritchard - Chief Brand Officer, Procter & Gamble, gave our Native team a shoutout during his session on “Creativity in the Everyday’ at Cannes Lions International Festival of Creativity. Specifically the 🦁 winning work for ‘Traffic Stop’ and “The Return’.  So thanks for the kind words Marc! And, of course, shoutout to the Native team for always bringing creativity to life.

Kickass challenger agency things: Producing a music video ✅ Doing it all in house (color correcting, editing, shooting, directing, etc) ✅ And all for our very own rockstar Jose Prieto! 🎸⚡✅ So listen to MakeWar’s, “Goodbye to All That” at the link below. A MakeWar x VCCP production. 😎 https://lnkd.in/eNE97mv4